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Learner Reviews & Feedback for An Introduction to Consumer Neuroscience & Neuromarketing by Copenhagen Business School

4.7
stars
3,488 ratings

About the Course

How do we make decisions as consumers? What do we pay attention to, and how do our initial responses predict our final choices? To what extent are these processes unconscious and cannot be reflected in overt reports? This course will provide you with an introduction to some of the most basic methods in the emerging fields of consumer neuroscience and neuromarketing. You will learn about the methods employed and what they mean. You will learn about the basic brain mechanisms in consumer choice, and how to stay updated on these topics. The course will give an overview of the current and future uses of neuroscience in business....

Top reviews

SP

Nov 21, 2019

Very interesting and detailed study of consumer behavior. The concepts were understandable and many new things, methods and concepts were explained in this course. It was really helpful.

AS

Mar 30, 2020

Thomas has the rare ability to explain the difficult concepts in relatively simple terms. I think that this course provides a good introduction on consumer neuroscience for beginners.

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576 - 600 of 888 Reviews for An Introduction to Consumer Neuroscience & Neuromarketing

By Marianna K

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Sep 28, 2017

Excellent course!

By Fatema A

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Apr 15, 2025

good and helpful

By Rudradip b

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Jun 1, 2023

Excellent Course

By 2K19/ME/162 P K

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May 16, 2023

Very Good course

By Wisdom P

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Oct 10, 2022

great course!!!

By Kamesh R

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Aug 2, 2021

best course ever

By Pankaj B

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Jul 5, 2020

Fantastic course

By Surabhi S

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Jan 14, 2019

Excellent course

By RaviChandraReddy C

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Jul 18, 2017

excellent course

By SARAYU.V.S

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Oct 6, 2016

wonderful course

By Ojas D

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Jun 19, 2025

Very Intersting

By Jay J A

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Apr 6, 2022

Awesomeinsights

By Gabriel B

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Nov 7, 2021

Excelente curso

By Vijaya L V

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Aug 2, 2021

amazing course

By Beth P

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Jan 1, 2021

A great course.

By Md R I

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Jun 16, 2020

this is helpful

By Darryl W D X

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Jun 1, 2020

it was a blast!

By KIRAN V M

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May 13, 2020

Very insightful

By Igor B

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Jan 9, 2019

SEN-SA-SIO-NAL!

By claudia a g

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Sep 7, 2018

its very useful

By Chinmoy M

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May 4, 2023

Awesome course

By masroor u

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Feb 27, 2020

no nice course

By Swarnim K

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Jul 22, 2024

learned a lot

By maggie l

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Apr 29, 2021

Learnt a lot.