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    • Brand Management

    Brand Management Courses Online

    Master brand management techniques for building and maintaining brand identity. Learn about brand positioning, equity, and communication strategies.

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    Explore the Brand Management Course Catalog

    • U

      Universidad Nacional Autónoma de México

      Tecnología musical con software libre

      Skills you'll gain: Music Theory, Music, Open Source Technology, Media Production, Musical Composition, Music History, Electronic Hardware, Electronic Components, Post-Production, Electronics, Digital Communications, Aesthetics, Hardware Design, Multimedia, Collaborative Software, Instrumental Music, Patch Management, Programmable Logic Controllers, Music Performance, Data Sharing

      4.8
      Rating, 4.8 out of 5 stars
      ·
      258 reviews

      Intermediate · Specialization · 3 - 6 Months

    • G

      Google

      Cybersécurité Google

      Skills you'll gain: Vulnerability Management, Threat Modeling, Open Web Application Security Project (OWASP), Intrusion Detection and Prevention, Incident Response, Computer Security Incident Management, Stakeholder Communications, Vulnerability Assessments, Threat Detection, Hardening, Network Security, Security Controls, Threat Management, Security Information and Event Management (SIEM), TCP/IP, Risk Management Framework, Bash (Scripting Language), Linux, Debugging, Cybersecurity

      4.7
      Rating, 4.7 out of 5 stars
      ·
      452 reviews

      Beginner · Professional Certificate · 3 - 6 Months

    • L

      L&T EduTech

      Industry 4.0: PLM, Value Chain, and Smart Factory

      Skills you'll gain: Product Lifecycle Management, Manufacturing and Production, Robotic Process Automation, Manufacturing Operations, Production Process, Lean Manufacturing, Automation, Enterprise Resource Planning, Internet Of Things, Facility Management and Maintenance, Digital Transformation, Real Time Data, Predictive Modeling, Augmented Reality

      4.4
      Rating, 4.4 out of 5 stars
      ·
      12 reviews

      Intermediate · Course · 1 - 4 Weeks

    • Status: New
      New
      S

      Simplilearn

      Programming with C ++

      Skills you'll gain: C and C++, C++ (Programming Language), Object Oriented Programming (OOP), Computer Programming, Programming Principles, Data Structures, Algorithms, Development Environment

      4.3
      Rating, 4.3 out of 5 stars
      ·
      18 reviews

      Beginner · Course · 1 - 4 Weeks

    • Status: Free
      Free
      U

      Universidad Austral

      Aprendiendo a aprender para jóvenes

      Skills you'll gain: Learning Strategies, Willingness To Learn, Time Management, Mental Concentration, Productivity, Cognitive flexibility, Growth Mindedness, Self-Awareness, Neurology, Nutrition and Diet

      4.9
      Rating, 4.9 out of 5 stars
      ·
      466 reviews

      Mixed · Course · 1 - 4 Weeks

    • M

      Macquarie University

      Strategic management: Be competitive

      Skills you'll gain: Business Strategy, Strategic Thinking, Customer Analysis, Strategic Marketing, Growth Strategies, Competitive Analysis, Business Planning, Market Analysis, Strategic Decision-Making, Market Opportunities, Value Propositions, Organizational Effectiveness, Analysis, Innovation

      4.8
      Rating, 4.8 out of 5 stars
      ·
      320 reviews

      Beginner · Course · 1 - 3 Months

    • U

      UBITS

      Inocuidad alimentaria: conoce las normas HACCP y BRC

      Skills you'll gain: Standard Operating Procedure, Food Quality Assurance And Control, Safety Training, Food Safety and Sanitation, Sanitation, Safety Audits, Good Manufacturing Practices, Procedure Development, Compliance Management, Risk Management Framework, Internal Auditing

      4.7
      Rating, 4.7 out of 5 stars
      ·
      31 reviews

      Beginner · Course · 1 - 4 Weeks

    • V

      Vanderbilt University

      Microservice Architectures

      Skills you'll gain: Microservices, Application Deployment, Software Architecture, Scalability, Service Oriented Architecture, Java Programming, Distributed Computing, Load Balancing, Continuous Deployment, Software Design, Maintainability, Dependency Analysis, Interoperability

      4.3
      Rating, 4.3 out of 5 stars
      ·
      24 reviews

      Intermediate · Course · 1 - 4 Weeks

    • Status: Free
      Free
      I

      Institut Mines-Télécom

      Getting started with Augmented Reality

      Skills you'll gain: Augmented Reality, Augmented and Virtual Reality (AR/VR), Mobile Development, Android (Operating System), Image Analysis, Geographic Information Systems, Computer Vision, Global Positioning Systems, Prototyping

      4.3
      Rating, 4.3 out of 5 stars
      ·
      142 reviews

      Intermediate · Course · 1 - 3 Months

    • L

      L&T EduTech

      Infrastructure for Transportation Systems

      Skills you'll gain: Construction Engineering, Civil Engineering, Construction, Building Services Engineering, Civil and Architectural Engineering, HVAC, Public Works, Transportation Operations, Architecture and Construction, Construction Management, Structural Engineering, Engineering Design Process, Structural Analysis, Building Design, Facility Management, Emerging Technologies, Engineering Calculations, Energy and Utilities, Environmental Engineering, Architectural Design

      4.4
      Rating, 4.4 out of 5 stars
      ·
      7 reviews

      Advanced · Specialization · 3 - 6 Months

    • T

      Tecnológico de Monterrey

      Negotiation Strategies and Styles

      Skills you'll gain: Negotiation, Strategic Decision-Making, Cultural Diversity, Strategic Thinking, Intercultural Competence, Decision Making, Communication Strategies, Conflict Management, Complex Problem Solving

      4.8
      Rating, 4.8 out of 5 stars
      ·
      24 reviews

      Intermediate · Course · 1 - 4 Weeks

    • U

      University of Colorado System

      Proactive Computer Security

      Skills you'll gain: Open Web Application Security Project (OWASP), Penetration Testing, Security Testing, Security Strategy, Vulnerability Assessments, Cyber Security Assessment, Security Management, Vulnerability Scanning, Cyber Threat Intelligence, Information Systems Security, Threat Detection, Test Tools

      4.6
      Rating, 4.6 out of 5 stars
      ·
      259 reviews

      Beginner · Course · 1 - 3 Months

    Brand Management learners also search

    Brand Strategy
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    1…285286287…685

    In summary, here are 10 of our most popular brand management courses

    • Tecnología musical con software libre: Universidad Nacional Autónoma de México
    • Cybersécurité Google: Google
    • Industry 4.0: PLM, Value Chain, and Smart Factory: L&T EduTech
    • Programming with C ++: Simplilearn
    • Aprendiendo a aprender para jóvenes: Universidad Austral
    • Strategic management: Be competitive: Macquarie University
    • Inocuidad alimentaria: conoce las normas HACCP y BRC: UBITS
    • Microservice Architectures: Vanderbilt University
    • Getting started with Augmented Reality: Institut Mines-Télécom
    • Infrastructure for Transportation Systems: L&T EduTech

    Skills you can learn in Marketing

    Market (economics) (28)
    Social Media (15)
    Marketing Strategy (14)
    Analytics (13)
    Brand (13)
    Digital Marketing (13)
    Marketing Analytics (11)
    Plan (11)
    Advertising (9)
    Modeling (9)
    Social Media Marketing (9)
    Brand Management (7)

    Frequently Asked Questions about Brand Management

    Coursera’s Brand Management courses equip learners with vital skills to build and sustain strong brands:

    • Understanding brand equity and how to measure it
    • Techniques for crafting compelling brand stories that resonate with audiences
    • Strategies for brand positioning and differentiation in competitive markets
    • Insights into consumer behavior and brand loyalty
    • Skills in managing a brand across various channels, including digital
    • Best practices for responding to market trends and aligning with consumer expectations‎

    Brand Management courses on Coursera are structured to support learners of all backgrounds:

    • Beginners can learn the fundamentals of branding and the key concepts of brand creation.
    • Those with some marketing experience can enhance their understanding of brand strategies and consumer engagement.
    • Advanced marketers can explore in-depth techniques in brand innovation and global brand management.‎

    Learners can achieve various certifications in Brand Management through Coursera:

    • Professional certificates that validate your skills in managing and growing a brand
    • Specializations that explore specific aspects of Brand Management, such as digital branding or luxury brand management
    • Certificates that may help advance your career by demonstrating your expertise to employers‎

    Mastering Brand Management opens doors to several strategic roles in the marketing and communications fields:

    • Brand Manager, responsible for the overall image of a product or service
    • Marketing Manager, focusing on how a brand is communicated and perceived in the market
    • Product Manager, aligning product development with brand strategy
    • Communications Director, crafting and maintaining the brand voice across all platforms
    • Brand Consultant, providing expert advice on brand strategy and market positioning ‎

    Looking to enhance your team's brand management skills? Coursera provides tailored enterprise solutions for teams ranging of 5-125 employees. Our offerings include advanced analytics, customized learning paths, and collaborative tools. To explore our brand management training options and make a purchase, please visit our Coursera for Teams page.‎

    This FAQ content has been made available for informational purposes only. Learners are advised to conduct additional research to ensure that courses and other credentials pursued meet their personal, professional, and financial goals.

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