Marketing analytics courses can help you learn data analysis, customer segmentation, campaign performance measurement, and return on investment calculations. You can build skills in interpreting marketing metrics, optimizing digital strategies, and leveraging consumer insights to drive decisions. Many courses introduce tools like Google Analytics, Tableau, and Excel, that support analyzing data and visualizing trends, enabling you to apply your skills in real marketing scenarios.

American Psychological Association
Skills you'll gain: Statistical Hypothesis Testing, Quantitative Research, Statistical Software, Statistical Analysis, Data Analysis, Probability & Statistics, Analysis, Statistical Methods, Statistical Inference, Analytical Skills, Statistics, Psychology, Regression Analysis, Research
Beginner · Course · 1 - 3 Months

Coursera
Skills you'll gain: User Accounts, Team Management, Regulation and Legal Compliance, Account Management, User Provisioning, Software As A Service, Work Order, Software Installation, Customer Inquiries, Social Media Management
Beginner · Guided Project · Less Than 2 Hours

L&T EduTech
Skills you'll gain: Equipment Design, Maintenance, Repair, and Facility Services, Product Lifecycle Management, Construction Engineering, Construction, Construction Management, Machine Controls, Plant Operations and Management, Facility Management and Maintenance, Automation Engineering, Architecture and Construction, Digital Transformation, Hydraulics, 3D Modeling
Advanced · Course · 1 - 4 Weeks

Skills you'll gain: Collaborative Software, Data Sharing, File Management
Beginner · Guided Project · Less Than 2 Hours

Skills you'll gain: Business Modeling, Customer Relationship Management, Entrepreneurship, New Business Development, Business Planning, Telecommuting, Business Strategy, Value Propositions, Collaborative Software
Beginner · Guided Project · Less Than 2 Hours

Skills you'll gain: Sales Development, Salesforce, Campaign Management, Lead Generation, Sales Pipelines, Sales Management, Sales Process, Customer Relationship Management (CRM) Software, Productivity Software, Data Import/Export, Email Automation, Marketing Management
Beginner · Course · 1 - 4 Weeks

Skills you'll gain: Natural Language Processing, Text Mining, Data Manipulation, Unstructured Data, Markov Model, Data Preprocessing, Python Programming, Applied Machine Learning, Feature Engineering, Algorithms, Probability & Statistics
Intermediate · Course · 1 - 3 Months

Skills you'll gain: Content Strategy, Content Creation, Blogs, Search Engine Optimization, Keyword Research, Web Content, Content Marketing, AI Personalization, Data Science
Intermediate · Guided Project · Less Than 2 Hours

Universidades Anáhuac
Skills you'll gain: Ggplot2, Data Visualization, R Programming, Data Presentation, Statistical Programming, Data Analysis, Scripting Languages, Data Manipulation, Software Installation, Descriptive Statistics, Data Import/Export
Beginner · Course · 1 - 3 Months
Skills you'll gain: Generative AI Agents, HubSpot CRM, Customer Relationship Management (CRM) Software, Sales Development, Sales Process, Business Process Automation, Sales Management, Customer Relationship Management, Lead Generation, Workflow Management, Process Analysis, Sales Strategy, Sales, Automation, Data Entry, Operational Efficiency, Business Process Management, Data Management
Intermediate · Course · 1 - 4 Weeks

Coursera
Skills you'll gain: Descriptive Statistics, Jupyter, Microsoft Azure, Feature Engineering, Data Analysis, Statistics, Exploratory Data Analysis, Probability & Statistics, Data Visualization Software, Correlation Analysis, Applied Machine Learning
Beginner · Guided Project · Less Than 2 Hours

Skills you'll gain: Logistic Regression, Model Evaluation, Data Preprocessing, Predictive Modeling, R Programming, Feature Engineering, Statistical Modeling, Risk Modeling, Classification And Regression Tree (CART), Applied Machine Learning, Regression Analysis, Predictive Analytics, Advanced Analytics, Machine Learning Methods, Data Manipulation, Supervised Learning, Performance Measurement, Credit Risk, Dimensionality Reduction
Mixed · Course · 1 - 4 Weeks