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Market Research Courses

Market research courses can help you learn data collection techniques, survey design, consumer behavior analysis, and competitive landscape assessment. You can build skills in interpreting market trends, segmenting target audiences, and conducting focus groups. Many courses introduce tools like SPSS, Tableau, and Google Analytics, that support analyzing data and visualizing insights to inform business strategies.


Popular Market Research Courses and Certifications


  • Status: Free Trial
    Free Trial
    U

    University of Illinois Urbana-Champaign

    Digital Marketing

    Skills you'll gain: Online Advertising, Marketing Effectiveness, Web Analytics and SEO, Search Engine Optimization, Marketing Automation, Marketing Channel, Content Creation, MarTech, Content Strategy, Business Analytics, Performance Analysis, Consumer Behaviour, Marketing Strategy and Techniques, Social Media Marketing, Marketing Planning, Digital Transformation, Customer Insights, Data Visualization, Emerging Technologies, Experimentation

    4.7
    Rating, 4.7 out of 5 stars
    ·
    23K reviews

    Beginner · Specialization · 3 - 6 Months

  • Status: Free Trial
    Free Trial
    U

    University of Pennsylvania

    Introduction to Marketing

    Skills you'll gain: Branding, Marketing, Strategic Marketing, Go To Market Strategy, Brand Strategy, Marketing Strategy and Techniques, Customer Insights, Target Market, Customer experience strategy (CX), Marketing Communications, Marketing Analytics, Consumer Behaviour

    4.8
    Rating, 4.8 out of 5 stars
    ·
    13K reviews

    Mixed · Course · 1 - 3 Months

  • Status: Free Trial
    Free Trial
    U

    University of California, Davis

    Introduction to Google SEO

    Skills you'll gain: Search Engine Optimization, Persona Development, Web Analytics and SEO, Keyword Research, Target Audience, Branding, Target Market, Digital Marketing, Social Media Strategy, Content Strategy, Brand Awareness, Consumer Behaviour, User Research, Algorithms, Data Analysis, Business Reporting

    4.6
    Rating, 4.6 out of 5 stars
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    10K reviews

    Beginner · Course · 1 - 4 Weeks

  • Status: New
    New
    Status: Free Trial
    Free Trial
    C

    Creo Incubator

    ريادة الأعمال: التوسع واستراتيجية النمو في السوق

    Skills you'll gain: Competitive Analysis, Go To Market Strategy, Market Analysis, Marketing, Product Development, User Experience, Marketing Strategies, Market Opportunities, Market Research, Brand Marketing, Business Strategy, Product Management, A/B Testing

    Intermediate · Course · 1 - 3 Months

  • Status: Free Trial
    Free Trial
    U

    University of Pennsylvania

    Business and Financial Modeling

    Skills you'll gain: Risk Management, Business Modeling, Mathematical Modeling, Data-Driven Decision-Making, Portfolio Management, Forecasting, Regression Analysis, Financial Modeling, Statistical Modeling, Risk Analysis, Predictive Modeling, Presentations, Spreadsheet Software, Microsoft PowerPoint, Investment Management, Financial Statements, Data Modeling, Quantitative Research, Business Analytics, Microsoft Excel

    4.5
    Rating, 4.5 out of 5 stars
    ·
    11K reviews

    Beginner · Specialization · 3 - 6 Months

  • Status: Free Trial
    Free Trial
    U

    University of Minnesota

    User Interface Design

    Skills you'll gain: UI/UX Research, User Research, Design Research, User Interface (UI), User Interface (UI) Design, Usability Testing, Prototyping, Usability, User Experience, User Centered Design, Graphic and Visual Design, Ideation, Web Content Accessibility Guidelines, Design, Peer Review, User Experience Design, Human Computer Interaction, Interaction Design, Qualitative Research, Mockups

    4.6
    Rating, 4.6 out of 5 stars
    ·
    1.8K reviews

    Intermediate · Specialization · 3 - 6 Months

  • Status: Free Trial
    Free Trial
    L

    Ludwig-Maximilians-Universität München (LMU)

    Competitive Strategy and Organization Design

    Skills you'll gain: Mergers & Acquisitions, Customer Retention, Business Research, Business Strategy, Organizational Structure, Organizational Strategy, Peer Review, Strategic Thinking, Game Theory, Competitive Analysis, Strategic Partnership, Product Strategy, Report Writing, Business Consulting, Growth Strategies, Organizational Effectiveness, Strategic Decision-Making, Management Consulting, Organizational Change, Analysis

    4.7
    Rating, 4.7 out of 5 stars
    ·
    3.7K reviews

    Intermediate · Specialization · 3 - 6 Months

  • Status: Free Trial
    Free Trial
    D

    DeepLearning.AI

    DeepLearning.AI TensorFlow Developer

    Skills you'll gain: Tensorflow, Recurrent Neural Networks (RNNs), Convolutional Neural Networks, Computer Vision, Model Evaluation, Transfer Learning, Image Analysis, Keras (Neural Network Library), Natural Language Processing, Time Series Analysis and Forecasting, Deep Learning, Embeddings, Artificial Neural Networks, Generative AI, Applied Machine Learning, Classification Algorithms, Predictive Modeling, Data Preprocessing, Forecasting, Machine Learning

    4.7
    Rating, 4.7 out of 5 stars
    ·
    25K reviews

    Intermediate · Professional Certificate · 3 - 6 Months

  • Status: New
    New
    Status: Free Trial
    Free Trial
    E

    EDUCBA

    Analyze Asset & Fund Management Strategies

    Skills you'll gain: Investment Management, Portfolio Risk, Risk Management, Wealth Management, Return On Investment, Regulatory Compliance, Market Dynamics

    Beginner · Course · 1 - 4 Weeks

  • Status: New
    New
    Status: Preview
    Preview
    S

    SkillsBooster Academy

    AI-powered Marketing with Microsoft Copilot

    Skills you'll gain: Prompt Engineering, Market Analysis, Microsoft Copilot, Marketing Planning, Marketing, Marketing Strategy and Techniques, Content Marketing, Data Ethics, Business Marketing, Marketing Communications, Generative AI, Strategic Thinking, AI Workflows, AI Personalization, Market Trend, Strategic Communication, Digital Marketing, Content Creation, Digital Content, Business Process

    Beginner · Course · 1 - 3 Months

  • Status: Preview
    Preview
    U

    University of Geneva

    Precision Medicine

    Skills you'll gain: Precision Medicine, Biostatistics, Data Ethics, Healthcare Ethics, Pharmacology, Health Informatics, Bioinformatics, Clinical Research, Biomedical Technology, Primary Care, Clinical Research Ethics, General Medicine, Oncology, Pharmaceuticals, Health Policy, Molecular Biology, Diagnostic Tests, Patient Education And Counseling, Drug Development, Informed Consent

    4.5
    Rating, 4.5 out of 5 stars
    ·
    415 reviews

    Intermediate · Course · 1 - 3 Months

  • Status: Free Trial
    Free Trial
    Status: AI skills
    AI skills
    I

    IBM

    IBM Deep Learning with PyTorch, Keras and Tensorflow

    Skills you'll gain: PyTorch (Machine Learning Library), Transfer Learning, Model Evaluation, Vision Transformer (ViT), Keras (Neural Network Library), Deep Learning, Convolutional Neural Networks, Reinforcement Learning, Autoencoders, Unsupervised Learning, Tensorflow, Artificial Neural Networks, Recurrent Neural Networks (RNNs), Generative Adversarial Networks (GANs), Statistical Methods, Logistic Regression, Image Analysis, Data Preprocessing, Applied Machine Learning, Model Deployment

    4.5
    Rating, 4.5 out of 5 stars
    ·
    4.2K reviews

    Intermediate · Professional Certificate · 3 - 6 Months

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In summary, here are 10 of our most popular market research courses

  • Digital Marketing: University of Illinois Urbana-Champaign
  • Introduction to Marketing: University of Pennsylvania
  • Introduction to Google SEO: University of California, Davis
  • ريادة الأعمال: التوسع واستراتيجية النمو في السوق: Creo Incubator
  • Business and Financial Modeling: University of Pennsylvania
  • User Interface Design: University of Minnesota
  • Competitive Strategy and Organization Design: Ludwig-Maximilians-Universität München (LMU)
  • DeepLearning.AI TensorFlow Developer: DeepLearning.AI
  • Analyze Asset & Fund Management Strategies: EDUCBA
  • AI-powered Marketing with Microsoft Copilot: SkillsBooster Academy

Skills you can learn in Marketing

Market (economics) (28)
Social Media (15)
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Analytics (13)
Brand (13)
Digital Marketing (13)
Marketing Analytics (11)
Plan (11)
Advertising (9)
Modeling (9)
Social Media Marketing (9)
Brand Management (7)

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