Chevron Left
Back to Foundations of Digital Marketing and E-commerce

Learner Reviews & Feedback for Foundations of Digital Marketing and E-commerce by Google

4.8
stars
26,135 ratings

About the Course

This is the first of seven courses in the Google Digital Marketing & E-commerce Certificate, which will equip you with the skills you need to apply to entry-level roles in these fields. People who work in digital marketing and e-commerce help their organizations attract new customers, engage customers through various digital channels, and drive transactions like purchases and customer loyalty. In this course, you’ll explore entry-level jobs in digital marketing and e-commerce and identify the roles and functions that those jobs play within an organization. You’ll also learn about the marketing funnel and how it shapes the customer journey. Google employees who currently work in the field will guide you, providing hands-on activities and examples that simulate common digital marketing and e-commerce tasks, and helping you build your skills and prepare for the job. Learners who complete the seven courses in this program will be equipped to apply for entry-level jobs in digital marketing and e-commerce. No previous experience is necessary. By the end of this course, you will be able to do the following: - Define the fields of digital marketing and e-commerce - Describe the job responsibilities of an entry-level digital marketing coordinator and e-commerce analyst (and similar job titles) - Summarize how this program will help prepare you for a career in digital marketing and e-commerce - Identify the roles and functions that digital marketing and e-commerce play within an organization - Understand the customer journey and the function of journey maps - Explain the concept of a marketing funnel - Understand the elements and goals of a digital marketing and e-commerce strategy...

Top reviews

CK

Nov 13, 2023

This is simply the best course, started out with barely much knowledge in digital marketing and e-commerce but I have been making consistent progress in the level of my knowledge in digital marketing.

VL

May 8, 2023

Clear and easy to digest information. Gives a great overview of the industry and the roles each one plays. Helpful for complete newbies to understand the basics of digital marketing and e-commerce.

Filter by:

5051 - 5075 of 6,038 Reviews for Foundations of Digital Marketing and E-commerce

By Jamil B

•

Jan 25, 2025

good

By Nimra N

•

Jan 24, 2025

Good

By Noor K

•

Jan 24, 2025

good

By Mokshada M

•

Jan 12, 2025

none

By Anushka P

•

Jan 11, 2025

Good

By Fajar S

•

Jan 11, 2025

Good

By Mavis V

•

Jan 10, 2025

woow

By Nguyễn X B H

•

Jan 6, 2025

good

By Islambek K

•

Dec 20, 2024

good

By Hooman T

•

Dec 1, 2024

best

By Jordan G

•

Nov 22, 2024

bien

By Siddhi K

•

Nov 18, 2024

nice

By Тютюнник І М

•

Nov 7, 2024

Клас

By DIPAK D

•

Nov 2, 2024

Good

By Manash p K

•

Oct 24, 2024

Nice

By Vidit V

•

Oct 20, 2024

nice

By MUHAMMAD A

•

Oct 17, 2024

good

By Vandanapu S

•

Oct 15, 2024

good

By Kishor J

•

Oct 9, 2024

good

By Aifa f A

•

Oct 6, 2024

Good

By Riffat Z

•

Oct 3, 2024

good

By agrilia p

•

Oct 1, 2024

good

By SUMAN C K

•

Sep 30, 2024

Good

By Tanapol Y

•

Sep 30, 2024

Nice

By anuj a

•

Sep 28, 2024

good