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    • Digital Marketing

    Digital Marketing Courses Online

    Master digital marketing for online brand promotion. Learn about SEO, social media marketing, email marketing, and content marketing.

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    Get in-depth knowledge of a subject by completing a series of courses and projects.
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    Explore the Digital Marketing Course Catalog

    • C

      Coursera Project Network

      Mural para principiantes

      Skills you'll gain: Collaborative Software, Data Sharing, Organizational Skills, User Accounts, Telecommuting, Teamwork, Productivity

      Beginner · Guided Project · Less Than 2 Hours

    • Status: New
      New
      I

      IESE Business School

      Mastering the Art of Scaling and Convincing Investors

      Skills you'll gain: Entrepreneurship, Business Valuation, Market Analysis, Competitive Analysis, Presentations, Fundraising, Market Research, Strategic Decision-Making, Strategic Thinking, New Business Development, Return On Investment, Due Diligence, Value Propositions, Mergers & Acquisitions, Negotiation, Investments, Financial Analysis, Innovation

      Beginner · Course · 1 - 3 Months

    • Status: Free
      Free
      C

      Coursera Project Network

      كيفية العمل على تفاصيل الموقع واللغة مع رؤى جمهور فيسبوك

      Skills you'll gain: Facebook, Customer Insights, Brand Awareness, Social Media, Social Media Marketing, Target Audience, Customer Data Management, Marketing Analytics

      Beginner · Guided Project · Less Than 2 Hours

    • Status: New
      New
      B

      Board Infinity

      Crafting User Interface - End to End Web Development

      Skills you'll gain: Responsive Web Design, User Interface (UI) Design, User Interface and User Experience (UI/UX) Design, HTML and CSS, Javascript, Front-End Web Development, Web Design, React.js, Bootstrap (Front-End Framework), Web Development, Semantic Web, Web Content Accessibility Guidelines

      Beginner · Course · 1 - 4 Weeks

    • Status: Free
      Free
      P

      Princeton University

      비트코인 및 암호화폐 기술

      Skills you'll gain: Blockchain, Cryptographic Protocols, Cryptography, FinTech, Encryption, Payment Systems, Security Engineering, Network Protocols, Key Management, Digital Assets, Data Storage, Transaction Processing, Distributed Computing, Financial Regulation, Market Dynamics

      Mixed · Course · 1 - 3 Months

    • Status: New
      New
      B

      Board Infinity

      Strategic Product Management

      Skills you'll gain: Technical Product Management, Product Management, Design Thinking, Product Development, Go To Market Strategy, Product Lifecycle Management, Agile Methodology, Market Analysis, Product Strategy, New Product Development, Data Visualization Software, Competitive Analysis, Microsoft Excel, User Experience, Data Analysis, Cross-Functional Collaboration

      Beginner · Course · 1 - 4 Weeks

    • G

      Google Cloud

      Gemini for Data Scientists and Analysts - Español

      Skills you'll gain: Google Cloud Platform, Marketing Analytics, Big Data, Generative AI, Analytics, Predictive Modeling, Data-Driven Decision-Making, Predictive Analytics, Data Analysis, Forecasting

      Beginner · Course · 1 - 4 Weeks

    • P

      Packt

      Raspberry Pi and Arduino — Go to the Next Level

      Skills you'll gain: Internet Of Things, Serial Peripheral Interface, Embedded Systems, Telecommunications, Electronics, Remote Access Systems, Electronic Components, Control Systems, Python Programming, Debugging, System Configuration, Digital Communications

      Intermediate · Course · 1 - 3 Months

    • C

      Coursera Project Network

      فهم مستخدم فيسبوك المعتدل

      Skills you'll gain: Facebook, Target Audience, Customer Insights, Customer Analysis, Social Media, Social Media Marketing, Social Media Management, Content Performance Analysis, Market Analysis, Customer Engagement

      Beginner · Guided Project · Less Than 2 Hours

    • Status: New
      New
      U

      University of Colorado Boulder

      Essential Dashboarding & Storytelling Techniques

      Skills you'll gain: Dashboard, Tableau Software, Interactive Data Visualization, Data Storytelling, Data Visualization Software, Statistical Visualization, Histogram, Scatter Plots

      Intermediate · Course · 1 - 4 Weeks

    • Status: New
      New
      U

      University of Maryland, College Park

      Platform Product Essentials

      Skills you'll gain: Platform As A Service (PaaS), Digital Transformation, Cloud Platforms, Product Management, Systems Integration, System Implementation, Business Transformation, Cost Management, Business Process, Team Oriented, Enterprise Architecture, Project Management, Agile Methodology, Scalability, Business Strategy

      Beginner · Course · 1 - 3 Months

    • Status: New
      New
      C

      Coursera Project Network

      Miro for Beginners: Create a Product Innovation Board

      Skills you'll gain: Collaborative Software, Brainstorming, Innovation, Design Thinking, Ideation, New Product Development, Product Development, Strategic Planning, Analysis

      Beginner · Guided Project · Less Than 2 Hours

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    In summary, here are 10 of our most popular digital marketing courses

    • Mural para principiantes: Coursera Project Network
    • Mastering the Art of Scaling and Convincing Investors: IESE Business School
    • كيفية العمل على تفاصيل الموقع واللغة مع رؤى جمهور فيسبوك: Coursera Project Network
    • Crafting User Interface - End to End Web Development: Board Infinity
    • 비트코인 및 암호화폐 기술: Princeton University
    • Strategic Product Management: Board Infinity
    • Gemini for Data Scientists and Analysts - Español: Google Cloud
    • Raspberry Pi and Arduino — Go to the Next Level: Packt
    • فهم مستخدم فيسبوك المعتدل: Coursera Project Network
    • Essential Dashboarding & Storytelling Techniques: University of Colorado Boulder

    Skills you can learn in Marketing

    Market (economics) (28)
    Social Media (15)
    Marketing Strategy (14)
    Analytics (13)
    Brand (13)
    Digital Marketing (13)
    Marketing Analytics (11)
    Plan (11)
    Advertising (9)
    Modeling (9)
    Social Media Marketing (9)
    Brand Management (7)

    Frequently Asked Questions about Digital Marketing

    If you want to learn digital marketing for career advancement, business growth, or personal projects, having a clear goal will guide your learning. Regular practice, such as creating and optimizing campaigns, is crucial. Join online communities like Reddit’s r/digital_marketing for tips and support. Work on real projects such as managing social media accounts or running ad campaigns. Digital Marketing Specialization by University of Illinois Urbana-Champaign on Coursera is a great starting yet comprehensive resource.‎

    Coursera’s Digital Marketing courses provide learners with a wide range of skills necessary for success in the digital marketing landscape:

    • Strategies for effective online marketing across various digital platforms
    • Techniques for search engine optimization (SEO) and search engine marketing (SEM)
    • Skills in social media marketing and content creation
    • Understanding of email marketing, affiliate marketing, and display advertising
    • Data analysis and conversion rate optimization to measure campaign effectiveness
    • Digital branding and reputation management‎

    Digital Marketing courses on Coursera are inclusive, accommodating learners with varying levels of experience:

    • Beginners can start with introductory courses that cover the basics of digital marketing.
    • Those with some marketing background can deepen their expertise in specific digital marketing channels or tools.
    • Advanced digital marketers can explore sophisticated strategies and technologies for optimizing digital campaigns.‎

    Upon completing Digital Marketing courses, learners can obtain credentials that may support their career development:

    • Professional certificates that may demonstrate a foundational understanding and practical skills in digital marketing
    • Specializations that focus on nuanced aspects of digital marketing such as digital analytics or inbound marketing
    • Certificates that can potentially be recognized by employers as evidence of your digital marketing expertise‎

    Skills gained from Digital Marketing courses can lead to various roles within the marketing field:

    • Digital Marketing Manager, planning and executing digital marketing campaigns
    • SEO Specialist, optimizing website content for search engines
    • Social Media Manager, managing a brand’s presence on social media platforms
    • Content Strategist, developing engaging content aligned with business goals
    • PPC Analyst, managing pay-per-click advertising campaigns

    Discover which digital marketing role suits you best by taking our career quiz!‎

    Yes, Coursera offers a variety of free courses across many topics, including digital marketing. While you can access most course materials for free by auditing the courses, this does not include graded assignments or a completion certificate. For those looking to obtain a certificate to showcase their learning or enhance their professional profile, Coursera provides the option to purchase the course. Additionally, Coursera offers free trials or financial aid to learners who qualify, making certifications more accessible to everyone.‎

    This FAQ content has been made available for informational purposes only. Learners are advised to conduct additional research to ensure that courses and other credentials pursued meet their personal, professional, and financial goals.

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