• For Individuals
  • For Businesses
  • For Universities
  • For Governments
Degrees
​
Log In
Join for Free
  • Browse
  • Market Research

Market Research Courses

Market research courses can help you learn data collection techniques, survey design, consumer behavior analysis, and competitive landscape assessment. You can build skills in interpreting market trends, segmenting target audiences, and conducting focus groups. Many courses introduce tools like SPSS, Tableau, and Google Analytics, that support analyzing data and visualizing insights to inform business strategies.


Popular Market Research Courses and Certifications


  • Status: Free Trial
    Free Trial
    H

    HRCI

    Compensation and Benefits

    Skills you'll gain: Compensation and Benefits, Compensation Management, Job Evaluation, Compensation Strategy, Compensation Analysis, Payroll Systems, Payroll, Benefits Administration, Human Resources, Human Resources Information System (HRIS), Employee Retention

    4.7
    Rating, 4.7 out of 5 stars
    ·
    457 reviews

    Beginner · Course · 1 - 4 Weeks

  • Status: Preview
    Preview
    E

    Erasmus University Rotterdam

    Trade & investment: evidence-based policies for development

    Skills you'll gain: Economic Development, Policy Development, Policy Analysis, International Relations, International Finance, Research, Economics, Economics, Policy, and Social Studies, Writing, Diplomacy, Business Economics, Econometrics, Analysis, Market Dynamics

    4.6
    Rating, 4.6 out of 5 stars
    ·
    23 reviews

    Intermediate · Course · 1 - 3 Months

  • Status: Preview
    Preview
    É

    École Nationale des Ponts et Chaussées

    Electric Vehicles and Mobility

    Skills you'll gain: Socioeconomics, Social Impact, Sustainable Development, Market Dynamics, Civil Engineering, Economic Development, Market Analysis, Sustainable Technologies, Public Policies, Environmental Policy, Electric Power Systems, Environmental Science, Economics, Cost Benefit Analysis, Climate Change Mitigation, Innovation

    4.5
    Rating, 4.5 out of 5 stars
    ·
    1.3K reviews

    Beginner · Course · 3 - 6 Months

  • Status: Free Trial
    Free Trial
    U

    University of Pennsylvania

    Wharton Business and Financial Modeling Capstone

    Skills you'll gain: Portfolio Management, Financial Modeling, Presentations, Microsoft PowerPoint, Investment Management, Business Modeling, Data Modeling, Quantitative Research, Business Analytics, Financial Data, Portfolio Risk, Microsoft Excel, Financial Analysis, Regression Analysis

    4.6
    Rating, 4.6 out of 5 stars
    ·
    518 reviews

    Mixed · Course · 1 - 3 Months

  • Status: Free Trial
    Free Trial
    T

    The Hong Kong University of Science and Technology

    FinTech: Finance Industry Transformation and Regulation

    Skills you'll gain: FinTech, Financial Regulation, Business Continuity Planning, Compliance Management, Disaster Recovery, Financial Regulations, Operational Risk, Bank Regulations, Risk Management, Business Risk Management, Financial Industry Regulatory Authorities, Financial Services, Governance, IT Management, Information Assurance, Market Trend, Internal Controls, Emerging Technologies, Banking, Blockchain

    4.7
    Rating, 4.7 out of 5 stars
    ·
    966 reviews

    Beginner · Specialization · 3 - 6 Months

  • Status: Free Trial
    Free Trial
    I

    Imperial College London

    TensorFlow 2 for Deep Learning

    Skills you'll gain: Tensorflow, Recurrent Neural Networks (RNNs), Autoencoders, Generative Model Architectures, Data Pipelines, Keras (Neural Network Library), Model Evaluation, Deep Learning, Image Analysis, Transfer Learning, Convolutional Neural Networks, Applied Machine Learning, Bayesian Statistics, Supervised Learning, Natural Language Processing, Computer Vision, Model Deployment, Artificial Neural Networks, Data Preprocessing, Probability Distribution

    4.8
    Rating, 4.8 out of 5 stars
    ·
    721 reviews

    Intermediate · Specialization · 3 - 6 Months

  • Status: Free Trial
    Free Trial
    M

    McMaster University

    Finance for Everyone: Decisions

    Skills you'll gain: Finance, Peer Review, Project Design, Business Mathematics, Market Dynamics, Financial Analysis, Financial Planning, Capital Markets, Economics, Decision Making

    4.7
    Rating, 4.7 out of 5 stars
    ·
    910 reviews

    Mixed · Course · 1 - 4 Weeks

  • Status: Free Trial
    Free Trial
    U

    University of Colorado Boulder

    Introduction to Public Relations and the Media

    Skills you'll gain: Press Releases, Strategic Communication, Public Relations, Media Relations, Crisis Management, Marketing and Public Relations, Marketing Communications, Stakeholder Communications, Corporate Communications, Communication Strategies, Corporate Sustainability, Social Media, Target Audience, Journalism, Media Strategy, Content Performance Analysis, Writing, Branding, Brand Management, Business Ethics

    4.7
    Rating, 4.7 out of 5 stars
    ·
    774 reviews

    Beginner · Specialization · 3 - 6 Months

  • Status: Free Trial
    Free Trial
    A

    Adobe

    Social Media Content and Strategy

    Skills you'll gain: Adobe Express, Social Media Content, Social Media, Content Creation, Social Media Strategy, Social Media Marketing, Content Performance Analysis, Social Media Management, Social Media Campaigns, Adobe Firefly, Target Audience, Web Content, Marketing Materials, Drive Engagement, Target Market, Customer Engagement, Content Strategy, Ethical Standards And Conduct, Content Management, Branding

    4.8
    Rating, 4.8 out of 5 stars
    ·
    350 reviews

    Beginner · Course · 1 - 4 Weeks

  • Status: Free Trial
    Free Trial
    M

    Microsoft

    Fundamentals of UI/UX Design

    Skills you'll gain: Design Thinking, User Experience Design, User Experience, User Interface and User Experience (UI/UX) Design, Human Centered Design, Wireframing, Prototyping, User Research, Information Architecture

    4.7
    Rating, 4.7 out of 5 stars
    ·
    474 reviews

    Mixed · Course · 1 - 4 Weeks

  • Status: Preview
    Preview
    K

    Korea Advanced Institute of Science and Technology(KAIST)

    MRI Fundamentals

    Skills you'll gain: Magnetic Resonance Imaging, Medical Imaging, Image Quality, Digital Signal Processing, Medical Equipment and Technology

    4.5
    Rating, 4.5 out of 5 stars
    ·
    469 reviews

    Intermediate · Course · 1 - 3 Months

  • Status: Free Trial
    Free Trial
    X

    Xbox

    Product Management Fundamentals

    Skills you'll gain: Stakeholder Management, Product Management, Product Roadmaps, Stakeholder Communications, Competitive Analysis, Product Lifecycle Management, Product Development, New Product Development, Market Research, Product Strategy, Market Analysis, Agile Methodology, Product Requirements, Business Strategy, Value Propositions, Communication, Prioritization

    4.8
    Rating, 4.8 out of 5 stars
    ·
    35 reviews

    Beginner · Course · 1 - 3 Months

Searches related to market research

market research and consumer behavior
market research and competitive analysis
market research specialization
market research analyst
market research essentials for marketing management
market research methods and data analysis certificate
market research free
market research and analysis for tech industries
1…939495…362

In summary, here are 10 of our most popular market research courses

  • Compensation and Benefits: HRCI
  • Trade & investment: evidence-based policies for development: Erasmus University Rotterdam
  • Electric Vehicles and Mobility: École Nationale des Ponts et Chaussées
  • Wharton Business and Financial Modeling Capstone: University of Pennsylvania
  • FinTech: Finance Industry Transformation and Regulation: The Hong Kong University of Science and Technology
  • TensorFlow 2 for Deep Learning: Imperial College London
  • Finance for Everyone: Decisions: McMaster University
  • Introduction to Public Relations and the Media: University of Colorado Boulder
  • Social Media Content and Strategy: Adobe
  • Fundamentals of UI/UX Design: Microsoft

Skills you can learn in Marketing

Market (economics) (28)
Social Media (15)
Marketing Strategy (14)
Analytics (13)
Brand (13)
Digital Marketing (13)
Marketing Analytics (11)
Plan (11)
Advertising (9)
Modeling (9)
Social Media Marketing (9)
Brand Management (7)

Other topics to explore

Arts and Humanities
338 courses
Business
1095 courses
Computer Science
668 courses
Data Science
425 courses
Information Technology
145 courses
Health
471 courses
Math and Logic
70 courses
Personal Development
137 courses
Physical Science and Engineering
413 courses
Social Sciences
401 courses
Language Learning
150 courses

Coursera Footer

Skills

  • Artificial Intelligence (AI)
  • Cybersecurity
  • Data Analytics
  • Digital Marketing
  • English Speaking
  • Generative AI (GenAI)
  • Microsoft Excel
  • Microsoft Power BI
  • Project Management
  • Python

Certificates & Programs

  • Google Cybersecurity Certificate
  • Google Data Analytics Certificate
  • Google IT Support Certificate
  • Google Project Management Certificate
  • Google UX Design Certificate
  • IBM Data Analyst Certificate
  • IBM Data Science Certificate
  • Machine Learning Certificate
  • Microsoft Power BI Data Analyst Certificate
  • UI / UX Design Certificate

Industries & Careers

  • Business
  • Computer Science
  • Data Science
  • Education & Teaching
  • Engineering
  • Finance
  • Healthcare
  • Human Resources (HR)
  • Information Technology (IT)
  • Marketing

Career Resources

  • Career Aptitude Test
  • Examples of Strengths and Weaknesses for Job Interviews
  • High-Income Skills to Learn
  • How Does Cryptocurrency Work?
  • How to Highlight Duplicates in Google Sheets
  • How to Learn Artificial Intelligence
  • Popular Cybersecurity Certifications
  • Preparing for the PMP Certification
  • Signs You Will Get the Job After an Interview
  • What Is Artificial Intelligence?

Coursera

  • About
  • What We Offer
  • Leadership
  • Careers
  • Catalog
  • Coursera Plus
  • Professional Certificates
  • MasterTrack® Certificates
  • Degrees
  • For Enterprise
  • For Government
  • For Campus
  • Become a Partner
  • Social Impact
  • Free Courses
  • Share your Coursera learning story

Community

  • Learners
  • Partners
  • Beta Testers
  • Blog
  • The Coursera Podcast
  • Tech Blog

More

  • Press
  • Investors
  • Terms
  • Privacy
  • Help
  • Accessibility
  • Contact
  • Articles
  • Directory
  • Affiliates
  • Modern Slavery Statement
  • Do Not Sell/Share
Learn Anywhere
Download on the App Store
Get it on Google Play
Logo of Certified B Corporation
© 2026 Coursera Inc. All rights reserved.
  • Coursera Facebook
  • Coursera Linkedin
  • Coursera Twitter
  • Coursera YouTube
  • Coursera Instagram
  • Coursera TikTok