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Market Research Courses

Market research courses can help you learn data collection techniques, survey design, consumer behavior analysis, and competitive landscape assessment. You can build skills in interpreting market trends, segmenting target audiences, and conducting focus groups. Many courses introduce tools like SPSS, Tableau, and Google Analytics, that support analyzing data and visualizing insights to inform business strategies.


More to explore:

Popular Market Research Courses and Certifications


  • Status: Free Trial
    Free Trial
    I

    IBM

    Gen AI Foundational Models for NLP & Language Understanding

    Skills you'll gain: PyTorch (Machine Learning Library), Large Language Modeling, Embeddings, Generative AI, Natural Language Processing, Transfer Learning, Recurrent Neural Networks (RNNs), Data Ethics, Artificial Neural Networks, Classification Algorithms, Model Evaluation, Data Preprocessing, Feature Engineering

    4.4
    Rating, 4.4 out of 5 stars
    ·
    171 reviews

    Intermediate · Course · 1 - 4 Weeks

  • Status: Free
    Free
    C

    Coursera

    Perplexity.AI for Beginners: AI-Powered Search

    Skills you'll gain: Prompt Engineering, AI Enablement, Technical Communication, Artificial Intelligence, Information Architecture, User Interface (UI)

    3.5
    Rating, 3.5 out of 5 stars
    ·
    17 reviews

    Beginner · Guided Project · Less Than 2 Hours

  • Status: Free Trial
    Free Trial
    K

    Kennesaw State University

    Professional Selling: Step 1 - Think Like a High-Performer

    Skills you'll gain: Sales Process, Selling Techniques, Verbal Communication Skills, Sales, B2B Sales, Sales Strategy, Communication, Consumer Behaviour, Customer Relationship Building, Customer Analysis, Non-Verbal Communication, Target Audience

    4.8
    Rating, 4.8 out of 5 stars
    ·
    64 reviews

    Beginner · Course · 1 - 3 Months

  • Status: Free Trial
    Free Trial
    T

    The Chinese University of Hong Kong

    Doing Business in China Capstone

    Skills you'll gain: Peer Review, Business Planning, Strategic Marketing, Business Consulting, Business Strategies, Marketing Strategies, Entrepreneurship, Product Promotion, Competitive Analysis, Presentations, Product Development, Market Analysis

    4.8
    Rating, 4.8 out of 5 stars
    ·
    132 reviews

    Beginner · Course · 1 - 3 Months

  • Status: Free Trial
    Free Trial
    C

    Copenhagen Business School

    Social Entrepreneurship

    Skills you'll gain: Social Impact, Growth Strategies, Team Oriented, Marketing Communications, Business Modeling, Business Planning, Sustainable Development, Organizational Structure, Entrepreneurship, Market Opportunities, Communication Strategies, Business Strategy, Strategic Partnership, Community Development, Sustainable Business, Performance Measurement, Fundraising, Entrepreneurial Finance, Needs Assessment, Team Building

    4.6
    Rating, 4.6 out of 5 stars
    ·
    406 reviews

    Beginner · Specialization · 3 - 6 Months

  • C

    Coursera

    Tesla Stock Price Prediction using Facebook Prophet

    Skills you'll gain: Technical Analysis, Time Series Analysis and Forecasting, Predictive Modeling, Market Data, Financial Forecasting, Applied Machine Learning, Trend Analysis, Financial Analysis, Data Visualization, Google Sheets, Interactive Data Visualization, Machine Learning, Data Manipulation, Data Import/Export

    4.2
    Rating, 4.2 out of 5 stars
    ·
    142 reviews

    Beginner · Guided Project · Less Than 2 Hours

  • Status: New
    New
    Status: Preview
    Preview
    S

    SkillsBooster Academy

    Perplexity AI: A Comprehensive Guide to Generative AI

    Skills you'll gain: Prompt Engineering, AI Personalization, Content Creation, Campaign Management, Keyword Research, Marketing, Generative AI Agents, Email Marketing, Digital Marketing, Search Engine Optimization, Artificial Intelligence and Machine Learning (AI/ML), Business Marketing, Content Marketing, ChatGPT, Social Media Marketing, Business Process Automation, Automation, Market Trend, Business, Business Management

    Beginner · Course · 1 - 3 Months

  • Status: Free Trial
    Free Trial
    U

    University of Illinois Urbana-Champaign

    Entrepreneurship II: Preparing for Launch

    Skills you'll gain: Entrepreneurship, Business Planning, Entrepreneurial Finance, Go To Market Strategy, New Product Development, Financial Forecasting, Business Development, Business Strategy, Growth Strategies, Financial Modeling, Fundraising and Crowdsourcing, Customer Acquisition Management, Financial Planning, Presentations, Team Management, Business Metrics

    4.8
    Rating, 4.8 out of 5 stars
    ·
    762 reviews

    Beginner · Course · 1 - 4 Weeks

  • Status: Free Trial
    Free Trial
    U

    University of Pennsylvania

    市场营销概论 (中文版)

    Skills you'll gain: Marketing, Strategic Marketing, Marketing Strategies, Brand Management, Consumer Behaviour, Brand Strategy, Go To Market Strategy, Marketing Communications, New Business Development, Customer Insights, Market Opportunities

    4.8
    Rating, 4.8 out of 5 stars
    ·
    239 reviews

    Beginner · Course · 1 - 4 Weeks

  • Status: Free Trial
    Free Trial
    A

    Arizona State University

    Strategic Thinking

    Skills you'll gain: Strategic Thinking, Strategic Decision-Making, Systems Thinking, Strategic Planning, Business Strategy, Complex Problem Solving, Decision Making, Contingency Planning, Analysis, Trend Analysis, Case Studies, Strategic Prioritization, Competitive Analysis, Data-Driven Decision-Making, Market Intelligence, Performance Analysis

    4.5
    Rating, 4.5 out of 5 stars
    ·
    77 reviews

    Mixed · Course · 1 - 3 Months

  • Status: Free Trial
    Free Trial
    U

    University of Colorado Boulder

    Technology Entrepreneurship

    Skills you'll gain: Entrepreneurial Finance, Business Planning, Design Thinking, Business Modeling, Entrepreneurship, Target Market, Persona Development, Systems Thinking, Value Propositions, New Product Development, Technical Management, Financial Statements, Growth Strategies, Business Ethics, Market Opportunities, Intellectual Property, Gap Analysis, Financial Modeling, Engineering Management, Engineering

    Build toward a degree

    4.5
    Rating, 4.5 out of 5 stars
    ·
    33 reviews

    Beginner · Specialization · 3 - 6 Months

  • Status: Free Trial
    Free Trial
    I

    IE Business School

    Gestión del canal de distribución y retailing

    Skills you'll gain: Retail Management, Marketing Channel, Merchandising, Supply Chain Planning, Retail Sales, Supply Chain, Product Assortment, Logistics Management, Business Strategy, Business Technologies, Market Opportunities, Competitive Analysis, Technology Strategies, Promotional Strategies, E-Commerce, Conflict Management, Cross-Channel Marketing, Growth Strategies, Consumer Behaviour, Digital Transformation

    4.7
    Rating, 4.7 out of 5 stars
    ·
    444 reviews

    Beginner · Course · 1 - 4 Weeks

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In summary, here are 10 of our most popular market research courses

  • Gen AI Foundational Models for NLP & Language Understanding: IBM
  • Perplexity.AI for Beginners: AI-Powered Search: Coursera
  • Professional Selling: Step 1 - Think Like a High-Performer: Kennesaw State University
  • Doing Business in China Capstone: The Chinese University of Hong Kong
  • Social Entrepreneurship: Copenhagen Business School
  • Tesla Stock Price Prediction using Facebook Prophet: Coursera
  • Perplexity AI: A Comprehensive Guide to Generative AI: SkillsBooster Academy
  • Entrepreneurship II: Preparing for Launch: University of Illinois Urbana-Champaign
  • 市场营销概论 (中文版): University of Pennsylvania
  • Strategic Thinking: Arizona State University

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Plan (11)
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