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    • Digital Marketing

    Digital Marketing Courses Online

    Master digital marketing for online brand promotion. Learn about SEO, social media marketing, email marketing, and content marketing.

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    Get in-depth knowledge of a subject by completing a series of courses and projects.
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    Explore the Digital Marketing Course Catalog

    • C

      Coursera Project Network

      Bewirb dein Kleinunternehmen auf Facebook mit Canva

      Skills you'll gain: Facebook, Social Media Content, Social Media, Social Media Campaigns, Social Media Marketing, Marketing Materials, Advertising Campaigns, Promotional Materials, Design and Product

      Beginner · Guided Project · Less Than 2 Hours

    • S

      Scrimba

      React Beginner Project: Build a Color Picker Tool

      Skills you'll gain: Cascading Style Sheets (CSS), Hypertext Markup Language (HTML), Color Theory, Javascript, Front-End Web Development, User Interface (UI) Design, Web Development, Data Validation

      Intermediate · Course · 1 - 4 Weeks

    • U

      UBITS

      El desarrollo de una startup

      Skills you'll gain: Customer Analysis, Market Analysis, Sales Strategy, Market Research, Customer Retention, Business Modeling, Entrepreneurship, B2B Sales, Business-To-Consumer, Technology Strategies, Customer Acquisition Management, Business Strategy

      Intermediate · Course · 1 - 4 Weeks

    • Status: New
      New
      E

      Emory University

      Mastering Business Essentials: Introduction

      Skills you'll gain: Business, Market Dynamics, Supply Chain Management, Business Strategy, Business Operations, Logistics Management, Business Economics, Entrepreneurship, Business Marketing, Strategic Thinking, Competitive Analysis, Profit and Loss (P&L) Management, Value Propositions, Strategic Decision-Making, Market Analysis

      Beginner · Course · 1 - 3 Months

    • Status: Free
      Free
      C

      Coursera Project Network

      Lier des comptes Facebook Ads à Facebook Business Manager

      Skills you'll gain: Facebook, Product Promotion, Inventory Management System, Social Media Management, User Accounts, Account Management, Advertising

      Intermediate · Guided Project · Less Than 2 Hours

    • Status: Free
      Free
      C

      Coursera Project Network

      Commencer avec la messagerie de Facebook pour une entreprise

      Skills you'll gain: Facebook, Social Media Management, Social Media, Customer Service, Customer Relationship Management, Business Communication, Customer Communications Management, Drive Engagement

      Beginner · Guided Project · Less Than 2 Hours

    • U

      UBITS

      Diseña una propuesta de valor efectiva

      Skills you'll gain: Value Propositions, Business Strategy, Business Marketing, Strategic Communication, Product Knowledge, Target Market, Market Opportunities, Competitive Analysis, Customer Analysis

      Intermediate · Course · 1 - 4 Weeks

    • Status: Free
      Free
      Y

      Yale University

      借助数字媒体实现卫生成果

      Skills you'll gain: Digital Media Strategy, Digital Advertising, Persuasive Communication, Public Health, Behavioral Health, Program Evaluation, Digital Communications, Instagram, Facebook, Survey Creation, Data Collection

      Intermediate · Course · 1 - 3 Months

    • Status: New
      New
      Status: Free
      Free
      C

      Coursera Instructor Network

      GenAI for Product Marketers: Data-Driven Campaigns

      Skills you'll gain: AI Personalization, Marketing Analytics, A/B Testing, Marketing Strategies, Product Marketing, Marketing, Advertising Campaigns, Performance Measurement, Generative AI, Target Audience, Google Ads, Predictive Analytics, ChatGPT, Artificial Intelligence

      Beginner · Course · 1 - 4 Weeks

    • U

      UBITS

      Líder: utiliza la tecnología a tu favor

      Skills you'll gain: Virtual Teams, Team Building, Team Management, Leadership, Creativity, Technology Strategies, Curiosity, Employee Engagement, Digital Communications, Communication Strategies

      Intermediate · Course · 1 - 4 Weeks

    • C

      Coursera Project Network

      Как создать профиль компании в Facebook

      Skills you'll gain: Facebook, Social Media, Social Media Management, Online Advertising, Professional Networking

      Beginner · Guided Project · Less Than 2 Hours

    • C

      Coursera Project Network

      Publier des designs sur Slack avec Canva pour entreprises

      Skills you'll gain: Slack (Software), Marketing Materials, Marketing Design, Collaborative Software, Shared Media, Multimedia, Content Creation, Social Media Content, Calendar Management, User Accounts, Cloud-Based Integration

      Beginner · Guided Project · Less Than 2 Hours

    Digital Marketing learners also search

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    1…249250251…272

    In summary, here are 10 of our most popular digital marketing courses

    • Bewirb dein Kleinunternehmen auf Facebook mit Canva: Coursera Project Network
    • React Beginner Project: Build a Color Picker Tool: Scrimba
    • El desarrollo de una startup : UBITS
    • Mastering Business Essentials: Introduction: Emory University
    • Lier des comptes Facebook Ads à Facebook Business Manager: Coursera Project Network
    • Commencer avec la messagerie de Facebook pour une entreprise: Coursera Project Network
    • Diseña una propuesta de valor efectiva: UBITS
    • 借助数字媒体实现卫生成果: Yale University
    • GenAI for Product Marketers: Data-Driven Campaigns: Coursera Instructor Network
    • Líder: utiliza la tecnología a tu favor: UBITS

    Skills you can learn in Marketing

    Market (economics) (28)
    Social Media (15)
    Marketing Strategy (14)
    Analytics (13)
    Brand (13)
    Digital Marketing (13)
    Marketing Analytics (11)
    Plan (11)
    Advertising (9)
    Modeling (9)
    Social Media Marketing (9)
    Brand Management (7)

    Frequently Asked Questions about Digital Marketing

    If you want to learn digital marketing for career advancement, business growth, or personal projects, having a clear goal will guide your learning. Regular practice, such as creating and optimizing campaigns, is crucial. Join online communities like Reddit’s r/digital_marketing for tips and support. Work on real projects such as managing social media accounts or running ad campaigns. Digital Marketing Specialization by University of Illinois Urbana-Champaign on Coursera is a great starting yet comprehensive resource.‎

    Coursera’s Digital Marketing courses provide learners with a wide range of skills necessary for success in the digital marketing landscape:

    • Strategies for effective online marketing across various digital platforms
    • Techniques for search engine optimization (SEO) and search engine marketing (SEM)
    • Skills in social media marketing and content creation
    • Understanding of email marketing, affiliate marketing, and display advertising
    • Data analysis and conversion rate optimization to measure campaign effectiveness
    • Digital branding and reputation management‎

    Digital Marketing courses on Coursera are inclusive, accommodating learners with varying levels of experience:

    • Beginners can start with introductory courses that cover the basics of digital marketing.
    • Those with some marketing background can deepen their expertise in specific digital marketing channels or tools.
    • Advanced digital marketers can explore sophisticated strategies and technologies for optimizing digital campaigns.‎

    Upon completing Digital Marketing courses, learners can obtain credentials that may support their career development:

    • Professional certificates that may demonstrate a foundational understanding and practical skills in digital marketing
    • Specializations that focus on nuanced aspects of digital marketing such as digital analytics or inbound marketing
    • Certificates that can potentially be recognized by employers as evidence of your digital marketing expertise‎

    Skills gained from Digital Marketing courses can lead to various roles within the marketing field:

    • Digital Marketing Manager, planning and executing digital marketing campaigns
    • SEO Specialist, optimizing website content for search engines
    • Social Media Manager, managing a brand’s presence on social media platforms
    • Content Strategist, developing engaging content aligned with business goals
    • PPC Analyst, managing pay-per-click advertising campaigns

    Discover which digital marketing role suits you best by taking our career quiz!‎

    Yes, Coursera offers a variety of free courses across many topics, including digital marketing. While you can access most course materials for free by auditing the courses, this does not include graded assignments or a completion certificate. For those looking to obtain a certificate to showcase their learning or enhance their professional profile, Coursera provides the option to purchase the course. Additionally, Coursera offers free trials or financial aid to learners who qualify, making certifications more accessible to everyone.‎

    This FAQ content has been made available for informational purposes only. Learners are advised to conduct additional research to ensure that courses and other credentials pursued meet their personal, professional, and financial goals.

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