Marketing analytics courses can help you learn data analysis, customer segmentation, campaign performance measurement, and return on investment calculations. You can build skills in interpreting marketing metrics, optimizing digital strategies, and leveraging consumer insights to drive decisions. Many courses introduce tools like Google Analytics, Tableau, and Excel, that support analyzing data and visualizing trends, enabling you to apply your skills in real marketing scenarios.

Coursera
Skills you'll gain: Matplotlib, Seaborn, Exploratory Data Analysis, Data Visualization, Pandas (Python Package), Plot (Graphics), Statistical Visualization, Data Visualization Software, Scatter Plots, Data Analysis, Box Plots, Python Programming
Intermediate · Guided Project · Less Than 2 Hours

DeepLearning.AI
Skills you'll gain: Amazon Bedrock, Agentic Workflows, Serverless Computing, Responsible AI, Generative AI Agents, AI Security, Prompt Engineering, Cloud Deployment, Help Desk Support, Product Support, Customer Relationship Management (CRM) Software, Customer Relationship Management
Beginner · Project · Less Than 2 Hours

Minnesota State University, Mankato
Skills you'll gain: Research, Usability Testing, Usability, Research Methodologies, User Research, Writing and Editing, User Feedback, Report Writing, Web Content Accessibility Guidelines, User Experience Design, AI Enablement, Persona (User Experience), User Experience, Analysis
Beginner · Course · 1 - 4 Weeks

Skills you'll gain: Root Cause Analysis, Correlation Analysis, Regression Analysis, Data Collection, Descriptive Statistics, Statistical Hypothesis Testing, Statistical Analysis, Process Analysis, Six Sigma Methodology, Lean Six Sigma, Data Analysis, Process Improvement, Statistical Inference, Pareto Chart
Beginner · Course · 1 - 4 Weeks

Skills you'll gain: Canva (Software), Animations, Content Creation, Graphic and Visual Design, Graphic Design
Beginner · Guided Project · Less Than 2 Hours

Board Infinity
Skills you'll gain: Data Visualization Software, Dashboard, Data Visualization, Interactive Data Visualization, Data Transformation, Tableau Software, Data Storytelling, Data Manipulation, Exploratory Data Analysis, Heat Maps, Scatter Plots, Data Analysis, Forecasting, Geospatial Mapping
Beginner · Course · 1 - 4 Weeks

Skills you'll gain: Facebook, Product Promotion, Inventory Management System, Social Media Management, User Accounts, Account Management, Social Media, Advertising, Marketing, Business Strategy
Intermediate · Guided Project · Less Than 2 Hours

University of Virginia
Skills you'll gain: User Story, Persona (User Experience), Agile Product Development, Design Thinking, Agile Methodology, Product Development, User Research, Persona Development, Usability Testing, Team Building, User Centered Design, Value Propositions, Innovation
Beginner · Course · 1 - 4 Weeks

Whizlabs
Skills you'll gain: Microsoft Azure, Virtual Networking, Cloud Services, System Monitoring, Network Monitoring, Application Performance Management, Cloud Management, Cloud Infrastructure, Virtual Machines, Disaster Recovery, Containerization, Data Storage
Intermediate · Course · 1 - 4 Weeks

University of Michigan
Skills you'll gain: Histogram, Data Visualization, Data Literacy, Data Presentation, Descriptive Statistics, Data Storytelling, Statistics, Data Analysis, Statistical Visualization, Sampling (Statistics), Data Validation
Beginner · Course · 1 - 4 Weeks

Skills you'll gain: Time Series Analysis and Forecasting, Recurrent Neural Networks (RNNs), SAS (Software), Forecasting, Regression Analysis, Applied Machine Learning, Statistical Analysis, Advanced Analytics, Predictive Modeling, Statistical Modeling, Bayesian Statistics, Model Evaluation
Intermediate · Course · 1 - 3 Months

Interactive Brokers
Skills you'll gain: Investments, Portfolio Management, Risk Management, Equities, Market Trend, Performance Analysis, Stock Rotation, Business Economics, Market Dynamics, Market Analysis
Beginner · Course · 1 - 4 Weeks