Marketing analytics courses can help you learn data analysis, customer segmentation, campaign performance measurement, and return on investment calculations. You can build skills in interpreting marketing metrics, optimizing digital strategies, and leveraging consumer insights to drive decisions. Many courses introduce tools like Google Analytics, Tableau, and Excel, that support analyzing data and visualizing trends, enabling you to apply your skills in real marketing scenarios.

Coursera
Skills you'll gain: Social Media Management, Scheduling, Social Media, Social Media Content, Pinterest, Facebook, Instagram, User Accounts, Account Management
Beginner · Guided Project · Less Than 2 Hours

Coursera
Skills you'll gain: TikTok, Drive Engagement, Social Media Management, Customer Engagement, Social Media Strategy, Social Media, Community Development, Content Strategy
Beginner · Course · 1 - 4 Weeks

Skills you'll gain: Prompt Engineering, Large Language Modeling, LLM Application, Application Programming Interface (API), Development Environment, Persona (User Experience), User Interface (UI), Authentications, User Interface (UI) Design
Advanced · Professional Certificate · 1 - 4 Weeks
University of North Texas
Skills you'll gain: Operations Management, Mediation, Model Evaluation, Compensation and Benefits, Organizational Change, Event Management, Grammar, Sales Process, Data Visualization, Marketing Planning, Design Thinking, Public Policies, Global Marketing, Probability & Statistics, Social Studies, Cultural Diversity, Digital Media Strategy, Organizational Leadership, Music History, Sociology
Earn a degree
Degree · 1 - 4 Years

Google Cloud
Skills you'll gain: Google Gemini, SQL, Generative AI, Google Cloud Platform, Big Data, Customer Relationship Management, Jupyter, Workflow Management, Artificial Intelligence and Machine Learning (AI/ML), Python Programming, Model Deployment, Model Evaluation
Intermediate · Course · 1 - 4 Weeks

Coursera
Skills you'll gain: Facebook, Live Streaming, Drive Engagement, Scheduling, Social Media, Social Media Strategy, Social Media Content, Customer Engagement, Video Production, Content Strategy, Content Development and Management, Technical Support
Beginner · Course · 1 - 4 Weeks

Google Cloud
Skills you'll gain: Google Gemini, Generative AI, Google Cloud Platform, SQL, Artificial Intelligence and Machine Learning (AI/ML), Big Data, Predictive Modeling, Customer Relationship Management
Intermediate · Course · 1 - 4 Weeks

Google Cloud
Skills you'll gain: Looker (Software), Big Data, SQL, Data Warehousing, Business Intelligence, Dashboard, Data Analysis, Data Pipelines, Data Transformation, Google Sheets, Data Cleansing, Data Visualization Software, Data Import/Export, Google Cloud Platform, Data Integrity
Intermediate · Course · 1 - 3 Months

Google Cloud
Skills you'll gain: Recurrent Neural Networks (RNNs), Applied Machine Learning, Machine Learning Methods, Large Language Modeling, Artificial Neural Networks, Embeddings, Text Mining
Intermediate · Course · 1 - 4 Weeks

Skills you'll gain: Content Management Systems, Authentications, Authorization (Computing), Web Components, Content Management, TypeScript, Application Programming Interface (API), Web Analytics and SEO, Restful API, Web Applications, Role-Based Access Control (RBAC), Web Development Tools, Software Installation, Data Modeling
Intermediate · Course · 1 - 4 Weeks

Skills you'll gain: Full-Stack Web Development, Order Management, Responsive Web Design, Web Applications, JavaScript Frameworks, React.js, Payment Processing, Authentications, User Interface (UI), Data Validation, Dashboard, Database Development, Data Integrity, User Accounts, Product Management
Intermediate · Course · 1 - 3 Months

Microsoft
Skills you'll gain: Data Manipulation, R Programming, Tidyverse (R Package), Text Mining, Data Wrangling, Data Transformation, Data Cleansing, Performance Tuning, Data Preprocessing
Beginner · Course · 1 - 4 Weeks