• For Individuals
  • For Businesses
  • For Universities
  • For Governments
Coursera
  • Online Degrees
  • Careers
  • Log In
  • Join for Free
    Coursera
    • Browse
    • Market Research

    Market Research Courses Online

    Learn market research techniques for business strategy. Understand how to gather, analyze, and interpret market data for informed decision-making.

    Skip to search results

    Filter by

    Subject
    Required
     *

    Language
    Required
     *

    The language used throughout the course, in both instruction and assessments.

    Learning Product
    Required
     *

    Build job-relevant skills in under 2 hours with hands-on tutorials.
    Learn from top instructors with graded assignments, videos, and discussion forums.
    Learn a new tool or skill in an interactive, hands-on environment.
    Get in-depth knowledge of a subject by completing a series of courses and projects.
    Earn career credentials from industry leaders that demonstrate your expertise.
    Earn career credentials while taking courses that count towards your Master’s degree.
    Earn your Bachelor’s or Master’s degree online for a fraction of the cost of in-person learning.
    Earn a university-issued career credential in a flexible, interactive format.
    Graduate level learning within reach.

    Level
    Required
     *

    Duration
    Required
     *

    Skills
    Required
     *

    Subtitles
    Required
     *

    Educator
    Required
     *

    Explore the Market Research Course Catalog

    • Status: Free Trial
      Free Trial
      P

      Parsons School of Design, The New School

      Aprovechar el Diseño para Detectar Oportunidades de Negocio

      Skills you'll gain: Project Portfolio Management, Design Thinking, Strategic Thinking, Market Opportunities, Business Risk Management, Business Modeling, Design, New Product Development, Human Centered Design, Innovation, Customer experience strategy (CX), Ethical Standards And Conduct, Market Analysis

      4.8
      Rating, 4.8 out of 5 stars
      ·
      20 reviews

      Intermediate · Course · 1 - 4 Weeks

    • Status: Free Trial
      Free Trial
      B

      Banco Interamericano de Desarrollo

      Análisis cualitativo y cuantitativo del riesgo de desastres

      Skills you'll gain: Risk Analysis, Risk Management, Risk Modeling, Hazard Analysis, Mitigation, Project Risk Management, Failure Analysis, Disaster Recovery, Analysis, Climate Change Adaptation, Vulnerability Assessments, Case Studies, Public Policies, Qualitative Research

      4.3
      Rating, 4.3 out of 5 stars
      ·
      12 reviews

      Advanced · Course · 1 - 4 Weeks

    • Status: Free Trial
      Free Trial
      L

      LearnQuest

      Capstone Project: Advanced AI for Drug Discovery

      Skills you'll gain: Feature Engineering, Bioinformatics, Dimensionality Reduction, Predictive Modeling, Applied Machine Learning, Deep Learning, Artificial Neural Networks, Pandas (Python Package), Drug Development, Unsupervised Learning, Scikit Learn (Machine Learning Library), Data Manipulation, Molecular Biology, Regression Analysis, Machine Learning Algorithms, Exploratory Data Analysis, Machine Learning

      2.1
      Rating, 2.1 out of 5 stars
      ·
      19 reviews

      Intermediate · Course · 1 - 4 Weeks

    • Status: Free Trial
      Free Trial
      U

      University of Washington

      Data Science at Scale - Capstone Project

      Skills you'll gain: Feature Engineering, Data Analysis, Predictive Modeling, Data Processing, Data Wrangling, Statistical Modeling, Statistics, Data Science, Data Collection, Applied Machine Learning, R Programming, Research, Supervised Learning, Data Validation, Technical Communication, Python Programming

      3.8
      Rating, 3.8 out of 5 stars
      ·
      25 reviews

      Mixed · Course · 1 - 3 Months

    • Status: Preview
      Preview
      S

      SAS

      Using SAS Viya REST APIs with Python and R

      Skills you'll gain: SAS (Software), Data Analysis Software, R (Software), Advanced Analytics, R Programming, Big Data, Image Analysis, Time Series Analysis and Forecasting, Natural Language Processing, Statistical Programming, Jupyter, Predictive Modeling, Predictive Analytics, Applied Machine Learning, Deep Learning, Data Processing, Restful API, Computer Vision, Artificial Neural Networks

      4.7
      Rating, 4.7 out of 5 stars
      ·
      15 reviews

      Mixed · Course · 1 - 3 Months

    • Status: Preview
      Preview
      U

      University of Illinois Urbana-Champaign

      Beyond the Financials: Insights, Analysis and Valuations

      Skills you'll gain: Financial Reporting, Financial Forecasting, Business Valuation, Financial Statement Analysis, Financial Statements, Financial Analysis, Financial Accounting, Analysis, Financial Modeling, Generally Accepted Accounting Principles (GAAP), Market Data, Business Strategy

      4.6
      Rating, 4.6 out of 5 stars
      ·
      17 reviews

      Intermediate · Course · 1 - 3 Months

    • Status: Free Trial
      Free Trial
      L

      L&T EduTech

      Bridge Infrastructure Design

      Skills you'll gain: Engineering Calculations, Structural Engineering, Structural Analysis, Construction Engineering, Civil Engineering, Construction, Engineering Analysis, Building Codes, Engineering Practices, Engineering, Materials science, Conceptual Design, Engineering Design Process, Architecture and Construction, Maintenance, Repair, and Facility Services, Finite Element Methods, Property Maintenance, Continuous Monitoring, Hydraulics, Failure Analysis

      4.9
      Rating, 4.9 out of 5 stars
      ·
      13 reviews

      Advanced · Specialization · 1 - 3 Months

    • Status: Preview
      Preview
      S

      Simplilearn

      B2B Marketing

      Skills you'll gain: Business Marketing, B2B Sales, Lead Generation, Marketing Strategies, Marketing Effectiveness, Target Market, Account Management, Email Marketing, Strategic Marketing, Content Marketing, Marketing Channel, Pay Per Click Advertising, Sales Development, LinkedIn, Marketing Analytics, Content Creation, Advertising

      Beginner · Course · 1 - 4 Weeks

    • Status: Free Trial
      Free Trial
      C

      Coursera Instructor Network

      Product Strategy: Lifecycle, Data Insights, Collaboration

      Skills you'll gain: Product Lifecycle Management, Product Strategy, Product Management, Product Marketing, Case Studies, Market Data, Organizational Leadership, Market Research, Data-Driven Decision-Making, Cross-Functional Collaboration, Team Building, Communication, Strategic Thinking, Innovation, Market Analysis

      3.7
      Rating, 3.7 out of 5 stars
      ·
      7 reviews

      Beginner · Course · 1 - 4 Weeks

    • Status: Preview
      Preview
      N

      National Taiwan University

      商管研究中的賽局分析(二):資訊經濟學 (Game Theoretic Analysis for Business Research (2))

      Skills you'll gain: Supply Chain Management, Game Theory, Economics, Business Research, Forecasting, Competitive Analysis, Business Analysis, Business Strategy, Business Modeling, Decision Making

      4.7
      Rating, 4.7 out of 5 stars
      ·
      22 reviews

      Intermediate · Course · 1 - 3 Months

    • Status: New
      New
      Status: Free Trial
      Free Trial
      S

      Starweaver

      Master Data Storytelling for B2B & B2C Sales

      Skills you'll gain: Data Storytelling, Sales Presentation, Sales Strategy, Customer Relationship Management (CRM) Software, Storytelling, Sales, Data Literacy, B2B Sales, Data Visualization Software, Customer Analysis, Customer Insights, Target Audience, Presentations, Exploratory Data Analysis, Stakeholder Communications

      Beginner · Course · 1 - 4 Weeks

    • Status: Free Trial
      Free Trial
      I

      IBM

      Data Warehousing Capstone Project

      Skills you'll gain: Data Warehousing, Extract, Transform, Load, IBM Cognos Analytics, Database Design, Data Transformation, Data Mart, Star Schema, Data Modeling, MySQL, Dashboard, Data Architecture, Data Pipelines, PostgreSQL, Statistical Reporting, IT Automation, SQL

      4.8
      Rating, 4.8 out of 5 stars
      ·
      21 reviews

      Intermediate · Course · 1 - 3 Months

    Market Research learners also search

    Business Analysis
    Market Structure
    Marketing Analytics
    Business Statistics
    Economic Policy
    Business English
    Economics
    Strategy
    1…236237238…318

    In summary, here are 10 of our most popular market research courses

    • Aprovechar el Diseño para Detectar Oportunidades de Negocio: Parsons School of Design, The New School
    • Análisis cualitativo y cuantitativo del riesgo de desastres : Banco Interamericano de Desarrollo
    • Capstone Project: Advanced AI for Drug Discovery: LearnQuest
    • Data Science at Scale - Capstone Project: University of Washington
    • Using SAS Viya REST APIs with Python and R: SAS
    • Beyond the Financials: Insights, Analysis and Valuations: University of Illinois Urbana-Champaign
    • Bridge Infrastructure Design: L&T EduTech
    • B2B Marketing: Simplilearn
    • Product Strategy: Lifecycle, Data Insights, Collaboration: Coursera Instructor Network
    • 商管研究中的賽局分析(二):資訊經濟學 (Game Theoretic Analysis for Business Research (2)): National Taiwan University

    Skills you can learn in Marketing

    Market (economics) (28)
    Social Media (15)
    Marketing Strategy (14)
    Analytics (13)
    Brand (13)
    Digital Marketing (13)
    Marketing Analytics (11)
    Plan (11)
    Advertising (9)
    Modeling (9)
    Social Media Marketing (9)
    Brand Management (7)

    Other topics to explore

    Arts and Humanities
    338 courses
    Business
    1095 courses
    Computer Science
    668 courses
    Data Science
    425 courses
    Information Technology
    145 courses
    Health
    471 courses
    Math and Logic
    70 courses
    Personal Development
    137 courses
    Physical Science and Engineering
    413 courses
    Social Sciences
    401 courses
    Language Learning
    150 courses

    Coursera Footer

    Technical Skills

    • ChatGPT
    • Coding
    • Computer Science
    • Cybersecurity
    • DevOps
    • Ethical Hacking
    • Generative AI
    • Java Programming
    • Python
    • Web Development

    Analytical Skills

    • Artificial Intelligence
    • Big Data
    • Business Analysis
    • Data Analytics
    • Data Science
    • Financial Modeling
    • Machine Learning
    • Microsoft Excel
    • Microsoft Power BI
    • SQL

    Business Skills

    • Accounting
    • Digital Marketing
    • E-commerce
    • Finance
    • Google
    • Graphic Design
    • IBM
    • Marketing
    • Project Management
    • Social Media Marketing

    Career Resources

    • Essential IT Certifications
    • High-Income Skills to Learn
    • How to Get a PMP Certification
    • How to Learn Artificial Intelligence
    • Popular Cybersecurity Certifications
    • Popular Data Analytics Certifications
    • What Does a Data Analyst Do?
    • Career Development Resources
    • Career Aptitude Test
    • Share your Coursera Learning Story

    Coursera

    • About
    • What We Offer
    • Leadership
    • Careers
    • Catalog
    • Coursera Plus
    • Professional Certificates
    • MasterTrack® Certificates
    • Degrees
    • For Enterprise
    • For Government
    • For Campus
    • Become a Partner
    • Social Impact
    • Free Courses
    • ECTS Credit Recommendations

    Community

    • Learners
    • Partners
    • Beta Testers
    • Blog
    • The Coursera Podcast
    • Tech Blog

    More

    • Press
    • Investors
    • Terms
    • Privacy
    • Help
    • Accessibility
    • Contact
    • Articles
    • Directory
    • Affiliates
    • Modern Slavery Statement
    • Do Not Sell/Share
    Learn Anywhere
    Download on the App Store
    Get it on Google Play
    Logo of Certified B Corporation
    © 2025 Coursera Inc. All rights reserved.
    • Coursera Facebook
    • Coursera Linkedin
    • Coursera Twitter
    • Coursera YouTube
    • Coursera Instagram
    • Coursera TikTok