In today’s digital world, every scroll, click, and share is an opportunity — and this Social Media Marketing Course shows you exactly how to turn those opportunities into business growth and personal success. Whether you dream of becoming a top digital strategist, scaling your brand, or mastering viral marketing, this course gives you the complete roadmap from beginner to expert.
Social Media Marketing : From Beginner to Advanced
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Social Media Marketing : From Beginner to Advanced
This course is part of Full Digital Marketing Specialization
Instructors: LearnKartS
Included with 
Gain insight into a topic and learn the fundamentals.
Beginner level
Recommended experience
2 weeks to complete
at 10 hours a week
Flexible schedule
Learn at your own pace
What you'll learn
Build social media strategies for brand growth and engagement.
Create and schedule high-performing content for multiple platforms.
Analyze campaign performance using social analytics tools.
Develop paid and organic social strategies that deliver results.
Skills you'll gain
Details to know
Shareable certificate
Add to your LinkedIn profile
Recently updated!
November 2025
Assessments
41 assignments
Taught in English
See how employees at top companies are mastering in-demand skills
Build your subject-matter expertise
This course is part of the Full Digital Marketing Specialization
When you enroll in this course, you'll also be enrolled in this Specialization.
- Learn new concepts from industry experts
- Gain a foundational understanding of a subject or tool
- Develop job-relevant skills with hands-on projects
- Earn a shareable career certificate
There are 4 modules in this course
Learn the essentials of social media marketing, including what it is, why it’s important, and how to create a strong brand. Explore content marketing strategies, discover endless content ideas, and get familiar with Canva for easy design.
What's included
9 videos4 assignments
Master the creation of compelling content such as graphics, GIFs, videos, and copywriting. Learn to define your customer profiles and use AI tools to create high-quality images and videos quickly.
What's included
12 videos4 assignments
Understand how to set up and optimize social media accounts across Facebook, X, Instagram, LinkedIn, Pinterest, YouTube, and TikTok. Learn to create effective paid ads and leverage AI tools like ChatGPT and Google Gemini for content creation and strategy.
What's included
67 videos22 assignments
Explore advertising strategies for TikTok, X, and Pinterest. Learn to set up ads, target the right audience, and optimize campaigns to drive engagement and conversions on each platform.
What's included
61 videos11 assignments
Earn a career certificate
Add this credential to your LinkedIn profile, resume, or CV. Share it on social media and in your performance review.
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Frequently asked questions
This social media advertising course is ideal for aspiring marketers, entrepreneurs, content creators, and business owners who want to grow their online presence.
No experience is needed. The course starts from fundamentals and advances to expert-level strategy building.
You’ll explore Facebook, Instagram, LinkedIn, Twitter (X), YouTube, Pinterest, and emerging platforms for diverse campaign planning.
More questions
Financial aid available,