Transform your data into compelling, actionable stories that engage audiences and influence decisions. This short course equips digital marketing professionals with frameworks, practice exercises, and assessment tools to master narrative-driven analytics presentations.
Data Storytelling for Engaging Presentations
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Data Storytelling for Engaging Presentations
This course is part of Advanced Marketing Optimization & Strategy Specialization
Instructor: Hurix Digital
Included with
Gain insight into a topic and learn the fundamentals.
Beginner level
Recommended experience
1 hour to complete
Flexible schedule
Learn at your own pace
What you'll learn
Effective data storytelling uses structured narratives to connect insights directly to business objectives.
Audience feedback can be systematically analyzed and prioritized to improve presentation impact.
Strong data presentations link analytical insights to human decisions with clear, actionable outcomes.
Improvement cycles use quantified feedback and engagement metrics to refine and strengthen the storyline.
Skills you'll gain
Details to know
Shareable certificate
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Recently updated!
January 2026
Taught in English
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Build your subject-matter expertise
This course is part of the Advanced Marketing Optimization & Strategy Specialization
When you enroll in this course, you'll also be enrolled in this Specialization.
- Learn new concepts from industry experts
- Gain a foundational understanding of a subject or tool
- Develop job-relevant skills with hands-on projects
- Earn a shareable career certificate
There are 2 modules in this course
Learners will master structured narrative frameworks like SCQA to transform Google Analytics data into compelling visual stories that drive strategic alignment and business outcomes.
What's included
2 videos1 reading2 assignments
Learners will systematically analyze audience feedback to strengthen data presentation effectiveness, implementing iterative improvement cycles that balance subjective preferences with actionable insights.
What's included
1 video2 readings3 assignments
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Frequently asked questions
To access the course materials, assignments and to earn a Certificate, you will need to purchase the Certificate experience when you enroll in a course. You can try a Free Trial instead, or apply for Financial Aid. The course may offer 'Full Course, No Certificate' instead. This option lets you see all course materials, submit required assessments, and get a final grade. This also means that you will not be able to purchase a Certificate experience.
When you enroll in the course, you get access to all of the courses in the Specialization, and you earn a certificate when you complete the work. Your electronic Certificate will be added to your Accomplishments page - from there, you can print your Certificate or add it to your LinkedIn profile.
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