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Market Research Courses

Market research courses can help you learn data collection techniques, survey design, consumer behavior analysis, and competitive landscape assessment. You can build skills in interpreting market trends, segmenting target audiences, and conducting focus groups. Many courses introduce tools like SPSS, Tableau, and Google Analytics, that support analyzing data and visualizing insights to inform business strategies.


More to explore:

Popular Market Research Courses and Certifications


  • Status: New
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    IBM

    SEO Mastery: From Fundamentals to GenAI and GEO Strategies

    Skills you'll gain: Prompt Engineering, Web Analytics and SEO, Search Engine Optimization, Search Engine Marketing, AI Enablement, Generative AI, Marketing Strategy and Techniques, Blogs, Digital Marketing, Content Marketing, Content Creation, Web Content, Semantic Web, Keyword Research, Content Strategy, Growth Strategies, Artificial Intelligence, Web Analytics, Competitive Analysis, Performance Measurement

    4.7
    Rating, 4.7 out of 5 stars
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    51 reviews

    Intermediate · Specialization · 1 - 3 Months

  • U

    University of California San Diego

    Algae Biotechnology

    Skills you'll gain: Biotechnology, Biological Engineering, Sustainable Technologies, Life Sciences, Environmental Issue, Regulatory Requirements, Sustainability Standards, Chemical Engineering, Production Process, Product Development, Molecular, Cellular, and Microbiology, Biology

    4.8
    Rating, 4.8 out of 5 stars
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    621 reviews

    Intermediate · Course · 1 - 3 Months

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    Duke University

    Strategy and Innovation for Agile Organizations

    Skills you'll gain: Digital Transformation, Agile Product Development, Market Trend, Operational Efficiency, Strategic Thinking, Customer Insights, Customer experience strategy (CX), Innovation, Market Opportunities, Business Strategy, Customer Engagement, Technology Strategies, New Product Development, Business Modeling, Business Technologies, Organizational Change, Business Strategies, Business Transformation, Competitive Analysis, Customer Analysis

    4.6
    Rating, 4.6 out of 5 stars
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    85 reviews

    Intermediate · Specialization · 1 - 4 Weeks

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    University of Pennsylvania

    商务基础 (中文版)

    Skills you'll gain: Financial Statements, Financial Statement Analysis, Operations Management, Return On Investment, Process Analysis, Financial Accounting, Business Operations, Operational Efficiency, Financial Reporting, Income Statement, Capital Budgeting, Marketing, Cash Flows, Finance, Production Process, Operational Analysis, Strategic Marketing, Marketing Strategies, Financial Modeling, Business Strategy

    4.8
    Rating, 4.8 out of 5 stars
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    341 reviews

    Beginner · Specialization · 3 - 6 Months

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    IBM

    Data Analysis with R

    Skills you'll gain: Exploratory Data Analysis, Data Wrangling, Statistical Analysis, Data Analysis, Model Evaluation, Data Transformation, R Programming, Data Visualization, Regression Analysis, Predictive Modeling, Data Manipulation, Data Science, Box Plots, Statistical Modeling, Predictive Analytics, Correlation Analysis, Tidyverse (R Package), Data Cleansing, Data Preprocessing, Data Import/Export

    4.7
    Rating, 4.7 out of 5 stars
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    365 reviews

    Intermediate · Course · 1 - 3 Months

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    U

    University of Pennsylvania

    Removing Barriers to Change

    Skills you'll gain: Influencing, Persuasive Communication, Organizational Change, Change Management, Overcoming Obstacles, Cognitive flexibility, Behavioral Economics, Decision Making, Critical Thinking

    4.9
    Rating, 4.9 out of 5 stars
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    474 reviews

    Beginner · Course · 1 - 4 Weeks

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    University of Washington

    Social Media Data Analytics

    Skills you'll gain: Text Mining, Unstructured Data, Quantitative Research, Data Visualization, Statistical Analysis, Analysis, Social Network Analysis, Data Presentation, Data Analysis, Statistical Methods, Data Mining, Interactive Data Visualization, Analytics, Correlation Analysis, Application Programming Interface (API), R Programming, Regression Analysis, Data Collection, Big Data, Python Programming

    4.1
    Rating, 4.1 out of 5 stars
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    298 reviews

    Intermediate · Course · 1 - 4 Weeks

  • Status: Free Trial
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    Fractal Analytics

    Generative AI for Developers

    Skills you'll gain: Prompt Engineering, Responsible AI, Generative AI, Generative Model Architectures, Code Review, Data Ethics, Artificial Intelligence, Object Oriented Programming (OOP), Large Language Modeling, Machine Learning Methods, Artificial Intelligence and Machine Learning (AI/ML), AI Enablement, Artificial Neural Networks, Maintainability, Computer Programming, Data Cleansing, Debugging, Problem Solving, Critical Thinking, Data Analysis

    4.6
    Rating, 4.6 out of 5 stars
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    199 reviews

    Beginner · Specialization · 1 - 3 Months

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    Universiteit Leiden

    The Cosmopolitan Medieval Arabic World

    Skills you'll gain: World History, Cultural Diversity, Political Sciences, Ancient History, European History, Social Sciences, Economics, Liberal Arts, Research, Science and Research

    4.8
    Rating, 4.8 out of 5 stars
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    439 reviews

    Beginner · Course · 1 - 3 Months

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    The Museum of Modern Art

    Art & Inquiry: Museum Teaching Strategies For Your Classroom

    Skills you'll gain: Literacy, Teaching, Liberal Arts, Instructing, Emotional Intelligence, Creativity, Instructional Strategies, Art History, Student Engagement, Classroom Management, Self-Awareness, Curriculum Planning, Lesson Planning, Research, Learning Styles, Empathy, Social Studies

    4.8
    Rating, 4.8 out of 5 stars
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    532 reviews

    Intermediate · Course · 1 - 3 Months

  • Status: Free Trial
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    Arizona State University

    Materials Science for Advanced Technological Applications

    Skills you'll gain: Semiconductors, Electronic Components, Materials science, Electrical Engineering, Electronics Engineering, Mechanical Engineering, Electronics, Failure Analysis, Thermal Management, Chemical Engineering, Manufacturing Processes, Process Control, Structural Analysis, Chemistry, Engineering Calculations

    4.5
    Rating, 4.5 out of 5 stars
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    200 reviews

    Intermediate · Specialization · 3 - 6 Months

  • Status: Free Trial
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    Microsoft

    Microsoft Copilot: Your Everyday AI Companion

    Skills you'll gain: Prompt Engineering, Microsoft Copilot, Regulation and Legal Compliance, Data Ethics, Generative AI, Responsible AI, Data Governance, Microsoft 365, Sales Enablement, Marketing Automation, Customer experience improvement, Business Process Automation, Compliance Management, AI Security, Customer Service, Information Privacy, Microsoft Office, Artificial Intelligence and Machine Learning (AI/ML), Productivity Software, Critical Thinking

    4.5
    Rating, 4.5 out of 5 stars
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    155 reviews

    Beginner · Specialization · 1 - 3 Months

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In summary, here are 10 of our most popular market research courses

  • SEO Mastery: From Fundamentals to GenAI and GEO Strategies: IBM
  • Algae Biotechnology: University of California San Diego
  • Strategy and Innovation for Agile Organizations: Duke University
  • 商务基础 (中文版): University of Pennsylvania
  • Data Analysis with R: IBM
  • Removing Barriers to Change: University of Pennsylvania
  • Social Media Data Analytics: University of Washington
  • Generative AI for Developers: Fractal Analytics
  • The Cosmopolitan Medieval Arabic World: Universiteit Leiden
  • Art & Inquiry: Museum Teaching Strategies For Your Classroom: The Museum of Modern Art

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Analytics (13)
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Modeling (9)
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Brand Management (7)

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