Marketing analytics courses can help you learn data analysis, customer segmentation, campaign performance measurement, and return on investment calculations. You can build skills in interpreting marketing metrics, optimizing digital strategies, and leveraging consumer insights to drive decisions. Many courses introduce tools like Google Analytics, Tableau, and Excel, that support analyzing data and visualizing trends, enabling you to apply your skills in real marketing scenarios.

Skills you'll gain: Closing (Sales), Consultative Selling, Retail Sales, Sales Presentation, Value Propositions, Customer experience strategy (CX), Cross Selling, Merchandising, Customer Insights, Product Demonstration, Customer Engagement, Consumer Behaviour, Brand Management, Digital Marketing
Intermediate · Course · 1 - 3 Months

University of Colorado System
Skills you'll gain: Computational Thinking, File I/O, Data Collection, Simulations, Data Analysis, Microsoft Visual Studio, C (Programming Language), Statistical Analysis, Automation, Program Development, Data Structures, Programming Principles, Algorithms, Computer Programming, Theoretical Computer Science, Data Storage, Descriptive Statistics, Data Visualization Software, Debugging
Beginner · Specialization · 3 - 6 Months

Edureka
Skills you'll gain: Generative AI, Retrieval-Augmented Generation, Large Language Modeling, Generative Adversarial Networks (GANs), Tensorflow, ChatGPT, OpenAI, Natural Language Processing, Artificial Intelligence and Machine Learning (AI/ML), Responsible AI, Prompt Engineering, Applied Machine Learning, Machine Learning, Deep Learning, Machine Learning Algorithms, Computer Vision, Predictive Modeling, Supervised Learning, Text Mining, Image Analysis
Intermediate · Specialization · 3 - 6 Months

Board Infinity
Skills you'll gain: Data Lakes, Data Processing, Google Cloud Platform, Data Warehousing, Data Integration, Data Management, Data Pipelines, Data Governance, Analytics, Data Quality, Data Security, Identity and Access Management, Automation
Intermediate · Course · 1 - 4 Weeks
University of Rochester
Skills you'll gain: Market Dynamics, Supply And Demand, Economics, Policty Analysis, Research, and Development, Price Negotiation, Public Policies, Market Analysis, Competitive Analysis, Consumer Behaviour, Strategic Thinking
Intermediate · Course · 1 - 4 Weeks

University of Colorado Boulder
Skills you'll gain: Social Media Strategy, Social Media Campaigns, Social Media Marketing, Marketing Communications, Digital Media Strategy, Marketing Planning, Customer Insights, Content Performance Analysis, Driving engagement, Plan Execution, Earned Media, Content Creation, Content Strategy, Owned Media, Paid media, Goal Setting
Intermediate · Course · 1 - 4 Weeks

Skills you'll gain: Microsoft Excel, Data Presentation, Data Storytelling, Predictive Modeling, Data Visualization Software, Data Synthesis, Spreadsheet Software, Microsoft Copilot, Excel Formulas, Dashboard, Predictive Analytics, Data Analysis, Report Writing, Data-Driven Decision-Making, Forecasting, Prompt Engineering, Data Manipulation, Data Transformation, Trend Analysis, Data Cleansing
Beginner · Course · 1 - 3 Months

University of Virginia Darden School Foundation
Skills you'll gain: Business Strategy, Competitive Analysis, Strategic Decision-Making, Organizational Strategy, Market Analysis, Analysis, Business Analysis, Business Modeling, Value Propositions, Case Studies, Market Dynamics
Beginner · Course · 1 - 4 Weeks

Skills you'll gain: Canva (Software), Social Media, Infographics, Social Media Marketing, Content Creation, Graphics Software, Graphic and Visual Design, Graphic Design, Design Elements And Principles, Creative Design, Design
Beginner · Guided Project · Less Than 2 Hours

Duke University
Skills you'll gain: Business Metrics, Business Analytics, Performance Measurement, Business Intelligence, Financial Data, Market Data, Key Performance Indicators (KPIs), Tableau Software, Analytical Skills, Big Data, Data Analysis, Competitive Intelligence, Data-Driven Decision-Making, E-Commerce, Microsoft Excel, SQL
Mixed · Course · 1 - 3 Months

Coursera
Skills you'll gain: Responsible AI, Account Management, Generative AI Agents, Data Ethics, Sales Enablement, Proposal Development, General Sales Practices, Market Analysis, Market Trend, Workflow Management, Prompt Engineering, Innovation, Business Communication, Customer Relationship Management
Beginner · Course · 1 - 4 Weeks

Skills you'll gain: Cold Calling, Sales Prospecting, Overcoming Objections, Selling Techniques, Sales, Telephone Skills, Sales Strategy, Sales Presentations, Setting Appointments, Sales Pipelines, Rapport Building, Communication, Relationship Building
Beginner · Course · 1 - 4 Weeks