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    Digital Marketing Courses

    Digital marketing courses can help you learn how to reach audiences online through search engines, social media, email, and content strategies.

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    Find the Best Digital Marketing Course for Your Goals

    • Status: Free Trial
      Free Trial
      U

      University of Pennsylvania

      商务基础 (中文版)

      Skills you'll gain: Financial Statements, Financial Statement Analysis, Operations Management, Return On Investment, Process Analysis, Financial Accounting, Business Operations, Operational Efficiency, Financial Reporting, Income Statement, Capital Budgeting, Business Process, Marketing, Finance, Financial Modeling, Strategic Marketing, Marketing Strategies, Brand Management, Business Planning, Business Strategy

      4.8
      Rating, 4.8 out of 5 stars
      ·
      339 reviews

      Beginner · Specialization · 3 - 6 Months

    • Status: Free Trial
      Free Trial
      U

      Universidad de los Andes

      Hacer negocios en América Latina

      Skills you'll gain: Business Strategy, Innovation, International Finance, Financial Market, Global Marketing, World History, Economics, Business Economics, Business Development, Economic Development, Entrepreneurship, Corporate Sustainability, Socioeconomics, Strategic Partnership, New Business Development, Corporate Strategy, Business Modeling, Competitive Analysis, Business, Political Sciences

      4.8
      Rating, 4.8 out of 5 stars
      ·
      464 reviews

      Beginner · Specialization · 1 - 3 Months

    • Status: Free Trial
      Free Trial
      M

      Meta

      Desarrollador front-end de Meta

      Skills you'll gain: User Research, UI/UX Research, Persona (User Experience), Jest (JavaScript Testing Framework), Responsive Web Design, Design Research, Bootstrap (Front-End Framework), Version Control, User Experience Design, HTML and CSS, Unix Commands, Front-End Web Development, Usability, Web Design, React.js, Javascript, Interaction Design, Algorithms, Mobile Development, Pseudocode

      4.7
      Rating, 4.7 out of 5 stars
      ·
      469 reviews

      Beginner · Professional Certificate · 3 - 6 Months

    • Status: Free Trial
      Free Trial
      U

      University of Colorado Boulder

      Basic Elements of Design: Design Principles and Software Overview

      Skills you'll gain: Design Elements And Principles, Graphic Design, Design, Visual Design, Typography, Adobe InDesign, Content Creation, Design Research, Information Architecture, Adobe Photoshop

      4.7
      Rating, 4.7 out of 5 stars
      ·
      984 reviews

      Beginner · Course · 1 - 4 Weeks

    • Status: Free Trial
      Free Trial
      N

      Northwestern University

      Content, Advertising & Social IMC

      Skills you'll gain: Integrated Marketing Communications, Social Media Marketing, Content Marketing, Social Media, Social Media Campaigns, Social Media Strategy, Marketing Communications, Earned Media, Owned Media, Paid media, Facebook, Content Creation, Digital Media Strategy, Advertising, Digital Advertising, Global Marketing, Marketing Strategies, Key Performance Indicators (KPIs), Customer Engagement

      4.7
      Rating, 4.7 out of 5 stars
      ·
      1.1K reviews

      Mixed · Course · 1 - 4 Weeks

    • Status: Free Trial
      Free Trial
      C

      Copenhagen Business School

      Digital Competition in Financial Services

      Skills you'll gain: Technology Strategies, FinTech, Digital Transformation, Business Technologies, Financial Services, Financial Regulation, Business Strategy, Market Dynamics, Competitive Analysis, Business Modeling, Systems Thinking, Innovation, Governance

      4.6
      Rating, 4.6 out of 5 stars
      ·
      986 reviews

      Beginner · Course · 1 - 3 Months

    • Status: Free Trial
      Free Trial
      S

      SkillUp EdTech

      Product Management: Foundations & Stakeholder Collaboration

      Skills you'll gain: Innovation, Product Management, New Product Development, Stakeholder Engagement, Competitive Analysis, Product Strategy, Business Development, Product Lifecycle Management, Market Analysis, Communication, Stakeholder Management, Strategic Communication, Team Building

      4.6
      Rating, 4.6 out of 5 stars
      ·
      253 reviews

      Beginner · Course · 1 - 3 Months

    • Status: Free Trial
      Free Trial
      I

      IBM

      Introduction to Big Data with Spark and Hadoop

      Skills you'll gain: Apache Hadoop, Apache Spark, PySpark, Apache Hive, Big Data, IBM Cloud, Kubernetes, Docker (Software), Scalability, Data Processing, Distributed Computing, Performance Tuning, Data Transformation, Debugging

      4.4
      Rating, 4.4 out of 5 stars
      ·
      439 reviews

      Intermediate · Course · 1 - 3 Months

    • Status: Free Trial
      Free Trial
      M

      Michigan State University

      What is news?

      Skills you'll gain: Journalism, Media and Communications, Electronic Media, Content Creation, Storytelling, Multimedia, Blogs, Photo/Video Production and Technology, Photography, Writing, Report Writing, Ethical Standards And Conduct

      4.7
      Rating, 4.7 out of 5 stars
      ·
      1.2K reviews

      Mixed · Course · 1 - 3 Months

    • Status: Free Trial
      Free Trial
      U

      University of Illinois Urbana-Champaign

      Strategic Innovation: Building and Sustaining Innovative Organizations

      Skills you'll gain: Strategic Decision-Making, Team Management, Technology Strategies, Business Modeling, Innovation, Product Lifecycle Management, Business Strategy, New Product Development, Intellectual Property, Value Propositions, Competitive Analysis, Market Dynamics

      4.8
      Rating, 4.8 out of 5 stars
      ·
      1.3K reviews

      Beginner · Course · 1 - 4 Weeks

    • Status: Free Trial
      Free Trial
      T

      The Hong Kong University of Science and Technology

      Protecting Business Innovation

      Skills you'll gain: Intellectual Property, E-Commerce, Global Marketing, Brand Management, Innovation, Strategic Partnership, Strategic Thinking, Price Negotiation, New Business Development, Mergers & Acquisitions, Business Process, Digital Assets, Business Strategy, Commercial Laws, Legal Strategy, Commercialization, Case Law, Legal Proceedings, New Product Development, Lawsuits

      4.8
      Rating, 4.8 out of 5 stars
      ·
      873 reviews

      Beginner · Specialization · 3 - 6 Months

    • E

      EIT Digital

      Architecting Smart IoT Devices

      Skills you'll gain: Real-Time Operating Systems, Embedded Software, Embedded Systems, Hardware Design, Systems Architecture, Debugging, Electronic Systems, Electrical and Computer Engineering, Computer Architecture, Hardware Architecture, System Programming, Internet Of Things, Application Security, General Networking, Wireless Networks, Operating Systems, Performance Tuning

      4.4
      Rating, 4.4 out of 5 stars
      ·
      336 reviews

      Intermediate · Course · 1 - 3 Months

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    1…505152…276

    In summary, here are 10 of our most popular digital marketing courses

    • 商务基础 (中文版): University of Pennsylvania
    • Hacer negocios en América Latina: Universidad de los Andes
    • Desarrollador front-end de Meta: Meta
    • Basic Elements of Design: Design Principles and Software Overview: University of Colorado Boulder
    • Content, Advertising & Social IMC: Northwestern University
    • Digital Competition in Financial Services: Copenhagen Business School
    • Product Management: Foundations & Stakeholder Collaboration: SkillUp EdTech
    • Introduction to Big Data with Spark and Hadoop: IBM
    • What is news? : Michigan State University
    • Strategic Innovation: Building and Sustaining Innovative Organizations: University of Illinois Urbana-Champaign

    Why Learn Digital Marketing?

    Digital marketing is the practice of promoting products, services, or ideas through online channels like search engines, social media, email, and websites. It’s essential for reaching audiences in today’s connected world and plays a key role in business growth across industries. Learning digital marketing equips you with adaptable skills for driving engagement, measuring impact, and advancing your career in a digital-first economy.

    Skills you can learn in Marketing

    Market (economics) (28)
    Social Media (15)
    Marketing Strategy (14)
    Analytics (13)
    Brand (13)
    Digital Marketing (13)
    Marketing Analytics (11)
    Plan (11)
    Advertising (9)
    Modeling (9)
    Social Media Marketing (9)
    Brand Management (7)

    Frequently Asked Questions about Digital Marketing

    Top digital marketing courses include programs from institutions like the University of Illinois, Meta, and Google. You can explore topics like SEO, social media marketing, email campaigns, analytics, and marketing strategy—all at your own pace.‎

    Yes. Many courses offer a free audit option, allowing you to access video lectures and reading materials without cost. To complete assignments and earn a certificate, you’ll need to upgrade or apply for financial aid.‎

    Digital marketing courses can help you learn how to create and manage online campaigns, understand audience behavior, use tools like Google Analytics and Meta Ads Manager, and develop content for email, social media, and search engines.‎

    No prior experience is required. Many courses are designed for beginners and walk you through marketing fundamentals before moving into specialized areas like SEO, paid ads, or influencer marketing.‎

    Yes. Digital marketing is a growing field with opportunities across industries. Courses that include hands-on projects and certificates can help you build your portfolio, develop practical skills, and show potential employers what you’ve learned.‎

    Yes, Coursera offers a variety of free courses across many topics, including digital marketing. While you can access most course materials for free by auditing the courses, this does not include graded assignments or a completion certificate. For those looking to obtain a certificate to showcase their learning or enhance their professional profile, Coursera provides the option to purchase the course. Additionally, Coursera offers free trials or financial aid to learners who qualify, making certifications more accessible to everyone.‎

    This FAQ content has been made available for informational purposes only. Learners are advised to conduct additional research to ensure that courses and other credentials pursued meet their personal, professional, and financial goals.

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