Career Spotlight: Graphic Designer [VIDEO]

Written by Coursera Staff • Updated on

In this video guide, we break down what graphic designers actually do day-to-day, the essential skills that land jobs, and how AI is transforming (not replacing) the industry.

[Video thumbnail] Career Spotlight Graphic Designer

Many people don't realize that every logo you recognize, every app icon on your phone, every poster that stops you in your tracks—they all started as a blank canvas in a graphic designer's mind. These visual storytellers are shaping how we experience the world, one design at a time.

The graphic design field is evolving. While AI can now generate basic layouts and suggest color palettes, there's demand for designers who understand visual psychology, user experience, and strategic brand storytelling.

In this video guide, we explain what graphic designers do day to day, the essential skills that land jobs, and how AI is transforming (not replacing) the industry.

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