University of Pennsylvania
Business Foundations Specialization

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University of Pennsylvania

Business Foundations Specialization

Solve Real Business Problems. Build a foundation of core business skills in marketing, finance, accounting and operations.

Michael R Roberts
Christian Terwiesch
Brian J Bushee

Instructors: Michael R Roberts

279,389 already enrolled

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Get in-depth knowledge of a subject
4.7

(18,753 reviews)

Beginner level
No prior experience required
2 months
at 10 hours a week
Flexible schedule
Learn at your own pace
Get in-depth knowledge of a subject
4.7

(18,753 reviews)

Beginner level
No prior experience required
2 months
at 10 hours a week
Flexible schedule
Learn at your own pace

What you'll learn

  • Understand branding and go-to-market strategies

  • Read income statements, balance sheets, and cash flow statements

  • Manage people through motivation and reward systems

  • Analyze and improve business processes in services or manufacturing

Details to know

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Taught in English

Advance your subject-matter expertise

  • Learn in-demand skills from university and industry experts
  • Master a subject or tool with hands-on projects
  • Develop a deep understanding of key concepts
  • Earn a career certificate from University of Pennsylvania
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Specialization - 6 course series

Introduction to Marketing

Course 110 hours4.8 (13,144 ratings)

What you'll learn

Skills you'll gain

Category: Financial Analysis
Category: Revenue Recognition
Category: Balance Sheet
Category: Income Statement
Category: Financial Statement Analysis
Category: Accounting
Category: Financial Statement
Category: Bookkeeping
Category: Generally Accepted Accounting Principles (GAAP)
Category: Cash Flows
Category: Financial Reporting
Category: Accrual Accounting
Category: Financial Accounting
Category: Depreciation
Category: Financial Statements

Introduction to Financial Accounting

Course 213 hours4.7 (8,298 ratings)

What you'll learn

Skills you'll gain

Category: Business
Category: Marketing Strategies
Category: Project Design
Category: Business Strategy
Category: Business Analysis
Category: Entrepreneurship
Category: Constructive Feedback
Category: Accounting
Category: Analysis
Category: New Business Development
Category: Marketing
Category: Feasibility Studies
Category: Peer Review
Category: Product Development
Category: Financial Accounting
Category: Marketing Planning
Category: Finance
Category: Competitive Analysis

Managing Social and Human Capital

Course 37 hours4.6 (2,560 ratings)

What you'll learn

Skills you'll gain

Category: Human Capital
Category: Human Resources (HR)
Category: HR Tech
Category: Team Motivation
Category: People Management
Category: Leadership and Management
Category: Constructive Feedback
Category: Organizational Structure
Category: Organizational Strategy
Category: Job Analysis
Category: Performance Appraisal
Category: Employee Performance Management
Category: Change Management
Category: Compensation and Benefits
Category: Organizational Effectiveness
Category: Recruitment
Category: Decision-Making
Category: Leadership
Category: Decision Making

Introduction to Corporate Finance

Course 47 hours4.6 (6,162 ratings)

What you'll learn

Skills you'll gain

Category: Strategic Marketing
Category: Marketing Strategy
Category: Communication Strategies
Category: Go To Market Strategy
Category: Customer Insights
Category: Marketing Strategies
Category: Branding
Category: Customer Engagement
Category: Marketing Communications
Category: Consumer Behaviour
Category: Price Negotiation
Category: Marketing Channel
Category: Brand Strategy
Category: Brand Management
Category: Brand Loyalty
Category: Marketing
Category: Product Marketing
Category: Customer Satisfaction
Category: Brand Marketing
Category: Positioning (Marketing)
Category: Brand Awareness

Introduction to Operations Management

Course 514 hours4.4 (2,747 ratings)

What you'll learn

  • You will learn to analyze processes, optimize flow, and manage variability, driving improvements and achieving excellence in operations management.

Skills you'll gain

Category: Six Sigma
Category: Operations Management
Category: Process Analysis
Category: Process Flow Diagrams
Category: Process Improvement
Category: Operational Efficiency
Category: Continuous Improvement Process
Category: Inventory
Category: Root Cause Analysis
Category: Inventory Management System
Category: Quality Management
Category: Process Management
Category: Capacity Planning
Category: Business Workflow Analysis
Category: Statistical Process Controls
Category: Supply Chain Management
Category: Operational Performance Management
Category: Workflow Management
Category: Lean Methodologies

Wharton Business Foundations Capstone

Course 611 hours4.6 (370 ratings)

What you'll learn

Skills you'll gain

Category: Financial Analysis
Category: Risk Modeling
Category: Asset Management
Category: Business Valuation
Category: Cost Benefit Analysis
Category: Financial Modeling
Category: Corporate Finance
Category: Decision-Making
Category: Return On Investment
Category: Financial Management
Category: Decision Making
Category: Cash Flows
Category: Capital Expenditure
Category: Cash Flow Forecasting
Category: Financial Planning
Category: Discounted Cash Flow
Category: Capital Budgeting
Category: Cash Flow Analysis
Category: Finance

Instructors

Michael R Roberts
University of Pennsylvania
4 Courses273,514 learners
Christian Terwiesch
University of Pennsylvania
8 Courses175,719 learners
Brian J Bushee
University of Pennsylvania
5 Courses474,957 learners

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