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Market Research Courses

Market research courses can help you learn data collection techniques, survey design, consumer behavior analysis, and competitive landscape assessment. You can build skills in interpreting market trends, segmenting target audiences, and conducting focus groups. Many courses introduce tools like SPSS, Tableau, and Google Analytics, that support analyzing data and visualizing insights to inform business strategies.


Popular Market Research Courses and Certifications


  • Status: Free Trial
    Free Trial
    J

    Johns Hopkins University

    Biostatistics in Public Health

    Skills you'll gain: Biostatistics, Statistical Hypothesis Testing, Logistic Regression, Regression Analysis, Sampling (Statistics), Statistical Methods, Statistical Visualization, Statistical Analysis, Epidemiology, Quantitative Research, Descriptive Statistics, Probability & Statistics, Statistical Inference, Probability Distribution, Public Health, Scientific Methods, Statistics, Statistical Modeling, Advanced Analytics, Predictive Modeling

    4.8
    Rating, 4.8 out of 5 stars
    ·
    2.4K reviews

    Beginner · Specialization · 3 - 6 Months

  • Status: Free Trial
    Free Trial
    U

    University of Maryland, College Park

    Product Ideation, Design, and Management

    Skills you'll gain: Stakeholder Management, Product Management, Product Development, New Product Development, Wireframing, Financial Statements, Product Design, User Experience Design, Team Leadership, Prototyping, Competitive Analysis, Commercialization, Product Lifecycle Management, Financial Modeling, Value Propositions, Proposal Writing, Innovation, Target Market, Market Opportunities, Ideation

    4.5
    Rating, 4.5 out of 5 stars
    ·
    721 reviews

    Beginner · Specialization · 3 - 6 Months

  • Status: New
    New
    Status: Free Trial
    Free Trial
    C

    Coursera

    AI Prompts for SEO Growth

    Skills you'll gain: Prompt Engineering, Content Creation, Web Content, Generative AI, Keyword Research, Generative AI Agents, Search Engine Marketing

    Beginner · Course · 1 - 4 Weeks

  • O

    O.P. Jindal Global University

    M.A. Public Policy

    Skills you'll gain: Econometrics, Surveys, Data Ethics, Environmental Laws, Sampling (Statistics), Social Sciences, Research Reports, Social Determinants Of Health, Matplotlib, Public Policies, Research Methodologies, Political Sciences, Economics, Policy, and Social Studies, Economic Development, Policy Analysis, Diplomacy, International Relations, Economics, Complex Problem Solving, Socioeconomics

    Earn a degree

    Degree · 1 - 4 Years

  • Status: New
    New
    Status: Free Trial
    Free Trial
    A

    Alex Genadinik

    Google Search Console: #1 SEO Tool To Track SEO

    Skills you'll gain: Google Analytics, Web Analytics, Content Performance Analysis, Performance Metric, Responsive Web Design

    Mixed · Course · 1 - 3 Months

  • Status: Free Trial
    Free Trial
    U

    University of Toronto

    GIS, Mapping, and Spatial Analysis

    Skills you'll gain: ArcGIS, Spatial Data Analysis, Spatial Analysis, Geographic Information Systems, Geospatial Mapping, GIS Software, Data Mapping, Geospatial Information and Technology, Data Visualization, Metadata Management, Query Languages, Global Positioning Systems, Quantitative Research, Data Compilation, Typography, Data Manipulation, Data Storytelling, Data Modeling, Design Elements And Principles, Image Analysis

    4.8
    Rating, 4.8 out of 5 stars
    ·
    3.1K reviews

    Beginner · Specialization · 3 - 6 Months

  • Status: New
    New
    P

    Packt

    Generative AI Foundations for Absolute Beginners

    Skills you'll gain: Prompt Engineering, Generative AI, Responsible AI, Generative Model Architectures, Data Ethics, Large Language Modeling, Artificial Intelligence, Machine Learning, Artificial Neural Networks, Computer Science, Deep Learning, Machine Learning Algorithms

    Beginner · Course · 1 - 3 Months

  • Status: Free Trial
    Free Trial
    U

    Universidad de Palermo

    Dirección y Gestión de Negocios

    Skills you'll gain: Human Capital, Human Resource Strategy, Human Resources Management and Planning, Business Process Management, IT Management, Marketing, Talent Management, Brand Management, Business Process Improvement, Technical Management, Business Economics, Brand Strategy, Strategic Marketing, Operations Management, Leadership Development, Continuous Improvement Process, Value Propositions, Market Dynamics, Economics, Economic Development

    4.8
    Rating, 4.8 out of 5 stars
    ·
    2.9K reviews

    Beginner · Specialization · 1 - 3 Months

  • Status: New
    New
    Status: Free Trial
    Free Trial
    U

    University of London

    Authentic Communication With Confidence And Impact

    Skills you'll gain: Storytelling, Oral Expression, Persuasive Communication, Empathy, Rapport Building, Strategic Communication, Emotional Intelligence, Communication Strategies, Personal Attributes, Public Speaking, Verbal Communication Skills, Communication, Relationship Building, Interpersonal Communications, Target Audience, Non-Verbal Communication, Self-Awareness, Executive Presence, Assertiveness, Active Listening

    4.7
    Rating, 4.7 out of 5 stars
    ·
    1.2K reviews

    Beginner · Specialization · 1 - 3 Months

  • Status: Free Trial
    Free Trial
    D

    DeepLearning.AI

    Natural Language Processing with Probabilistic Models

    Skills you'll gain: Natural Language Processing, Markov Model, Embeddings, Text Mining, Data Preprocessing, Artificial Neural Networks, Machine Learning Methods, Algorithms, Statistical Modeling, Probability & Statistics

    4.7
    Rating, 4.7 out of 5 stars
    ·
    1.8K reviews

    Intermediate · Course · 1 - 4 Weeks

  • Status: New
    New
    Status: Free Trial
    Free Trial
    C

    Coursera

    Segment and Validate Your Live Marketing Data

    Skills you'll gain: Google Analytics, Web Analytics, Marketing Analytics, Target Audience, Campaign Management, Data-Driven Decision-Making, Marketing Effectiveness, Performance marketing, Data Validation, Real Time Data, Customer Insights, Trend Analysis, Data Quality, Anomaly Detection, Benchmarking

    Beginner · Course · 1 - 4 Weeks

  • Status: New
    New
    Status: Free Trial
    Free Trial
    C

    Coursera

    Optimize Deep Learning: Tune PyTorch Models

    Skills you'll gain: Model Deployment, Model Evaluation, PyTorch (Machine Learning Library), Transfer Learning, Performance Tuning, Debugging, MLOps (Machine Learning Operations), Deep Learning, Scalability, Artificial Neural Networks

    Intermediate · Course · 1 - 4 Weeks

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In summary, here are 10 of our most popular market research courses

  • Biostatistics in Public Health: Johns Hopkins University
  • Product Ideation, Design, and Management: University of Maryland, College Park
  • AI Prompts for SEO Growth: Coursera
  • M.A. Public Policy: O.P. Jindal Global University
  • Google Search Console: #1 SEO Tool To Track SEO: Alex Genadinik
  • GIS, Mapping, and Spatial Analysis: University of Toronto
  • Generative AI Foundations for Absolute Beginners: Packt
  • Dirección y Gestión de Negocios: Universidad de Palermo
  • Authentic Communication With Confidence And Impact: University of London
  • Natural Language Processing with Probabilistic Models: DeepLearning.AI

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Advertising (9)
Modeling (9)
Social Media Marketing (9)
Brand Management (7)

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