Marketing analytics courses can help you learn data analysis, customer segmentation, campaign performance measurement, and return on investment calculations. You can build skills in interpreting marketing metrics, optimizing digital strategies, and leveraging consumer insights to drive decisions. Many courses introduce tools like Google Analytics, Tableau, and Excel, that support analyzing data and visualizing trends, enabling you to apply your skills in real marketing scenarios.

American Psychological Association
Skills you'll gain: Descriptive Statistics, Probability & Statistics, Statistics, Statistical Analysis, Data Literacy, Statistical Visualization, Data Analysis, Graphing, Arithmetic
Beginner · Course · 1 - 3 Months

Google Cloud
Skills you'll gain: MySQL, Google Cloud Platform, Data Migration, Database Management, SQL, Big Data, Extract, Transform, Load, Data Pipelines, Data Management, Cloud Deployment
Beginner · Project · Less Than 2 Hours

Coursera
Skills you'll gain: Social Media Management, Scheduling, Social Media, Social Media Content, Pinterest, Facebook, Instagram, User Accounts, Account Management
Beginner · Guided Project · Less Than 2 Hours

Coursera
Skills you'll gain: TikTok, Drive Engagement, Social Media Management, Customer Engagement, Social Media Strategy, Social Media, Community Development, Content Strategy
Beginner · Course · 1 - 4 Weeks

Coursera
Skills you'll gain: Image Analysis, Data Analysis Software, Data Analysis, Scientific Visualization, Histogram, Analysis, Exploratory Data Analysis, Software Installation
Beginner · Guided Project · Less Than 2 Hours

Skills you'll gain: Looker (Software), Maintainability, Usability Testing, Exploratory Data Analysis, Data Dictionary, Data Literacy, Data Visualization, Data Analysis
Intermediate · Project · Less Than 2 Hours

University of Huddersfield
Skills you'll gain: Case Studies, Business Leadership, Growth Strategies, Market Dynamics
Beginner · Course · 1 - 4 Weeks

Skills you'll gain: Cloud API, Natural Language Processing, Google Cloud Platform, Text Mining, Image Analysis, Cloud-Based Integration, Computer Vision, Network Analysis, Web Design
Advanced · Project · Less Than 2 Hours

Universidades Anáhuac
Skills you'll gain: Interactive Data Visualization, Infographics, Data Storytelling, Data Presentation, Data Visualization Software, User Experience Design, Multimedia, Statistical Visualization, Data Analysis, Information Architecture, Design Elements And Principles
Beginner · Course · 1 - 3 Months

Google Cloud
Skills you'll gain: OAuth, API Gateway, Application Programming Interface (API), Authentications, Secure Coding, Authorization (Computing), Debugging, Data Access, Data Analysis
Beginner · Project · Less Than 2 Hours

Google Cloud
Skills you'll gain: Looker (Software), Data Storytelling, Data Presentation, Data Analysis, Data Transformation, Analytics, Data Visualization, Google Cloud Platform, Data Manipulation, Big Data, Data Sharing, Data Visualization Software, Data Processing, Data Cleansing, Unstructured Data, SQL, Cloud Storage, Solution Architecture
Beginner · Course · 1 - 3 Months

Google Cloud
Skills you'll gain: Google App Engine, Application Deployment, Google Cloud Platform, Go (Programming Language), Cloud Applications, Cloud Development, Software Testing, Data Access, Big Data, Database Application
Beginner · Project · Less Than 2 Hours