Market Analysis

Market Analysis is a thorough assessment of a market within a specific industry, focusing on the dynamics of market needs, competition, and environmental changes. Coursera's Market Analysis catalogue equips you with the skills and tools to identify and understand market trends, customer behaviors, competitive forces, and potential opportunities or threats. You'll learn to conduct primary and secondary research, utilize different analytical models and frameworks, interpret data, and make strategic decisions based on your findings. This knowledge will empower you as a marketing professional, business strategist, entrepreneur, or any individual interested in mastering the art of market analysis to drive business growth and innovation.
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Results for "market analysis"

  • Status: Free Trial

    University of Illinois Urbana-Champaign

    Skills you'll gain: Economics, Policy, and Social Studies, Supply And Demand, Market Analysis, Economics, Resource Allocation, Environmental Issue, Public Policies

    4.9
    Rating, 4.9 out of 5 stars
    38 reviews

    Beginner · Course · 1 - 4 Weeks

  • Status: Free Trial

    SkillUp

    Skills you'll gain: Product Lifecycle Management, Product Roadmaps, Product Management, Product Planning, New Product Development, Product Strategy, Project Management Life Cycle, Agile Product Development, Business Planning, User Requirements Documents, Team Building, Competitive Analysis, Market Research, Market Analysis, Marketing Strategies, Risk Management, Financial Analysis

    4.6
    Rating, 4.6 out of 5 stars
    184 reviews

    Beginner · Course · 1 - 3 Months

  • Status: Free Trial

    Coursera

    Skills you'll gain: Product Lifecycle Management, Product Strategy, Product Management, Product Marketing, Case Studies, Market Data, Organizational Leadership, Market Research, Data-Driven Decision-Making, Cross-Functional Collaboration, Team Building, Communication, Strategic Thinking, Innovation, Market Analysis

    3.8
    Rating, 3.8 out of 5 stars
    9 reviews

    Beginner · Course · 1 - 4 Weeks

  • Status: Free Trial

    Ludwig-Maximilians-Universität München (LMU)

    Skills you'll gain: Business Strategy, Strategic Thinking, Game Theory, Competitive Analysis, Strategic Partnership, Product Strategy, Strategic Decision-Making, New Product Development, Market Analysis, Innovation

    4.8
    Rating, 4.8 out of 5 stars
    3.1K reviews

    Mixed · Course · 1 - 3 Months

  • Status: Preview

    University of Rochester

    Skills you'll gain: Production Process, Economics, Cost Control, Business Economics, Market Dynamics, Market Share, Market Analysis, Operational Efficiency, Supply And Demand, Profit and Loss (P&L) Management, Competitive Analysis

    4.7
    Rating, 4.7 out of 5 stars
    127 reviews

    Intermediate · Course · 1 - 4 Weeks

  • Status: Free Trial

    Xbox

    Skills you'll gain: Competitive Analysis, Market Research, Consumer Behaviour, Market Analysis, Target Market, Market Opportunities, User Research, Product Strategy, Customer Insights, Data Analysis, Data Collection, Data-Driven Decision-Making, Business Strategy, Innovation, Critical Thinking

    4.7
    Rating, 4.7 out of 5 stars
    9 reviews

    Beginner · Course · 1 - 4 Weeks

  • Status: Free Trial

    Kennesaw State University

    Skills you'll gain: Global Marketing, Regulatory Compliance, Innovation, Corporate Sustainability, Marketing Strategies, Marketing Management, Market Dynamics, Market Analysis, Brand Management, Market Opportunities, Consumer Behaviour

    Beginner · Course · 1 - 4 Weeks

  • Status: Free Trial

    Kennesaw State University

    Skills you'll gain: Target Market, Strategic Marketing, Product Marketing, Marketing Strategy and Techniques, Product Strategy, Market Research, Growth Strategies, Market Analysis, Marketing Psychology, Revenue Management, Promotional Strategies, Competitive Analysis, Consumer Behaviour

    Beginner · Course · 1 - 4 Weeks

  • University of Illinois Urbana-Champaign

    Skills you'll gain: New Product Development, Product Development, Design Thinking, Market Research, Quantitative Research, Product Management, Customer Insights, Consumer Behaviour, Market Analysis, Target Market, Forecasting, Innovation, Needs Assessment, Analysis, Data Collection, Technology Solutions

    3.7
    Rating, 3.7 out of 5 stars
    32 reviews

    Mixed · Course · 1 - 3 Months

  • Status: Free Trial

    IE Business School

    Skills you'll gain: Product Marketing, Value Propositions, Target Market, Marketing, Product Strategy, Market Analysis, Marketing Strategy and Techniques, Market Trend, Competitive Analysis, Consumer Behaviour

    4.4
    Rating, 4.4 out of 5 stars
    977 reviews

    Beginner · Course · 1 - 4 Weeks

  • Coursera

    Skills you'll gain: ChatGPT, Market Research, Market Analysis, Marketing, Prompt Engineering, Language Interpretation, Translation, and Studies, Generative AI, Content Marketing

    4.4
    Rating, 4.4 out of 5 stars
    85 reviews

    Beginner · Guided Project · Less Than 2 Hours

  • Status: Free Trial

    Imperial College London

    Skills you'll gain: Intellectual Property, Presentations, Public Speaking, Innovation, Organizational Structure, Persuasive Communication, Healthcare Industry Knowledge, Entrepreneurship, Grant Applications, Commercialization, Fundraising, Market Analysis, Public Health

    4.7
    Rating, 4.7 out of 5 stars
    71 reviews

    Intermediate · Course · 1 - 4 Weeks