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    Digital Marketing Courses

    Digital marketing courses can help you learn how to reach audiences online through search engines, social media, email, and content strategies.

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    Find the Best Digital Marketing Course for Your Goals

    • Status: Free
      Free
      U

      University of Virginia

      Digital Business Strategy

      Skills you'll gain: Intellectual Property, Digital Transformation, Business Modeling, Business Strategy, Technology Strategies, Innovation, Data-Driven Decision-Making, Value Propositions, Market Dynamics, Competitive Analysis, Computing Platforms

      4.8
      Rating, 4.8 out of 5 stars
      ·
      103 reviews

      Beginner · Course · 1 - 4 Weeks

    • E

      ESSEC Business School

      Hotel Management: Distribution, Revenue and Demand Management

      Skills you'll gain: Revenue Management, Hospitality Management, Competitive Analysis, Digital Marketing, Data-Driven Decision-Making, Stakeholder Communications, Forecasting, Budgeting, Demand Generation, Hotel Operations, Asset Management, Hospitality, Marketing, Demand Planning, Financial Forecasting, Strategic Marketing, Target Market, Financial Analysis, Marketing Channel, Business Modeling

      4.6
      Rating, 4.6 out of 5 stars
      ·
      2.1K reviews

      Beginner · Specialization · 3 - 6 Months

    • A

      Arizona State University

      Business English

      Skills you'll gain: Meeting Facilitation, Sales Presentations, Brainstorming, Purchasing, English Language, Business Communication, Marketing Materials, Business Planning, Negotiation, Selling Techniques, Management Reporting, Business Writing, Marketing Communications, Business Correspondence, Marketing Planning, Advertising, Business Marketing, Telephone Skills, Promotional Strategies, Writing

      4.7
      Rating, 4.7 out of 5 stars
      ·
      2.4K reviews

      Intermediate · Specialization · 3 - 6 Months

    • I

      IESE Business School

      Claves de la Dirección de Empresas

      Skills you'll gain: Strategic Marketing, Financial Statement Analysis, Income Statement, Financial Statements, People Management, Balance Sheet, Financial Data, Financial Accounting, Product Marketing, Leadership Development, Marketing, Accrual Accounting, Marketing Strategy and Techniques, Working Capital, General Accounting, Financial Analysis, Team Management, Organizational Leadership, Business, Strategic Decision-Making

      4.8
      Rating, 4.8 out of 5 stars
      ·
      3.4K reviews

      Beginner · Specialization · 3 - 6 Months

    • Status: Free
      Free
      S

      Stanford University

      COVID-19 Training for Healthcare Workers

      Skills you'll gain: Respiratory Care, Telehealth, Respiratory Therapy, Critical Care, Emergency and Intensive Care, Patient Positioning, Patient Treatment, Pediatrics, Infection Control, Patient Evaluation, Intensive Care Unit, Vital Signs, Health Assessment, Infectious Diseases, Medical Ultrasonography

      4.9
      Rating, 4.9 out of 5 stars
      ·
      6.4K reviews

      Mixed · Course · 1 - 3 Months

    • M

      Meta

      Measure and Optimize Social Media Marketing Campaigns

      Skills you'll gain: Marketing Analytics, Social Media Marketing, Social Media Campaigns, Marketing Effectiveness, Social Media Strategy, Digital Advertising, Advertising Campaigns, Social Media, Marketing Budgets, Data Analysis, Data Presentation, Marketing, Facebook, A/B Testing, Key Performance Indicators (KPIs), Performance Reporting, Return On Investment, Presentations, Goal Setting

      4.9
      Rating, 4.9 out of 5 stars
      ·
      1.9K reviews

      Beginner · Course · 1 - 4 Weeks

    • Y

      Yonsei University

      International Marketing & Cross Industry Growth

      Skills you'll gain: Business Marketing, Hospitality Management, Peer Review, Global Marketing, Marketing, Hospitality, Brand Management, B2B Sales, Customer Service, Innovation, Customer experience strategy (CX), Promotional Strategies, Strategic Marketing, Business-To-Consumer, Consumer Behaviour, Target Market, Market Share, Expectation Management, Growth Strategies, Digital Marketing

      4.7
      Rating, 4.7 out of 5 stars
      ·
      2.4K reviews

      Beginner · Specialization · 3 - 6 Months

    • U

      University of California, Davis

      Market Research

      Skills you'll gain: Surveys, Survey Creation, Focus Group, Quantitative Research, Qualitative Research, Data Synthesis, Market Research, Proposal Writing, Data Storytelling, Statistical Analysis, Presentations, Discussion Facilitation, Marketing Analytics, Statistical Methods, Marketing, Research Methodologies, Data Analysis, Data Visualization Software, Market Analysis, Business Research

      4.6
      Rating, 4.6 out of 5 stars
      ·
      1.5K reviews

      Beginner · Specialization · 3 - 6 Months

    • Status: Free
      Free
      U

      University of Geneva

      International Organizations Management

      Skills you'll gain: International Relations, Leadership and Management, Strategic Partnership, Marketing, Fundraising, Leadership, Governance, Public Policies, Business, Organizational Strategy, Organizational Structure, World History, Cross-Functional Collaboration

      4.8
      Rating, 4.8 out of 5 stars
      ·
      2K reviews

      Beginner · Course · 1 - 3 Months

    • D

      Duke University

      Decentralized Finance (DeFi): The Future of Finance

      Skills you'll gain: Blockchain, Loans, FinTech, Lending and Underwriting, Cyber Risk, Operational Risk, Scalability, Security Testing, Regulatory Compliance, Interoperability, Commercial Lending, Payment Systems, General Lending, Risk Management, Derivatives, Key Management, Cryptography, Emerging Technologies, Financial Regulations, Digital Assets

      4.8
      Rating, 4.8 out of 5 stars
      ·
      1.9K reviews

      Intermediate · Specialization · 3 - 6 Months

    • C

      Copenhagen Business School

      Strategic Management

      Skills you'll gain: Strategic Thinking, Business Strategy, Business Strategies, Strategic Decision-Making, Strategic Leadership, Business Transformation, Technology Strategies, Competitive Analysis, Global Marketing, Market Share

      4.7
      Rating, 4.7 out of 5 stars
      ·
      4.5K reviews

      Mixed · Course · 1 - 3 Months

    • I

      IE Business School

      Market Research and Consumer Behavior

      Skills you'll gain: Survey Creation, Surveys, Market Research, Business Research, Consumer Behaviour, Marketing Strategies, Research Design, Data Analysis, Research Reports, Market Analysis, Research Methodologies, Experimentation, Customer Analysis, Focus Group, Business Marketing, Decision Making

      4.4
      Rating, 4.4 out of 5 stars
      ·
      4.8K reviews

      Beginner · Course · 1 - 4 Weeks

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    1…272829…275

    In summary, here are 10 of our most popular digital marketing courses

    • Digital Business Strategy: University of Virginia
    • Hotel Management: Distribution, Revenue and Demand Management: ESSEC Business School
    • Business English: Arizona State University
    • Claves de la Dirección de Empresas: IESE Business School
    • COVID-19 Training for Healthcare Workers: Stanford University
    • Measure and Optimize Social Media Marketing Campaigns: Meta
    • International Marketing & Cross Industry Growth: Yonsei University
    • Market Research: University of California, Davis
    • International Organizations Management : University of Geneva
    • Decentralized Finance (DeFi): The Future of Finance: Duke University

    Why Learn Digital Marketing?

    Digital marketing is the practice of promoting products, services, or ideas through online channels like search engines, social media, email, and websites. It’s essential for reaching audiences in today’s connected world and plays a key role in business growth across industries. Learning digital marketing equips you with adaptable skills for driving engagement, measuring impact, and advancing your career in a digital-first economy.

    Skills you can learn in Marketing

    Market (economics) (28)
    Social Media (15)
    Marketing Strategy (14)
    Analytics (13)
    Brand (13)
    Digital Marketing (13)
    Marketing Analytics (11)
    Plan (11)
    Advertising (9)
    Modeling (9)
    Social Media Marketing (9)
    Brand Management (7)

    Frequently Asked Questions about Digital Marketing

    Top digital marketing courses include programs from institutions like the University of Illinois, Meta, and Google. You can explore topics like SEO, social media marketing, email campaigns, analytics, and marketing strategy—all at your own pace.‎

    Yes. Many courses offer a free audit option, allowing you to access video lectures and reading materials without cost. To complete assignments and earn a certificate, you’ll need to upgrade or apply for financial aid.‎

    Digital marketing courses can help you learn how to create and manage online campaigns, understand audience behavior, use tools like Google Analytics and Meta Ads Manager, and develop content for email, social media, and search engines.‎

    No prior experience is required. Many courses are designed for beginners and walk you through marketing fundamentals before moving into specialized areas like SEO, paid ads, or influencer marketing.‎

    Yes. Digital marketing is a growing field with opportunities across industries. Courses that include hands-on projects and certificates can help you build your portfolio, develop practical skills, and show potential employers what you’ve learned.‎

    Yes, Coursera offers a variety of free courses across many topics, including digital marketing. While you can access most course materials for free by auditing the courses, this does not include graded assignments or a completion certificate. For those looking to obtain a certificate to showcase their learning or enhance their professional profile, Coursera provides the option to purchase the course. Additionally, Coursera offers free trials or financial aid to learners who qualify, making certifications more accessible to everyone.‎

    This FAQ content has been made available for informational purposes only. Learners are advised to conduct additional research to ensure that courses and other credentials pursued meet their personal, professional, and financial goals.

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