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Back to The Search for Great Ideas: Harnessing creativity to empower innovation.

Learner Reviews & Feedback for The Search for Great Ideas: Harnessing creativity to empower innovation. by Michigan State University

4.6
stars
314 ratings

About the Course

Where do great business ideas come from? We all have compelling business concepts that we've been thinking about for years. In this course we will explore how to use observational tools and other techniques for idea generation and we will talk about how to evaluate the good ideas from the bad. The goal is to settle on a business idea that you are not only passionate about but also has real market application. At the end of this course learners will be able to: -build a resource inventory from which they can assess and create market opportunities; -pursue market opportunities consistent with personal passions and capabilities; and -triage potential ideas in terms of which have the greatest potential for commercial and personal success....

Top reviews

NJ

Aug 8, 2020

I've learned about different thinking methodology throughout this course, and I've been able to shape my thinking during this course.

AS

Oct 25, 2018

Really is a course that gets you thinking about stuffs, pushing you to get more creative and think outside the box.

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51 - 60 of 60 Reviews for The Search for Great Ideas: Harnessing creativity to empower innovation.

By Mona A A

•

Oct 9, 2021

GOOD

By Kevin N R

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Sep 18, 2022

-

By Ismael A G S

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May 23, 2022

OK

By Blanca L M C

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Sep 5, 2021

.

By Angel A V P

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Apr 21, 2021

Gran experiencia! Las tareas realmente obligan a uno a pasar a la acción y eso es fantástico!

By Jason V

•

Mar 5, 2021

good class

By Melhany A Z F

•

Sep 26, 2022

Es funcional este curso, dado que la información que se brinda me parece importante

By Adel H

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Nov 3, 2024

Good course , but i recommand more slides et more practical use case presented.

By Diego G

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May 19, 2025

me gusto mucho

By Karina G C

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Oct 27, 2025

Este y todos los microcursos necesiten más casos reales de empresas actuales.