Chevron Left
Back to Foundations of Digital Marketing and E-commerce

Learner Reviews & Feedback for Foundations of Digital Marketing and E-commerce by Google

4.8
stars
29,735 ratings

About the Course

This is the first of eight courses in the Google Digital Marketing & E-commerce Certificate, which will equip you with the skills you need to apply to entry-level roles in these fields. People who work in digital marketing and e-commerce help their organizations attract new customers, engage customers through various digital channels, and drive transactions like purchases and customer loyalty. In this course, you’ll explore entry-level jobs in digital marketing and e-commerce and identify the roles and functions that those jobs play within an organization. You’ll also learn about the marketing funnel and how it shapes the customer journey. Google employees who currently work in the field will guide you, providing hands-on activities and examples that simulate common digital marketing and e-commerce tasks, and helping you build your skills and prepare for the job. Learners who complete the seven courses in this program will be equipped to apply for entry-level jobs in digital marketing and e-commerce. No previous experience is necessary. By the end of this course, you will be able to do the following: - Define the fields of digital marketing and e-commerce - Describe the job responsibilities of an entry-level digital marketing coordinator and e-commerce analyst (and similar job titles) - Summarize how this program will help prepare you for a career in digital marketing and e-commerce - Identify the roles and functions that digital marketing and e-commerce play within an organization - Understand the customer journey and the function of journey maps - Explain the concept of a marketing funnel - Understand the elements and goals of a digital marketing and e-commerce strategy...

Top reviews

JG

Aug 26, 2022

A very insightful lesson in E commerce and digital marketing. It provided me with the terms and tools I needed to understand what my businees or company needs to generate sales and keep customers.

LH

Feb 17, 2025

I recently completed the Google Digital Marketing & E-commerce cource on Coursera,& it was great learning experience.itsan excellent coursefor beginners & offer a valuvable certification.

Filter by:

5576 - 5600 of 6,912 Reviews for Foundations of Digital Marketing and E-commerce

By Nidhi R

•

Apr 12, 2025

great

By ANTONIO K K S F

•

Apr 9, 2025

Ótimo

By EMILY D M

•

Apr 2, 2025

otimo

By Kivenny G d S

•

Mar 31, 2025

otimo

By Oshama H

•

Mar 22, 2025

great

By Ezekiel O

•

Feb 20, 2025

great

By Izabela M

•

Feb 12, 2025

super

By Thiare A

•

Jan 27, 2025

great

By احمد ي

•

Jan 11, 2025

جميلة

By Riddhimitha N

•

Jan 11, 2025

great

By Sornalakshmi N

•

Dec 29, 2024

super

By Abdul M A

•

Dec 22, 2024

Great

By Rafi R F

•

Nov 19, 2024

keren

By Raheb S a m

•

Nov 15, 2024

ممتاز

By Arijit D

•

Nov 11, 2024

great

By NAW H K H -

•

Oct 29, 2024

great

By Aysuliu U

•

Oct 22, 2024

Super

By سمر ب م ب س ا

•

Oct 16, 2024

رائعة

By PRATEEK T

•

Oct 7, 2024

vnice

By عيد س

•

Oct 5, 2024

great

By DƯƠNG H M

•

Oct 2, 2024

Good!

By Yasmine F

•

Oct 1, 2024

GREAT

By Ananthu B

•

Sep 27, 2024

great

By Mohd M

•

Sep 19, 2024

GREAT

By febriani d

•

Sep 15, 2024

Bagus