Tecnológico de Monterrey
Gestión de Marca Specialization
Tecnológico de Monterrey

Gestión de Marca Specialization

Descubre el poder y la relevancia de las marcas. Desarrolla estrategias de gestión de marca efectivas para hacer crecer tu negocio y mejorar tu relación con los clientes.

María de los Angeles Ramos Solano
José Antonio Cano Chambonnet
Rafael José Arria Ramos

Instructors: María de los Angeles Ramos Solano

2,847 already enrolled

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Get in-depth knowledge of a subject
4.7

(111 reviews)

Intermediate level
Some related experience required
2 months to complete
at 10 hours a week
Flexible schedule
Learn at your own pace
Get in-depth knowledge of a subject
4.7

(111 reviews)

Intermediate level
Some related experience required
2 months to complete
at 10 hours a week
Flexible schedule
Learn at your own pace

What you'll learn

Details to know

Shareable certificate

Add to your LinkedIn profile

Taught in Spanish

Advance your subject-matter expertise

  • Learn in-demand skills from university and industry experts
  • Master a subject or tool with hands-on projects
  • Develop a deep understanding of key concepts
  • Earn a career certificate from Tecnológico de Monterrey

Specialization - 4 course series

What you'll learn

Skills you'll gain

Category: Brand Management
Category: Brand Strategy
Category: Branding
Category: Brand Awareness
Category: Marketing Management
Category: Target Audience
Category: Internal Communications
Category: Consumer Behaviour
Category: Customer experience strategy (CX)
Category: Brand Loyalty
Category: Marketing and Public Relations

What you'll learn

Skills you'll gain

Category: Brand Strategy
Category: Branding
Category: Brand Management
Category: Competitive Analysis
Category: Growth Strategies
Category: Market Share
Category: Brand Awareness
Category: Brand Loyalty
Category: User Experience
Category: Customer experience improvement
Category: Strategic Marketing
Category: New Business Development
Category: Strategic Partnership
Category: Business Strategy
Category: Strategic Communication
Category: Organizational Strategy
Category: Marketing Strategies
Category: Consumer Behaviour
Category: Product Lifecycle Management

What you'll learn

Skills you'll gain

Category: Brand Management
Category: Brand Strategy
Category: Branding
Category: Brand Loyalty
Category: Brand Awareness
Category: Marketing Communications
Category: Performance Measurement
Category: Communication Strategies
Category: Marketing
Category: Strategic Marketing
Category: Strategic Communication
Category: Consumer Behaviour
Category: Customer experience strategy (CX)
Category: Marketing Management

What you'll learn

Skills you'll gain

Category: Branding
Category: Value Propositions
Category: Social Media
Category: Marketing Strategies
Category: Marketing
Category: Brand Awareness
Category: Social Media Marketing
Category: Professional Development
Category: Brand Management
Category: Goal Setting
Category: Marketing Planning
Category: Innovation
Category: Competitive Analysis
Category: Persona Development
Category: Content Creation
Category: Strategic Marketing
Category: Professional Networking
Category: Entrepreneurship

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Instructors

María de los Angeles Ramos Solano
Tecnológico de Monterrey
8 Courses121,825 learners

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