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Market Research Courses

Market research courses can help you learn data collection techniques, survey design, consumer behavior analysis, and competitive landscape assessment. You can build skills in interpreting market trends, segmenting target audiences, and conducting focus groups. Many courses introduce tools like SPSS, Tableau, and Google Analytics, that support analyzing data and visualizing insights to inform business strategies.


Popular Market Research Courses and Certifications


  • Status: Free Trial
    Free Trial
    D

    Duke University

    ART of the MOOC: Activism and Social Movements

    Skills you'll gain: Community Organizing, Social Justice, Social Impact, Advocacy, Student Engagement, Liberal Arts, Social Sciences, Performing Arts, Creativity, Cultural Diversity, Research

    4.5
    Rating, 4.5 out of 5 stars
    ·
    151 reviews

    Mixed · Course · 1 - 3 Months

  • Status: Free Trial
    Free Trial
    U

    University of Michigan

    Measuring Total Data Quality

    Skills you'll gain: Data Quality, Quantitative Research, Data Validation, Data Collection, Data Processing, Data Analysis, Data Integrity, Model Evaluation, Data Access, Statistical Analysis, Sampling (Statistics)

    4.5
    Rating, 4.5 out of 5 stars
    ·
    6 reviews

    Beginner · Course · 1 - 4 Weeks

  • Status: New
    New
    Status: Free Trial
    Free Trial
    S

    Skillshare

    SEO Copywriting for Digital Marketing Success

    Skills you'll gain: Keyword Research, Copywriting, Search Engine Optimization, Content Strategy, Web Content, Web Analytics and SEO, Content Management, Content Creation, Writing, Content Marketing, Editing, Drive Engagement

    4.5
    Rating, 4.5 out of 5 stars
    ·
    6 reviews

    Beginner · Course · 1 - 3 Months

  • Status: Preview
    Preview
    É

    École Polytechnique

    Optique non-linéaire

    Skills you'll gain: Numerical Analysis, Simulation and Simulation Software, Engineering Analysis, Applied Mathematics, Materials science, Mathematical Modeling, Laboratory Research, Differential Equations, Medical Imaging, Physics

    4.7
    Rating, 4.7 out of 5 stars
    ·
    56 reviews

    Mixed · Course · 1 - 3 Months

  • Status: Free Trial
    Free Trial
    P

    Politecnico di Milano

    Platform Thinking: Innovation in digital business models era

    Skills you'll gain: Data Strategy, Business Modeling, Data Ethics, Design Thinking, Innovation, Customer Data Management, Augmented and Virtual Reality (AR/VR), Market Opportunities, Data Governance, Technology Strategies, Data Management, Data-Driven Decision-Making, Platform As A Service (PaaS), Product Development, Big Data, Customer Insights, Strategic Thinking, Systems Thinking, Digital Transformation, Business Transformation

    4.8
    Rating, 4.8 out of 5 stars
    ·
    100 reviews

    Beginner · Specialization · 3 - 6 Months

  • Status: Free Trial
    Free Trial
    U

    University of Colorado Boulder

    Strategic Communication Campaigns

    Skills you'll gain: Strategic Communication, Target Audience, Campaign Management, Advertising, Marketing Communications, Advertising Campaigns, Resource Allocation, Communication Planning, Media Strategy, Brand Management, Public Relations, Paid media, Communication Strategies, Promotions and Campaigns, Social Media Campaigns, Marketing, Business Strategy, Communication, Business Communication, Business Process

    4.5
    Rating, 4.5 out of 5 stars
    ·
    55 reviews

    Beginner · Specialization · 1 - 3 Months

  • Status: New
    New
    Status: Free Trial
    Free Trial
    S

    SkillUp

    AI SEO: Mastering Generative Engine Optimization (GEO)

    Skills you'll gain: Search Engine Optimization, Generative AI, Web Analytics and SEO, Search Engine Marketing, Keyword Research, Digital Marketing, Performance Measurement, Content Creation, Competitive Analysis, Semantic Web, Content Strategy, Artificial Intelligence, Web Content, Content Marketing, Content Development and Management, Analysis, Business Ethics, Ethical Standards And Conduct, Data Strategy, Writing

    4.6
    Rating, 4.6 out of 5 stars
    ·
    15 reviews

    Intermediate · Course · 1 - 4 Weeks

  • Status: Free
    Free
    T

    The Chinese University of Hong Kong

    离散优化建模基础篇 Basic Modeling for Discrete Optimization

    Skills you'll gain: Applied Mathematics, Operations Research, Mathematical Modeling, Enterprise Modeling, Network Model, Statistical Modeling, Combinatorics, Functional Design, Mathematical Software, Computational Thinking, Graph Theory, Algorithms, Data Structures, Debugging

    4.8
    Rating, 4.8 out of 5 stars
    ·
    36 reviews

    Intermediate · Course · 1 - 4 Weeks

  • Status: Free Trial
    Free Trial
    J

    Johns Hopkins University

    Calculus through Data & Modeling: Applying Differentiation

    Skills you'll gain: Applied Mathematics, Estimation, Numerical Analysis, Calculus, Engineering Calculations, Mathematical Modeling, Operations Research, Derivatives, Algebra

    4.7
    Rating, 4.7 out of 5 stars
    ·
    59 reviews

    Intermediate · Course · 1 - 3 Months

  • Status: Free Trial
    Free Trial
    K

    Korea Advanced Institute of Science and Technology(KAIST)

    Electrodynamics: Analysis of Electric Fields

    Skills you'll gain: electromagnetics, Electrical Engineering, Materials science, Engineering Analysis, Applied Mathematics, Scientific Visualization, Visualization (Computer Graphics), Engineering Calculations, Differential Equations, Physics, Energy and Utilities, Mathematical Modeling, Calculus

    4.8
    Rating, 4.8 out of 5 stars
    ·
    169 reviews

    Advanced · Course · 1 - 3 Months

  • Status: Free Trial
    Free Trial
    F

    Fundação Instituto de Administração

    CRM, Dados e o Futuro Centrado no Cliente

    Skills you'll gain: Customer Relationship Management, Customer Data Management, Data-Driven Decision-Making, Sales Management, Big Data, Customer Insights, Customer Acquisition Management, Customer experience strategy (CX), Customer Retention, Target Market, Business Metrics, Analytics, Consumer Behaviour, Artificial Intelligence

    4.6
    Rating, 4.6 out of 5 stars
    ·
    49 reviews

    Beginner · Course · 1 - 4 Weeks

  • Status: Preview
    Preview
    S

    Starweaver

    Strategic Public Relations Planning

    Skills you'll gain: Target Audience, Public Relations, Communication Planning, Strategic Communication, Corporate Communications, Crisis Management, Marketing and Public Relations, Persuasive Communication, Marketing Effectiveness, Media and Communications, Marketing Budgets, Persona Development, Campaign Management, Social Media, Stakeholder Analysis, Storytelling, Technology Strategies, Teamwork, Ethical Standards And Conduct

    4.9
    Rating, 4.9 out of 5 stars
    ·
    12 reviews

    Beginner · Course · 1 - 4 Weeks

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In summary, here are 10 of our most popular market research courses

  • ART of the MOOC: Activism and Social Movements: Duke University
  • Measuring Total Data Quality: University of Michigan
  • SEO Copywriting for Digital Marketing Success: Skillshare
  • Optique non-linéaire: École Polytechnique
  • Platform Thinking: Innovation in digital business models era: Politecnico di Milano
  • Strategic Communication Campaigns: University of Colorado Boulder
  • AI SEO: Mastering Generative Engine Optimization (GEO): SkillUp
  • 离散优化建模基础篇 Basic Modeling for Discrete Optimization: The Chinese University of Hong Kong
  • Calculus through Data & Modeling: Applying Differentiation: Johns Hopkins University
  • Electrodynamics: Analysis of Electric Fields: Korea Advanced Institute of Science and Technology(KAIST)

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Modeling (9)
Social Media Marketing (9)
Brand Management (7)

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