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    • Brand Management

    Brand Management Courses Online

    Master brand management techniques for building and maintaining brand identity. Learn about brand positioning, equity, and communication strategies.

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    Explore the Brand Management Course Catalog

    • L

      LearnQuest

      Fundamentals of Data Warehousing

      Skills you'll gain: Data Warehousing, Data Architecture, Data Storage, Extract, Transform, Load, Data Integration, Star Schema, Cloud Storage, Database Design, Snowflake Schema, Database Systems, Query Languages, Metadata Management

      3.8
      Rating, 3.8 out of 5 stars
      ·
      62 reviews

      Beginner · Course · 1 - 4 Weeks

    • U

      Universidad de Palermo

      Contabilidad como Herramienta Gerencial

      Skills you'll gain: Management Accounting, Cost Management, Cost Accounting, Accounting, Budgeting, Cash Flows, Financial Statement Analysis, Financial Statements, Financial Reporting, Financial Analysis, Income Statement, Balance Sheet, Business Metrics, Business Planning, Organizational Strategy

      4.8
      Rating, 4.8 out of 5 stars
      ·
      202 reviews

      Beginner · Course · 1 - 4 Weeks

    • P

      Packt

      Smartsheet Tutorial for Beginners

      Skills you'll gain: Spreadsheet Software, Project Management Software, Data Entry, Workflow Management, Collaborative Software, Document Management, Data Import/Export, Data Management, Data Sharing, User Accounts, Automation

      4.7
      Rating, 4.7 out of 5 stars
      ·
      7 reviews

      Beginner · Course · 1 - 3 Months

    • F

      Fred Hutchinson Cancer Center

      Researcher's Guide to Omic Data

      Skills you'll gain: Bioinformatics, Molecular Biology, Data Processing, Data Analysis, Data Literacy, Research Design, Exploratory Data Analysis, Metadata Management, Experimentation, Science and Research, R Programming, Scientific Methods, Spatial Analysis, Data Collection, Data Quality, Data Validation, Quantitative Research, Biology, Qualitative Research, Analysis

      3.8
      Rating, 3.8 out of 5 stars
      ·
      22 reviews

      Intermediate · Specialization · 3 - 6 Months

    • I

      IE Business School

      The Journey to Diversity, Inclusion and Belonging

      Skills you'll gain: Diversity and Inclusion, Diversity Awareness, Cognitive flexibility, Diversity Programs, Disabilities, Cultural Diversity, People Management, Culture, Intercultural Competence, Innovation, Human Resource Policies, Safety Culture, Empathy, Organizational Effectiveness, Employee Engagement, Organizational Change, Sociology, Social Sciences, Demography, Organizational Leadership

      4.3
      Rating, 4.3 out of 5 stars
      ·
      39 reviews

      Beginner · Specialization · 3 - 6 Months

    • U

      University of Colorado System

      Pain Management: Easing Pain in Palliative Care

      Skills you'll gain: Care Management, Hospice, Patient Evaluation, Treatment Planning, Patient Treatment, Patient Safety, Pharmacology, Medication Therapy Management, Patient Education And Counseling, Health Assessment, Physical Therapy, Mindfulness

      4.8
      Rating, 4.8 out of 5 stars
      ·
      184 reviews

      Beginner · Course · 1 - 3 Months

    • U

      University of London

      Introduction to Computer Security

      Skills you'll gain: Linux, Computer Systems, Command-Line Interface, Cybersecurity, Computer Architecture, Network Security, Vulnerability Assessments, Hardware Architecture, Application Security, Threat Detection, Authorization (Computing), Network Protocols, Virtual Private Networks (VPN), Operating Systems, Authentications, Network Monitoring, Network Analysis

      4.8
      Rating, 4.8 out of 5 stars
      ·
      31 reviews

      Beginner · Course · 1 - 4 Weeks

    • U

      University of Houston

      Value-Based Care: Reimbursement Models

      Skills you'll gain: ICD Coding (ICD-9/ICD-10), Medical Billing and Coding, Revenue Cycle Management, Health Information Management, Payment Systems, Quality Assessment, Strategic Partnership, Health Care Procedure and Regulation, Healthcare Industry Knowledge, Medicare, Risk Management

      4.4
      Rating, 4.4 out of 5 stars
      ·
      45 reviews

      Beginner · Course · 1 - 4 Weeks

    • Status: Free
      Free
      A

      Amazon Web Services

      Data Engineering on AWS - Foundations

      Skills you'll gain: Infrastructure as Code (IaC), Cloud Engineering, Serverless Computing, CI/CD, Data Infrastructure, Amazon Web Services, Data Architecture, AWS Identity and Access Management (IAM), AWS CloudFormation, Infrastructure Architecture, Security Controls, Cloud Applications, Amazon CloudWatch, Terraform

      4.6
      Rating, 4.6 out of 5 stars
      ·
      90 reviews

      Beginner · Course · 1 - 4 Weeks

    • S

      SkillUp EdTech

      Advanced Data Visualization with Tableau

      Skills you'll gain: Tableau Software, Interactive Data Visualization, Data Visualization Software, Data Storytelling, Data Presentation, Data Analysis Expressions (DAX), Dashboard, Data Sharing, Data Integration, Advanced Analytics, Data Modeling, Data Security

      4.6
      Rating, 4.6 out of 5 stars
      ·
      17 reviews

      Intermediate · Course · 1 - 4 Weeks

    • A

      Arizona State University

      Assessing Conflict

      Skills you'll gain: Conflict Management, Active Listening, Interviewing Skills, Empathy, Interpersonal Communications, Communication, Decision Making

      4.3
      Rating, 4.3 out of 5 stars
      ·
      11 reviews

      Beginner · Course · 1 - 3 Months

    • Status: Free
      Free
      C

      Coursera Project Network

      Using Google Forms for Student Success

      Skills you'll gain: Education Software and Technology, Google Workspace, Learning Management Systems, Collaborative Software

      4.8
      Rating, 4.8 out of 5 stars
      ·
      236 reviews

      Beginner · Guided Project · Less Than 2 Hours

    Brand Management learners also search

    Brand Strategy
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    Market Research
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    Business Statistics
    Change Management
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    1…311312313…685

    In summary, here are 10 of our most popular brand management courses

    • Fundamentals of Data Warehousing: LearnQuest
    • Contabilidad como Herramienta Gerencial: Universidad de Palermo
    • Smartsheet Tutorial for Beginners: Packt
    • Researcher's Guide to Omic Data: Fred Hutchinson Cancer Center
    • The Journey to Diversity, Inclusion and Belonging: IE Business School
    • Pain Management: Easing Pain in Palliative Care: University of Colorado System
    • Introduction to Computer Security: University of London
    • Value-Based Care: Reimbursement Models: University of Houston
    • Data Engineering on AWS - Foundations: Amazon Web Services
    • Advanced Data Visualization with Tableau: SkillUp EdTech

    Skills you can learn in Marketing

    Market (economics) (28)
    Social Media (15)
    Marketing Strategy (14)
    Analytics (13)
    Brand (13)
    Digital Marketing (13)
    Marketing Analytics (11)
    Plan (11)
    Advertising (9)
    Modeling (9)
    Social Media Marketing (9)
    Brand Management (7)

    Frequently Asked Questions about Brand Management

    Coursera’s Brand Management courses equip learners with vital skills to build and sustain strong brands:

    • Understanding brand equity and how to measure it
    • Techniques for crafting compelling brand stories that resonate with audiences
    • Strategies for brand positioning and differentiation in competitive markets
    • Insights into consumer behavior and brand loyalty
    • Skills in managing a brand across various channels, including digital
    • Best practices for responding to market trends and aligning with consumer expectations‎

    Brand Management courses on Coursera are structured to support learners of all backgrounds:

    • Beginners can learn the fundamentals of branding and the key concepts of brand creation.
    • Those with some marketing experience can enhance their understanding of brand strategies and consumer engagement.
    • Advanced marketers can explore in-depth techniques in brand innovation and global brand management.‎

    Learners can achieve various certifications in Brand Management through Coursera:

    • Professional certificates that validate your skills in managing and growing a brand
    • Specializations that explore specific aspects of Brand Management, such as digital branding or luxury brand management
    • Certificates that may help advance your career by demonstrating your expertise to employers‎

    Mastering Brand Management opens doors to several strategic roles in the marketing and communications fields:

    • Brand Manager, responsible for the overall image of a product or service
    • Marketing Manager, focusing on how a brand is communicated and perceived in the market
    • Product Manager, aligning product development with brand strategy
    • Communications Director, crafting and maintaining the brand voice across all platforms
    • Brand Consultant, providing expert advice on brand strategy and market positioning ‎

    Looking to enhance your team's brand management skills? Coursera provides tailored enterprise solutions for teams ranging of 5-125 employees. Our offerings include advanced analytics, customized learning paths, and collaborative tools. To explore our brand management training options and make a purchase, please visit our Coursera for Teams page.‎

    This FAQ content has been made available for informational purposes only. Learners are advised to conduct additional research to ensure that courses and other credentials pursued meet their personal, professional, and financial goals.

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