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  • Marketing Analytics

Marketing Analytics Courses

Marketing analytics courses can help you learn data analysis, customer segmentation, campaign performance measurement, and return on investment calculations. You can build skills in interpreting marketing metrics, optimizing digital strategies, and leveraging consumer insights to drive decisions. Many courses introduce tools like Google Analytics, Tableau, and Excel, that support analyzing data and visualizing trends, enabling you to apply your skills in real marketing scenarios.


Popular Marketing Analytics Courses and Certifications


  • Status: Free Trial
    Free Trial
    R

    Rice University

    Linear Regression for Business Statistics

    Skills you'll gain: Statistical Hypothesis Testing, Statistical Methods, Regression Analysis, Statistical Analysis, Statistical Modeling, Statistical Inference, Business Analytics, Microsoft Excel, Model Evaluation, Estimation, Data Analysis

    4.8
    Rating, 4.8 out of 5 stars
    Ā·
    1.4K reviews

    Mixed Ā· Course Ā· 1 - 4 Weeks

  • Status: Preview
    Preview
    P

    Pontificia Universidad Católica de Chile

    Escalamiento exitoso e Innovación en los Negocios

    Skills you'll gain: Innovation, Entrepreneurship, Marketing Strategies, Financial Management, Business Development, Growth Strategies, Business Strategy, Business Management, Team Leadership, Strategic Decision-Making, Governance, Global Marketing, International Finance

    4.7
    Rating, 4.7 out of 5 stars
    Ā·
    149 reviews

    Mixed Ā· Course Ā· 1 - 3 Months

  • Status: Free Trial
    Free Trial
    U

    University of Michigan

    Influencing People

    Skills you'll gain: Influencing, Persuasive Communication, Leadership, Professional Networking, Initiative and Leadership, Relationship Building, Public Speaking, Decision Making, Negotiation, People Development, Social Skills, Organizational Structure

    4.8
    Rating, 4.8 out of 5 stars
    Ā·
    4.2K reviews

    Beginner Ā· Course Ā· 1 - 4 Weeks

  • Status: Preview
    Preview
    U

    University of California San Diego

    Code Free Data Science

    Skills you'll gain: Predictive Modeling, Data Manipulation, Predictive Analytics, Big Data, Data Processing, Data Mining, Data Analysis, Data Science, Data-Driven Decision-Making, Unsupervised Learning, Statistical Analysis, Analytics, No-Code Development, Software Installation

    4.3
    Rating, 4.3 out of 5 stars
    Ā·
    215 reviews

    Beginner Ā· Course Ā· 1 - 4 Weeks

  • Status: New
    New
    Status: Free Trial
    Free Trial
    I

    Illinois Tech

    Health Informatics Capstone & Innovation Project

    Skills you'll gain: Responsible AI, Health Technology, Health Informatics, Clinical Informatics, Electronic Medical Record, Technology Roadmaps, Patient Flow, Public Health, Innovation, Healthcare Project Management, Systems Integration, Artificial Intelligence, Data Analysis, Data Ethics, Interoperability, Emerging Technologies, Solution Design, Model Evaluation, Application Programming Interface (API), Project Management

    Mixed Ā· Course Ā· 1 - 4 Weeks

  • C

    Coursera

    Introducción al diseño de Mercadeo con Canva

    Skills you'll gain: Canva (Software), Advertising, Social Media Marketing, Marketing Design, Social Media Content, Facebook, Social Media, Graphic Design, Instagram, Branding, Design, Marketing

    4.8
    Rating, 4.8 out of 5 stars
    Ā·
    41 reviews

    Intermediate Ā· Guided Project Ā· Less Than 2 Hours

  • C

    Coursera

    Getting Started with Facebook Pixel

    Skills you'll gain: Target Audience, Social Media Marketing, Social Media Campaigns, Online Advertising, Social Media, Web Analytics

    4.1
    Rating, 4.1 out of 5 stars
    Ā·
    24 reviews

    Beginner Ā· Guided Project Ā· Less Than 2 Hours

  • Status: Free Trial
    Free Trial
    T

    Tableau Learning Partner

    Advanced Data Visualization with Tableau

    Skills you'll gain: Data Visualization Software, Spatial Data Analysis, Tableau Software, Data Storytelling, Interactive Data Visualization, Data Presentation, Stakeholder Communications, Geospatial Mapping, Business Reporting, Data Analysis, Business Analytics, Data Mapping

    4.9
    Rating, 4.9 out of 5 stars
    Ā·
    104 reviews

    Beginner Ā· Course Ā· 1 - 4 Weeks

  • Status: New
    New
    Status: Free Trial
    Free Trial
    E

    EDUCBA

    Master Excel Skills: Analyze, Automate & Visualize Data

    Skills you'll gain: Excel Macros, Data Validation, Pivot Tables And Charts, Microsoft Excel, Data Visualization, Scatter Plots, Histogram, Data Integrity, Excel Formulas, Spreadsheet Software, Forecasting, Data Analysis, Debugging, Visual Basic (Programming Language), Automation

    Beginner Ā· Course Ā· 1 - 4 Weeks

  • Status: Free Trial
    Free Trial
    U

    University of Illinois Urbana-Champaign

    Text Retrieval and Search Engines

    Skills you'll gain: Text Mining, Natural Language Processing, Data Mining, Unstructured Data, Big Data, Web Scraping, Model Evaluation, Web Analytics and SEO, Machine Learning, Information Architecture, Probability & Statistics

    4.5
    Rating, 4.5 out of 5 stars
    Ā·
    962 reviews

    Mixed Ā· Course Ā· 1 - 3 Months

  • Status: Free Trial
    Free Trial
    C

    California Institute of the Arts

    Web Design: Strategy and Information Architecture

    Skills you'll gain: Information Architecture, Persona (User Experience), UI/UX Strategy, Web Design, User Experience, Wireframing, User Research, User Centered Design, Mockups, Usability Testing, Requirements Analysis, Target Audience, Agile Methodology

    4.8
    Rating, 4.8 out of 5 stars
    Ā·
    1.3K reviews

    Intermediate Ā· Course Ā· 1 - 3 Months

  • Status: Free Trial
    Free Trial
    G

    Google

    Speed Up Data Analysis and Presentation Building

    Skills you'll gain: Data Visualization, Data Presentation, Responsible AI, Data Storytelling, Prompt Engineering, Data Analysis, AI Enablement, Oral Expression

    4.8
    Rating, 4.8 out of 5 stars
    Ā·
    780 reviews

    Beginner Ā· Course Ā· 1 - 4 Weeks

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In summary, here are 10 of our most popular marketing analytics courses

  • Linear Regression for Business Statistics:Ā Rice University
  • Escalamiento exitoso e Innovación en los Negocios:Ā Pontificia Universidad Católica de Chile
  • Influencing People:Ā University of Michigan
  • Code Free Data Science:Ā University of California San Diego
  • Health Informatics Capstone & Innovation Project:Ā Illinois Tech
  • Introducción al diseƱo de Mercadeo con Canva:Ā Coursera
  • Getting Started with Facebook Pixel:Ā Coursera
  • Advanced Data Visualization with Tableau:Ā Tableau Learning Partner
  • Master Excel Skills: Analyze, Automate & Visualize Data:Ā EDUCBA
  • Text Retrieval and Search Engines:Ā University of Illinois Urbana-Champaign

Skills you can learn in Marketing

Market (economics) (28)
Social Media (15)
Marketing Strategy (14)
Analytics (13)
Brand (13)
Digital Marketing (13)
Marketing Analytics (11)
Plan (11)
Advertising (9)
Modeling (9)
Social Media Marketing (9)
Brand Management (7)

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