• For Individuals
  • For Businesses
  • For Universities
  • For Governments
Coursera
  • Online Degrees
  • Careers
  • Log In
  • Join for Free
    Coursera
    • Browse
    • Brand Management

    Brand Management Courses Online

    Master brand management techniques for building and maintaining brand identity. Learn about brand positioning, equity, and communication strategies.

    Skip to search results

    Filter by

    Subject
    Required
     *

    Language
    Required
     *

    The language used throughout the course, in both instruction and assessments.

    Learning Product
    Required
     *

    Build job-relevant skills in under 2 hours with hands-on tutorials.
    Learn from top instructors with graded assignments, videos, and discussion forums.
    Learn a new tool or skill in an interactive, hands-on environment.
    Get in-depth knowledge of a subject by completing a series of courses and projects.
    Earn career credentials from industry leaders that demonstrate your expertise.
    Earn career credentials while taking courses that count towards your Master’s degree.
    Earn your Bachelor’s or Master’s degree online for a fraction of the cost of in-person learning.
    Complete graduate-level learning without committing to a full degree program.
    Earn a university-issued career credential in a flexible, interactive format.
    Graduate level learning within reach.

    Level
    Required
     *

    Duration
    Required
     *

    Skills
    Required
     *

    Subtitles
    Required
     *

    Educator
    Required
     *

    Explore the Brand Management Course Catalog

    • C

      Coursera Project Network

      Working with Subqueries in SQL

      Skills you'll gain: SQL, PostgreSQL, Query Languages

      4.4
      Rating, 4.4 out of 5 stars
      ·
      58 reviews

      Advanced · Guided Project · Less Than 2 Hours

    • Status: Free Trial
      Free Trial
      U

      University of Illinois Urbana-Champaign

      Global Challenges in Business

      Skills you'll gain: Global Marketing, Virtual Teams, Diversity Marketing, Cultural Sensitivity, Cultural Diversity, Workplace inclusivity, Intercultural Competence, Diversity Awareness, Cultural Responsiveness, Consumer Behaviour, Business Strategy, Marketing Planning, Culture, Team Management, Strategic Thinking, Marketing, Teamwork, International Relations, Advertising, Negotiation

      Build toward a degree

      4.8
      Rating, 4.8 out of 5 stars
      ·
      514 reviews

      Beginner · Specialization · 3 - 6 Months

    • Status: Free Trial
      Free Trial
      T

      Tecnológico de Monterrey

      Gestión de Proyectos

      Skills you'll gain: Project Risk Management, Resource Allocation, Resource Management, Risk Analysis, Project Management, Project Controls, Quality Monitoring, Change Management, Knowledge Transfer, Stakeholder Management, Communication Strategies

      4.8
      Rating, 4.8 out of 5 stars
      ·
      240 reviews

      Beginner · Course · 1 - 4 Weeks

    • Status: Preview
      Preview
      A

      Alfaisal University | KLD

      استراتيجيات تمركز المنتج | Product Positioning Strategies

      Skills you'll gain: Brand Management, Branding, Product Management, Product Marketing, Product Lifecycle Management, Product Strategy, Brand Strategy, Product Knowledge, Brand Awareness, Product Promotion, Brand Loyalty, Marketing, Market Share

      Beginner · Course · 1 - 4 Weeks

    • Status: Free Trial
      Free Trial
      U

      University of California San Diego

      Internet of Things: Communication Technologies

      Skills you'll gain: Session Initiation Protocols, Android Studio, Android Development, Internet Of Things, Communication Systems, Network Protocols, Telecommunications, Wireless Networks, Mobile Development, Application Development, Embedded Systems, Open Source Technology

      4.6
      Rating, 4.6 out of 5 stars
      ·
      502 reviews

      Mixed · Course · 1 - 3 Months

    • Status: Free Trial
      Free Trial
      I

      IBM

      Linux and Private Cloud Administration on IBM Power Systems

      Skills you'll gain: Linux, Package and Software Management, Linux Administration, Red Hat Enterprise Linux, File Systems, Linux Commands, Linux Servers, User Accounts, OS Process Management, Operating System Administration, Virtualization, Bash (Scripting Language), Command-Line Interface, File Management, Systems Administration, Unix Shell, Virtualization and Virtual Machines, Virtual Machines, TCP/IP, Cloud Computing

      4.7
      Rating, 4.7 out of 5 stars
      ·
      204 reviews

      Intermediate · Specialization · 3 - 6 Months

    • Status: Free
      Free
      G

      Goldman Sachs

      Fundamentals of Operations, with Goldman Sachs 10,000 Women

      Skills you'll gain: Process Mapping, Process Analysis, Operational Efficiency, Business Operations, Operations Management, Operational Analysis, Process Management, Business Process, Business Process Improvement, Customer experience improvement, Growth Strategies, Business Technologies

      4.6
      Rating, 4.6 out of 5 stars
      ·
      360 reviews

      Mixed · Course · 1 - 4 Weeks

    • Status: Free Trial
      Free Trial
      U

      University of Virginia

      Design Thinking: Ideas to Action

      Skills you'll gain: Brainstorming, Design Thinking, Ideation, Creative Thinking, Creative Problem-Solving, Innovation, Product Development, Product Design, Performance Measurement, Strategic Thinking, New Product Development, User Feedback, Product Improvement, Prioritization, Customer experience improvement, Stakeholder Engagement, Decision Making, Feasibility Studies, Collaboration, Risk Management

      4.6
      Rating, 4.6 out of 5 stars
      ·
      69 reviews

      Beginner · Course · 1 - 3 Months

    • Status: Free Trial
      Free Trial
      W

      West Virginia University

      Forecasting, Budgeting, Territories, Evaluation and Legal/Ethical Issues

      Skills you'll gain: Sales Territory Management, Sales Management, Sales, Marketing Budgets, Business Ethics, Sales Strategy, Legal Risk, Forecasting, Budgeting, Performance Analysis, Pareto Chart, Market Analysis

      4.5
      Rating, 4.5 out of 5 stars
      ·
      58 reviews

      Beginner · Course · 1 - 4 Weeks

    • Status: Preview
      Preview
      S

      Shanghai Jiao Tong University

      Business Chinese 1 中级汉语 (上)

      Skills you'll gain: Business Communication, Business Correspondence, Travel Arrangements, Communication, Setting Appointments, Hotels and Accommodations, Language Learning, Transportation Operations, Grammar, Vocabulary, Collaboration, Time Management, Critical Thinking

      1.6
      Rating, 1.6 out of 5 stars
      ·
      25 reviews

      Intermediate · Course · 1 - 3 Months

    • Status: Free Trial
      Free Trial
      A

      Automatic Data Processing, Inc. (ADP)

      Creating an Engaging Candidate Experience

      Skills you'll gain: Recruitment, Recruitment Strategies, Talent Acquisition, Drive Engagement, Brand Loyalty, Interviewing Skills, Brand Awareness, Employee Onboarding, Customer experience strategy (CX), Personalized Service, Relationship Building

      4.5
      Rating, 4.5 out of 5 stars
      ·
      11 reviews

      Intermediate · Course · 1 - 4 Weeks

    • Status: Free Trial
      Free Trial
      J

      Johns Hopkins University

      Leading Change in Health Informatics

      Skills you'll gain: Health Informatics, Clinical Informatics, Change Control, Health Care Administration, IT Management, Strategic Leadership, Health Technology, Health Care, Decision Support Systems, Continuous Quality Improvement (CQI), Electronic Medical Record, System Implementation

      4.7
      Rating, 4.7 out of 5 stars
      ·
      304 reviews

      Beginner · Course · 1 - 4 Weeks

    Brand Management learners also search

    Brand Strategy
    Business Analysis
    Market Research
    Economic Policy
    Marketing Analytics
    Business Statistics
    Change Management
    Business English
    1…266267268…788

    In summary, here are 10 of our most popular brand management courses

    • Working with Subqueries in SQL: Coursera Project Network
    • Global Challenges in Business: University of Illinois Urbana-Champaign
    • Gestión de Proyectos: Tecnológico de Monterrey
    • استراتيجيات تمركز المنتج | Product Positioning Strategies: Alfaisal University | KLD
    • Internet of Things: Communication Technologies: University of California San Diego
    • Linux and Private Cloud Administration on IBM Power Systems: IBM
    • Fundamentals of Operations, with Goldman Sachs 10,000 Women: Goldman Sachs
    • Design Thinking: Ideas to Action: University of Virginia
    • Forecasting, Budgeting, Territories, Evaluation and Legal/Ethical Issues: West Virginia University
    • Business Chinese 1 中级汉语 (上): Shanghai Jiao Tong University

    Skills you can learn in Marketing

    Market (economics) (28)
    Social Media (15)
    Marketing Strategy (14)
    Analytics (13)
    Brand (13)
    Digital Marketing (13)
    Marketing Analytics (11)
    Plan (11)
    Advertising (9)
    Modeling (9)
    Social Media Marketing (9)
    Brand Management (7)

    Other topics to explore

    Arts and Humanities
    338 courses
    Business
    1095 courses
    Computer Science
    668 courses
    Data Science
    425 courses
    Information Technology
    145 courses
    Health
    471 courses
    Math and Logic
    70 courses
    Personal Development
    137 courses
    Physical Science and Engineering
    413 courses
    Social Sciences
    401 courses
    Language Learning
    150 courses

    Coursera Footer

    Technical Skills

    • ChatGPT
    • Coding
    • Computer Science
    • Cybersecurity
    • DevOps
    • Ethical Hacking
    • Generative AI
    • Java Programming
    • Python
    • Web Development

    Analytical Skills

    • Artificial Intelligence
    • Big Data
    • Business Analysis
    • Data Analytics
    • Data Science
    • Financial Modeling
    • Machine Learning
    • Microsoft Excel
    • Microsoft Power BI
    • SQL

    Business Skills

    • Accounting
    • Digital Marketing
    • E-commerce
    • Finance
    • Google
    • Graphic Design
    • IBM
    • Marketing
    • Project Management
    • Social Media Marketing

    Career Resources

    • Essential IT Certifications
    • High-Income Skills to Learn
    • How to Get a PMP Certification
    • How to Learn Artificial Intelligence
    • Popular Cybersecurity Certifications
    • Popular Data Analytics Certifications
    • What Does a Data Analyst Do?
    • Career Development Resources
    • Career Aptitude Test
    • Share your Coursera Learning Story

    Coursera

    • About
    • What We Offer
    • Leadership
    • Careers
    • Catalog
    • Coursera Plus
    • Professional Certificates
    • MasterTrack® Certificates
    • Degrees
    • For Enterprise
    • For Government
    • For Campus
    • Become a Partner
    • Social Impact
    • Free Courses
    • ECTS Credit Recommendations

    Community

    • Learners
    • Partners
    • Beta Testers
    • Blog
    • The Coursera Podcast
    • Tech Blog

    More

    • Press
    • Investors
    • Terms
    • Privacy
    • Help
    • Accessibility
    • Contact
    • Articles
    • Directory
    • Affiliates
    • Modern Slavery Statement
    • Do Not Sell/Share
    Learn Anywhere
    Download on the App Store
    Get it on Google Play
    Logo of Certified B Corporation
    © 2025 Coursera Inc. All rights reserved.
    • Coursera Facebook
    • Coursera Linkedin
    • Coursera Twitter
    • Coursera YouTube
    • Coursera Instagram
    • Coursera TikTok