• For Individuals
  • For Businesses
  • For Universities
  • For Governments
Coursera
  • Online Degrees
  • Careers
  • Log In
  • Join for Free
    Coursera
    • Browse
    • Marketing Strategy

    Marketing Strategy Courses Online

    Study marketing strategy for competitive advantage. Learn to develop and implement effective marketing plans that align with business goals.

    Skip to search results

    Filter by

    Subject
    Required
     *

    Language
    Required
     *

    The language used throughout the course, in both instruction and assessments.

    Learning Product
    Required
     *

    Level
    Required
     *

    Duration
    Required
     *

    Skills
    Required
     *

    Subtitles
    Required
     *

    Educator
    Required
     *

    Explore the Marketing Strategy Course Catalog

    • C

      Coursera Project Network

      Oversee a Project with ClickUp

      Skills you'll gain: Goal Setting, Project Management Software, Organizational Skills, Productivity Software, Project Management, Resource Allocation, Collaborative Software

      4.6
      Rating, 4.6 out of 5 stars
      ·
      25 reviews

      Beginner · Guided Project · Less Than 2 Hours

    • Status: Free Trial
      Free Trial
      L

      LearnKartS

      PgMP® Performance Domains - Governance and Lifecycle

      Skills you'll gain: Governance, Project Management Life Cycle, Program Management, Stakeholder Management, Project Management, Stakeholder Communications, Benefits Administration, Organizational Strategy, Project Closure, Resource Management, Change Management, Risk Management

      4.6
      Rating, 4.6 out of 5 stars
      ·
      9 reviews

      Intermediate · Course · 1 - 4 Weeks

    • Status: New
      New
      Status: Free Trial
      Free Trial
      P

      Packt

      CompTIA Security+ (SY0-701)

      Skills you'll gain: Cloud Computing Architecture, Network Security, Authentications, Endpoint Security, Cyber Security Strategy, Cloud Infrastructure, Zero Trust Network Access, Risk Analysis, Vendor Relationship Management, Information Systems Security, Continuous Monitoring, Vendor Management, Cloud Computing, Data Security, Security Requirements Analysis, Compliance Reporting, Security Engineering, Encryption, Risk Management, Incident Response

      4.8
      Rating, 4.8 out of 5 stars
      ·
      6 reviews

      Intermediate · Specialization · 1 - 3 Months

    • Status: Free Trial
      Free Trial
      L

      LearnQuest

      Fundamentals of Big Data

      Skills you'll gain: Big Data, Data Strategy, Analytics, Data Processing, Data Infrastructure, Data Analysis, Data Management, Data Storage, Unstructured Data, Real Time Data, Scalability

      3.9
      Rating, 3.9 out of 5 stars
      ·
      30 reviews

      Mixed · Course · 1 - 4 Weeks

    • Status: Free Trial
      Free Trial
      C

      Codio

      Security Infrastructure Management

      Skills you'll gain: Endpoint Security, Infrastructure Security, Security Management, Security Controls, Network Security, Security Strategy, IT Infrastructure, Cybersecurity, Application Security, Data Security, Data Integrity

      5
      Rating, 5 out of 5 stars
      ·
      6 reviews

      Beginner · Course · 1 - 4 Weeks

    • Status: Free Trial
      Free Trial
      E

      ESADE Business and Law School

      La familia empresaria: individuo, dinámica y tiempo

      Skills you'll gain: Business Transformation, Family Therapy, Technology Strategies, Business Economics, Business, Social Studies, Strategic Thinking, Economics, Business Administration, International Relations, Business Leadership, Business Strategies, Entrepreneurship, Industrial and Organizational Psychology, Demography, Relationship Management, Innovation, Decision Making, Governance, Communication Strategies

      4.5
      Rating, 4.5 out of 5 stars
      ·
      30 reviews

      Mixed · Course · 1 - 4 Weeks

    • Status: Preview
      Preview
      C

      Coursera Instructor Network

      GenAI for Compensation, Benefits and Payroll

      Skills you'll gain: HR Tech, Payroll, Compensation Analysis, Compensation Strategy, Compensation Management, Generative AI Agents, Compensation and Benefits, Benefits Administration, Payroll Processing, Human Resources, Data Ethics, Benefits Enrollment Processes, Automation, AI Personalization, Personalized Service, Employee Retention, Benchmarking

      Intermediate · Course · 1 - 4 Weeks

    • Status: Preview
      Preview
      B

      Big Interview

      El Arte de la Entrevista de Trabajo

      Skills you'll gain: Interviewing Skills, Applicant Tracking Systems, LinkedIn, Professional Networking, Communication Strategies, Negotiation, Non-Verbal Communication, Professional Development, Oral Expression, Business Writing, Storytelling, Concision

      4.8
      Rating, 4.8 out of 5 stars
      ·
      20 reviews

      Beginner · Course · 1 - 3 Months

    • Status: Preview
      Preview
      P

      Pontificia Universidad Católica del Perú

      Comportamiento del Consumidor Digital

      Skills you'll gain: Data Ethics, Consumer Behaviour, Business Research, Customer Insights, Market Research, Data Collection, Business-To-Consumer, E-Commerce, Business Ethics, Digital Marketing, Web Analytics, Technical Communication, Customer experience improvement, Data Analysis

      4.8
      Rating, 4.8 out of 5 stars
      ·
      33 reviews

      Beginner · Course · 1 - 4 Weeks

    • Status: Free Trial
      Free Trial
      U

      University of Colorado Boulder

      Text Marketing Analytics

      Skills you'll gain: Network Analysis, Supervised Learning, Unsupervised Learning, Marketing Analytics, Deep Learning, Unstructured Data, Text Mining, Tensorflow, Scikit Learn (Machine Learning Library), Python Programming, Market Analysis, Machine Learning, Performance Metric, Machine Learning Methods, JSON, Data Visualization Software, Natural Language Processing, Data Analysis, Marketing, Social Media

      Build toward a degree

      3.1
      Rating, 3.1 out of 5 stars
      ·
      15 reviews

      Beginner · Specialization · 3 - 6 Months

    • C

      Coursera Project Network

      Improve Communication Processes Using Gmail

      Skills you'll gain: Gmail, Workflow Management, Organizational Skills, Calendar Management, Productivity Software, Administrative Support and Clerical Tasks, Prioritization, Communication Planning, Internal Communications, Scheduling, Communication

      4.8
      Rating, 4.8 out of 5 stars
      ·
      25 reviews

      Intermediate · Guided Project · Less Than 2 Hours

    • Status: Free Trial
      Free Trial
      L

      Liberty Mutual Insurance

      Prospecting and Selling Insurance

      Skills you'll gain: Overcoming Objections, Closing (Sales), Sales Prospecting, Insurance Sales, Prospecting and Qualification, Customer Relationship Building, Sales Presentation, Customer Retention, Lead Generation, Sales Process, Consultative Selling, Cross Selling, Cold Calling, Sales Strategy, Upselling, Relationship Building, Needs Assessment, Active Listening

      Beginner · Course · 1 - 4 Weeks

    Marketing Strategy learners also search

    Marketing
    Digital Marketing
    Content Strategy
    Beginner Digital Marketing
    Social Media Marketing
    Digital Marketing Projects
    Advanced Digital Marketing
    Beginner Social Media Marketing
    1…195196197…312

    In summary, here are 10 of our most popular marketing strategy courses

    • Oversee a Project with ClickUp: Coursera Project Network
    • PgMP® Performance Domains - Governance and Lifecycle: LearnKartS
    • CompTIA Security+ (SY0-701): Packt
    • Fundamentals of Big Data: LearnQuest
    • Security Infrastructure Management: Codio
    • La familia empresaria: individuo, dinámica y tiempo: ESADE Business and Law School
    • GenAI for Compensation, Benefits and Payroll: Coursera Instructor Network
    • El Arte de la Entrevista de Trabajo: Big Interview
    • Comportamiento del Consumidor Digital: Pontificia Universidad Católica del Perú
    • Text Marketing Analytics: University of Colorado Boulder

    Skills you can learn in Marketing

    Market (economics) (28)
    Social Media (15)
    Marketing Strategy (14)
    Analytics (13)
    Brand (13)
    Digital Marketing (13)
    Marketing Analytics (11)
    Plan (11)
    Advertising (9)
    Modeling (9)
    Social Media Marketing (9)
    Brand Management (7)

    Other topics to explore

    Arts and Humanities
    338 courses
    Business
    1095 courses
    Computer Science
    668 courses
    Data Science
    425 courses
    Information Technology
    145 courses
    Health
    471 courses
    Math and Logic
    70 courses
    Personal Development
    137 courses
    Physical Science and Engineering
    413 courses
    Social Sciences
    401 courses
    Language Learning
    150 courses

    Coursera Footer

    Technical Skills

    • ChatGPT
    • Coding
    • Computer Science
    • Cybersecurity
    • DevOps
    • Ethical Hacking
    • Generative AI
    • Java Programming
    • Python
    • Web Development

    Analytical Skills

    • Artificial Intelligence
    • Big Data
    • Business Analysis
    • Data Analytics
    • Data Science
    • Financial Modeling
    • Machine Learning
    • Microsoft Excel
    • Microsoft Power BI
    • SQL

    Business Skills

    • Accounting
    • Digital Marketing
    • E-commerce
    • Finance
    • Google
    • Graphic Design
    • IBM
    • Marketing
    • Project Management
    • Social Media Marketing

    Career Resources

    • Essential IT Certifications
    • High-Income Skills to Learn
    • How to Get a PMP Certification
    • How to Learn Artificial Intelligence
    • Popular Cybersecurity Certifications
    • Popular Data Analytics Certifications
    • What Does a Data Analyst Do?
    • Career Development Resources
    • Career Aptitude Test
    • Share your Coursera Learning Story

    Coursera

    • About
    • What We Offer
    • Leadership
    • Careers
    • Catalog
    • Coursera Plus
    • Professional Certificates
    • MasterTrack® Certificates
    • Degrees
    • For Enterprise
    • For Government
    • For Campus
    • Become a Partner
    • Social Impact
    • Free Courses
    • ECTS Credit Recommendations

    Community

    • Learners
    • Partners
    • Beta Testers
    • Blog
    • The Coursera Podcast
    • Tech Blog

    More

    • Press
    • Investors
    • Terms
    • Privacy
    • Help
    • Accessibility
    • Contact
    • Articles
    • Directory
    • Affiliates
    • Modern Slavery Statement
    • Do Not Sell/Share
    Learn Anywhere
    Download on the App Store
    Get it on Google Play
    Logo of Certified B Corporation
    © 2025 Coursera Inc. All rights reserved.
    • Coursera Facebook
    • Coursera Linkedin
    • Coursera Twitter
    • Coursera YouTube
    • Coursera Instagram
    • Coursera TikTok