• For Individuals
  • For Businesses
  • For Universities
  • For Governments
Degrees
Log In
Join for Free
  • Browse
  • Market Research

Market Research Courses

Market research courses can help you learn data collection techniques, survey design, consumer behavior analysis, and competitive landscape assessment. You can build skills in interpreting market trends, segmenting target audiences, and conducting focus groups. Many courses introduce tools like SPSS, Tableau, and Google Analytics, that support analyzing data and visualizing insights to inform business strategies.


More to explore:

Popular Market Research Courses and Certifications


  • Status: New
    New
    Status: Free Trial
    Free Trial
    S

    Skillshare

    SEO Audits: Find & Fix Common Website SEO Issues

    Skills you'll gain: Search Engine Optimization, Web Analytics and SEO, Keyword Research, Auditing, Content Strategy, Web Analytics, Content Performance Analysis, Technical Support, Extensible Markup Language (XML)

    Beginner · Course · 1 - 3 Months

  • Status: Free Trial
    Free Trial
    É

    École Polytechnique

    D'un infini à l'autre

    Skills you'll gain: General Science and Research, Physics, Scientific Methods, Engineering, Scientific, and Technical Instruments, Research, Physical Science, Materials science, Simulation and Simulation Software

    Beginner · Course · 1 - 4 Weeks

  • Status: New
    New
    Status: Free Trial
    Free Trial
    E

    EDUCBA

    Retail Strategy: Analyze, Design & Evaluate

    Skills you'll gain: Retail Store Operations, Competitive Analysis, Business Strategy, Organizational Strategy, Strategic Thinking, Market Analysis, Organizational Structure, Case Studies, Business Strategies, Strategic Planning, Sustainable Business, Market Share, Customer Analysis, Organizational Development, Talent Management, Strategic Decision-Making, Intellectual Property, Financial Analysis

    Mixed · Course · 1 - 4 Weeks

  • Status: Free Trial
    Free Trial
    U

    University of Maryland, College Park

    Digital Marketing Tools: Machine Learning and AI

    Skills you'll gain: Model Evaluation, Apache Hadoop, Machine Learning Methods, Marketing Automation, Marketing Analytics, Digital Marketing, Marketing Strategies, Artificial Intelligence and Machine Learning (AI/ML), Big Data, Customer Insights, Advanced Analytics, Machine Learning, Artificial Neural Networks, Machine Learning Algorithms, Deep Learning, Predictive Analytics

    Beginner · Course · 1 - 4 Weeks

  • Status: Preview
    Preview
    B

    Banco Interamericano de Desarrollo

    Perspectives in Digital Transformation: Manufacturing

    Skills you'll gain: Digital Transformation, Manufacturing Operations, Business Transformation, Sustainable Business, Sustainability Standards, Operational Efficiency, Business Technologies, Technology Roadmaps, Needs Assessment, Technology Solutions, Emerging Technologies, Market Opportunities

    Beginner · Course · 1 - 4 Weeks

  • Status: New
    New
    Status: Preview
    Preview
    S

    SkillsBooster Academy

    AI Agents 101: Tools for Marketing & Business

    Skills you'll gain: Prompt Engineering, Marketing Strategies, Artificial Intelligence and Machine Learning (AI/ML), Strategic Marketing, Marketing Analytics, Artificial Intelligence, Generative AI, Agentic systems, Content Development and Management, Digital Marketing, Content Creation, Automation, Business Ethics, Customer experience improvement, Machine Learning, Natural Language Processing, Content Management, Creativity, Ethical Standards And Conduct, Interactive Data Visualization

    Beginner · Course · 1 - 3 Months

  • G

    Google Cloud

    Build, Train and Deploy ML Models with Keras on Google Cloud - 日本語版

    Skills you'll gain: Tensorflow, Keras (Neural Network Library), Model Deployment, Data Pipelines, Google Cloud Platform, Deep Learning, Cloud Deployment, Data Preprocessing, Artificial Neural Networks, Applied Machine Learning, Scalability, Data Transformation

    Intermediate · Course · 1 - 3 Months

  • C

    Coursera

    Ищем популярные ключевые слова и хэштеги в Twitter

    Skills you'll gain: Keyword Research, Social Media Marketing, Social Media, Social Media Strategy, Regional Sales, Market Trend, Trend Analysis

    Beginner · Guided Project · Less Than 2 Hours

  • Status: Preview
    Preview
    U

    Universitat Autònoma de Barcelona

    Ensenyament de llengües i alfabetització de persones adultes

    Skills you'll gain: Adult Education, Classroom Management, Communication, Literacy, Cultural Diversity, Training Programs, Teaching, Language Learning, Course Development, Intercultural Competence, Instructional Strategies, Research

    Beginner · Course · 1 - 4 Weeks

  • Status: New
    New
    Status: Free Trial
    Free Trial
    S

    Starweaver

    Credit Analysis: Portfolio Management & Regulations

    Skills you'll gain: Credit Risk, Bank Regulations, Risk Mitigation, Derivatives, Portfolio Risk, Financial Regulation, Financial Market, Capital Markets, Risk Management, Regulatory Compliance, Financial Services, Portfolio Management, Risk Analysis, Financial Analysis, Investments, Compliance Management, Business Valuation, Analysis, Microsoft Excel

    Intermediate · Course · 1 - 4 Weeks

  • Status: Free Trial
    Free Trial
    U

    Università di Napoli Federico II

    Python per la Data Science

    Skills you'll gain: PyTorch (Machine Learning Library), Convolutional Neural Networks, NumPy, Image Analysis, Pandas (Python Package), Matplotlib, Artificial Neural Networks, Deep Learning, Computer Vision, Transfer Learning, Keras (Neural Network Library), Jupyter, Data Manipulation, Machine Learning Methods, Scikit Learn (Machine Learning Library), Model Evaluation

    4.3
    Rating, 4.3 out of 5 stars
    ·
    9 reviews

    Intermediate · Course · 1 - 3 Months

  • Status: Preview
    Preview
    U

    University of Colorado Boulder

    산업용 IoT 시장 및 보안

    Skills you'll gain: Internet Of Things, Network Protocols, Computer Networking, Wireless Networks, Information Systems Security, Cybersecurity, Real-Time Operating Systems, Emerging Technologies, Software-Defined Networking, Cryptography, Cloud Platforms, Encryption, Market Dynamics, Operational Efficiency

    Intermediate · Course · 1 - 3 Months

1…300301302…340

In summary, here are 10 of our most popular market research courses

  • SEO Audits: Find & Fix Common Website SEO Issues : Skillshare
  • D'un infini à l'autre: École Polytechnique
  • Retail Strategy: Analyze, Design & Evaluate: EDUCBA
  • Digital Marketing Tools: Machine Learning and AI: University of Maryland, College Park
  • Perspectives in Digital Transformation: Manufacturing: Banco Interamericano de Desarrollo
  • AI Agents 101: Tools for Marketing & Business: SkillsBooster Academy
  • Build, Train and Deploy ML Models with Keras on Google Cloud - 日本語版: Google Cloud
  • Ищем популярные ключевые слова и хэштеги в Twitter: Coursera
  • Ensenyament de llengües i alfabetització de persones adultes: Universitat Autònoma de Barcelona
  • Credit Analysis: Portfolio Management & Regulations: Starweaver

Skills you can learn in Marketing

Market (economics) (28)
Social Media (15)
Marketing Strategy (14)
Analytics (13)
Brand (13)
Digital Marketing (13)
Marketing Analytics (11)
Plan (11)
Advertising (9)
Modeling (9)
Social Media Marketing (9)
Brand Management (7)

Other topics to explore

Arts and Humanities
338 courses
Business
1095 courses
Computer Science
668 courses
Data Science
425 courses
Information Technology
145 courses
Health
471 courses
Math and Logic
70 courses
Personal Development
137 courses
Physical Science and Engineering
413 courses
Social Sciences
401 courses
Language Learning
150 courses

Coursera Footer

Skills

  • Artificial Intelligence (AI)
  • Cybersecurity
  • Data Analytics
  • Digital Marketing
  • English Speaking
  • Generative AI (GenAI)
  • Microsoft Excel
  • Microsoft Power BI
  • Project Management
  • Python

Certificates & Programs

  • Google Cybersecurity Certificate
  • Google Data Analytics Certificate
  • Google IT Support Certificate
  • Google Project Management Certificate
  • Google UX Design Certificate
  • IBM Data Analyst Certificate
  • IBM Data Science Certificate
  • Machine Learning Certificate
  • Microsoft Power BI Data Analyst Certificate
  • UI / UX Design Certificate

Industries & Careers

  • Business
  • Computer Science
  • Data Science
  • Education & Teaching
  • Engineering
  • Finance
  • Healthcare
  • Human Resources (HR)
  • Information Technology (IT)
  • Marketing

Career Resources

  • Career Aptitude Test
  • Examples of Strengths and Weaknesses for Job Interviews
  • High-Income Skills to Learn
  • How Does Cryptocurrency Work?
  • How to Highlight Duplicates in Google Sheets
  • How to Learn Artificial Intelligence
  • Popular Cybersecurity Certifications
  • Preparing for the PMP Certification
  • Signs You Will Get the Job After an Interview
  • What Is Artificial Intelligence?

Coursera

  • About
  • What We Offer
  • Leadership
  • Careers
  • Catalog
  • Coursera Plus
  • Professional Certificates
  • MasterTrack® Certificates
  • Degrees
  • For Enterprise
  • For Government
  • For Campus
  • Become a Partner
  • Social Impact
  • Free Courses
  • Share your Coursera learning story

Community

  • Learners
  • Partners
  • Beta Testers
  • Blog
  • The Coursera Podcast
  • Tech Blog

More

  • Press
  • Investors
  • Terms
  • Privacy
  • Help
  • Accessibility
  • Contact
  • Articles
  • Directory
  • Affiliates
  • Modern Slavery Statement
  • Do Not Sell/Share
Learn Anywhere
Download on the App Store
Get it on Google Play
Logo of Certified B Corporation
© 2025 Coursera Inc. All rights reserved.
  • Coursera Facebook
  • Coursera Linkedin
  • Coursera Twitter
  • Coursera YouTube
  • Coursera Instagram
  • Coursera TikTok