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  • Marketing Analytics

Marketing Analytics Courses

Marketing analytics courses can help you learn data analysis, customer segmentation, campaign performance measurement, and return on investment calculations. You can build skills in interpreting marketing metrics, optimizing digital strategies, and leveraging consumer insights to drive decisions. Many courses introduce tools like Google Analytics, Tableau, and Excel, that support analyzing data and visualizing trends, enabling you to apply your skills in real marketing scenarios.


Popular Marketing Analytics Courses and Certifications


  • Status: New
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    LearnKartS

    Content Marketing Mastery

    Skills you'll gain: Content Creation, Target Audience, Content Marketing, Storytelling, Brand Strategy, Podcasting, Social Media Content, Blogs, Content Strategy, Digital Content, Performance Measurement, Promotional Strategies, Email Marketing, ChatGPT, Generative AI Agents, Ideation, Writing

    Beginner · Course · 1 - 4 Weeks

  • Status: Preview
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    U

    Universiteit Leiden

    Population Health: Predictive Analytics

    Skills you'll gain: Predictive Analytics, Predictive Modeling, Model Evaluation, R Programming, Preventative Care, Health Informatics, Statistical Modeling, Sample Size Determination, Statistical Inference, Regression Analysis, Precision Medicine, Supervised Learning, Data Preprocessing

    4.6
    Rating, 4.6 out of 5 stars
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    25 reviews

    Intermediate · Course · 1 - 3 Months

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    Simplilearn

    Data Analytics with Python

    Skills you'll gain: Matplotlib, NumPy, Data Visualization, Python Programming, Pandas (Python Package), Data Analysis, Data Visualization Software, Scripting, Analytics, Data Manipulation, Real Time Data, Data Processing, Programming Principles, Data Transformation, Data Cleansing, Data Validation

    4.9
    Rating, 4.9 out of 5 stars
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    22 reviews

    Beginner · Course · 1 - 4 Weeks

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    Coursera

    Google Analytics for SEO Queries

    Skills you'll gain: Google Analytics, Web Analytics and SEO, Search Engine Optimization, Web Analytics, Content Performance Analysis, Keyword Research, Prioritization, Data Import/Export, Workflow Management, Content Strategy, Data Integration, User Research, Performance Metric

    Beginner · Course · 1 - 4 Weeks

  • Status: New
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    SkillUp

    Introduction to Healthcare Data Analytics

    Skills you'll gain: Data Storytelling, Data Visualization, Statistical Hypothesis Testing, Data Visualization Software, Interactive Data Visualization, Data Presentation, Health Informatics, Data Analysis, Healthcare Ethics, Technical Communication, Supervised Learning, Looker (Software), Statistical Analysis, Statistics, Predictive Analytics, Health Care, Healthcare Industry Knowledge, Data Literacy, Health Technology, Regression Analysis

    Intermediate · Specialization · 1 - 3 Months

  • Status: Free Trial
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    Google

    Google Advanced Data Analytics Capstone

    Skills you'll gain: Data Visualization, Data Presentation, Regression Analysis, Data Storytelling, Advanced Analytics, Statistical Analysis, Data Analysis, Business Analytics, Statistical Methods, Analytical Skills, Data Science, Exploratory Data Analysis, Project Design, Predictive Modeling, Machine Learning Methods, Artificial Intelligence, Python Programming, Machine Learning, Portfolio Management

    4.8
    Rating, 4.8 out of 5 stars
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    1.4K reviews

    Advanced · Course · 1 - 4 Weeks

  • Status: Free Trial
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    Google

    Google Data Analytics (DE)

    Skills you'll gain: Data Cleansing, Stakeholder Management, Rmarkdown, Data Presentation, Data Storytelling, Data Visualization, Data Validation, Data Literacy, Ggplot2, Data Ethics, Data-Driven Decision-Making, Interactive Data Visualization, Analytical Skills, Data Integrity, Dashboard, Data Synthesis, Data Visualization Software, Tableau Software, Case Studies, Data Analysis

    4.5
    Rating, 4.5 out of 5 stars
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    36 reviews

    Beginner · Professional Certificate · 3 - 6 Months

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    Northwestern University

    Social Marketing Capstone Project

    Skills you'll gain: Marketing Budgets, Peer Review, Key Performance Indicators (KPIs), Social Media Marketing, Strategic Marketing, Marketing Strategies, Marketing Effectiveness, Social Media, Social Media Strategy, Marketing Planning, Performance Measurement, Business Planning, Market Analysis, Customer Engagement, Planning

    4.9
    Rating, 4.9 out of 5 stars
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    372 reviews

    Mixed · Course · 1 - 3 Months

  • Status: Free Trial
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    Emory University

    Marketing Channel Governance

    Skills you'll gain: Marketing Channel, Marketing Strategies, E-Commerce, B2B Sales, Business Relationship Management, Market Dynamics, Brand Management, Strategic Partnership, Customer experience strategy (CX), Case Studies

    Intermediate · Course · 1 - 4 Weeks

  • Status: New
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    SkillUp

    Foundations of Healthcare Data Analytics

    Skills you'll gain: Health Care Procedure and Regulation, Health Informatics, Health Insurance Portability And Accountability Act (HIPAA) Compliance, Data Preprocessing, Data Literacy, Data Analysis, Descriptive Analytics, Statistical Programming, Database Systems, Relational Databases, Data Integration, Spreadsheet Software

    Intermediate · Course · 1 - 4 Weeks

  • Status: Free Trial
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    University of Toronto

    Gender Analytics Capstone Project

    Skills you'll gain: Human Centered Design, Design Thinking, Change Management, Storytelling, Analysis, Data Storytelling, Data Analysis, Complex Problem Solving, Social Impact, Stakeholder Analysis, Innovation, Quantitative Research, Strategic Communication, Analytics, Diversity and Inclusion, Qualitative Research, Resource Allocation

    4.8
    Rating, 4.8 out of 5 stars
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    18 reviews

    Beginner · Course · 1 - 4 Weeks

  • Status: Free Trial
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    28DIGITAL

    Marketing Strategy for Entrepreneurs

    Skills you'll gain: Closing (Sales), Cold Calling, Customer Analysis, Sales Process, Target Market, Marketing, Market Analysis, Marketing Strategies, Competitive Analysis, Marketing Planning, Business Marketing, Sales, Growth Strategies, Market Research, Sales Prospecting, Business Development, New Business Development, A/B Testing, Entrepreneurship, Digital Marketing

    4.4
    Rating, 4.4 out of 5 stars
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    158 reviews

    Intermediate · Course · 1 - 3 Months

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In summary, here are 10 of our most popular marketing analytics courses

  • Content Marketing Mastery: LearnKartS
  • Population Health: Predictive Analytics: Universiteit Leiden
  • Data Analytics with Python: Simplilearn
  • Google Analytics for SEO Queries: Coursera
  • Introduction to Healthcare Data Analytics: SkillUp
  • Google Advanced Data Analytics Capstone: Google
  • Google Data Analytics (DE): Google
  • Social Marketing Capstone Project: Northwestern University
  • Marketing Channel Governance: Emory University
  • Foundations of Healthcare Data Analytics: SkillUp

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Modeling (9)
Social Media Marketing (9)
Brand Management (7)

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