• For Individuals
  • For Businesses
  • For Universities
  • For Governments
Coursera
  • Online Degrees
  • Careers
  • Log In
  • Join for Free
    Coursera
    • Browse
    • Social Media Marketing

    Social Media Marketing Courses

    Social media marketing courses can help you learn how to build brand presence, engage audiences, and drive results across platforms like Instagram, LinkedIn, and TikTok.

    Skip to search results

    Filter by

    Subject
    Required
     *

    Language
    Required
     *

    The language used throughout the course, in both instruction and assessments.

    Learning Product
    Required
     *

    Build job-relevant skills in under 2 hours with hands-on tutorials.
    Learn from top instructors with graded assignments, videos, and discussion forums.
    Learn a new tool or skill in an interactive, hands-on environment.
    Get in-depth knowledge of a subject by completing a series of courses and projects.
    Earn career credentials from industry leaders that demonstrate your expertise.
    Earn career credentials while taking courses that count towards your Master’s degree.
    Earn your Bachelor’s or Master’s degree online for a fraction of the cost of in-person learning.
    Earn a university-issued career credential in a flexible, interactive format.
    Graduate level learning within reach.

    Level
    Required
     *

    Duration
    Required
     *

    Skills
    Required
     *

    Subtitles
    Required
     *

    Educator
    Required
     *

    Find the Best Social Media Marketing Course for Your Goals

    • C

      Coursera Project Network

      Get Started with User Experience (UX) Design in Miro

      Skills you'll gain: User Experience, Persona (User Experience), User Interface (UI) Design, User Flows, User Experience Design, Usability, Visualization (Computer Graphics), User Centered Design

      4.8
      Rating, 4.8 out of 5 stars
      ·
      9 reviews

      Beginner · Guided Project · Less Than 2 Hours

    • Status: Free Trial
      Free Trial
      G

      Goodwill Industries International

      Building Your Community Resources

      Skills you'll gain: Educational Materials, Relationship Building, Community Development, Community Outreach, Needs Assessment, Planning, Collaboration, Resourcefulness, Data Mapping, Cultural Responsiveness, Survey Creation, Communication

      4.6
      Rating, 4.6 out of 5 stars
      ·
      11 reviews

      Beginner · Course · 1 - 4 Weeks

    • Status: Free Trial
      Free Trial
      U

      University of Colorado Boulder

      R Programming and Tidyverse Capstone Project

      Skills you'll gain: R Programming, Rmarkdown, Tidyverse (R Package), Ggplot2, Data Import/Export, Data Visualization, Data Analysis, Data Visualization Software, Data Science, Data Manipulation, Data Storytelling, Statistical Analysis, Data Cleansing, Data Integration, Data Transformation, Communication

      4.7
      Rating, 4.7 out of 5 stars
      ·
      6 reviews

      Beginner · Course · 1 - 4 Weeks

    • Status: Preview
      Preview
      U

      University of Illinois Urbana-Champaign

      Empathy and Data in Risk Management

      Skills you'll gain: Risk Management, Enterprise Risk Management (ERM), Risk Mitigation, Risk Analysis, Operational Risk, Risk Control, Data Visualization, Tableau Software, Data Visualization Software, Empathy, Cybersecurity, Data-Driven Decision-Making, Dashboard, Heat Maps, Diversity Equity and Inclusion Initiatives, Persuasive Communication, Communication, Algorithms

      Build toward a degree

      Beginner · Course · 1 - 3 Months

    • C

      Coursera Project Network

      Créer du contenu pour les réseaux sociaux avec PicMonkey

      Skills you'll gain: Social Media Content, Social Media, Social Media Marketing, Social Media Management, Instagram, Brand Loyalty, Content Creation, Customer Engagement, Graphic Design, Photo Editing, Digital Marketing

      Beginner · Guided Project · Less Than 2 Hours

    • Status: New
      New
      Status: Free Trial
      Free Trial
      C

      Coursera Instructor Network

      Leading Transformation: Driving Organizational Change

      Skills you'll gain: Organizational Change, Change Management, Business Transformation, Culture Transformation, Organizational Leadership, Overcoming Objections, Drive Engagement, Digital Transformation, Business Leadership, Leadership, Stakeholder Communications, Stakeholder Management, Communication Strategies, Strategic Communication, Collaborative Software, Communication, Adaptability, Google Workspace, Planning

      Intermediate · Course · 1 - 4 Weeks

    • Status: Preview
      Preview
      U

      UBITS

      Servicio al cliente desde el punto de vista logístico

      Skills you'll gain: Customer Service, Logistics, Order Delivery, Inventory Management System, Supply Chain, Customer experience improvement, Service Level, Marketing Operations, Operational Efficiency, Performance Measurement

      4.8
      Rating, 4.8 out of 5 stars
      ·
      11 reviews

      Intermediate · Course · 1 - 4 Weeks

    • Status: Free
      Free
      C

      Coursera Project Network

      Streamlined Project Management with Trello: AI Integration

      Skills you'll gain: Workflow Management, Go To Market Strategy, Project Schedules, Scheduling, Organizational Skills, Timelines, Marketing Strategies, Agile Project Management, Marketing, Content Creation, Project Management, Digital Marketing, ChatGPT, Automation, Artificial Intelligence

      Intermediate · Guided Project · Less Than 2 Hours

    • Status: Preview
      Preview
      C

      Coursera Instructor Network

      GenAI for Marketing Teams

      Skills you'll gain: Generative AI Agents, Innovation, Marketing Management, Team Management, Team Building, Project Management, Prompt Engineering, Decision Making, Cross-Functional Collaboration, MarTech, Content Creation, Leadership Development, Communication Strategies

      4.7
      Rating, 4.7 out of 5 stars
      ·
      7 reviews

      Intermediate · Course · 1 - 4 Weeks

    • Status: Preview
      Preview
      I

      IE Business School

      The "Who" of the Marketing Strategy:Segmentation & Targeting

      Skills you'll gain: Strategic Marketing, Marketing Planning, Marketing Strategy and Techniques, Marketing Effectiveness, Marketing, Customer Analysis, Business Strategy, Marketing Management, Integrated Marketing Communications, Target Market, Consumer Behaviour, Needs Assessment, Value Propositions, Market Dynamics, Market Analysis, Plan Execution, Customer Engagement

      Beginner · Course · 1 - 4 Weeks

    • C

      Coursera Project Network

      Crea un mapa de proceso con Canva

      Skills you'll gain: Process Mapping, Process Flow Diagrams, Data Visualization, User Accounts, Graphic Design, Account Management, Marketing

      4.3
      Rating, 4.3 out of 5 stars
      ·
      12 reviews

      Intermediate · Guided Project · Less Than 2 Hours

    • C

      Coursera Project Network

      Как спланировать календарь контента используя Trello

      Skills you'll gain: Calendar Management, Organizational Skills, Content Management, Workflow Management, Scheduling, Project Planning, Collaborative Software, Social Media Marketing

      Beginner · Guided Project · Less Than 2 Hours

    Searches related to social media marketing

    meta social media marketing
    social media marketing in practice
    introduction to social media marketing
    meta social media marketing capstone
    genai in social media marketing
    meta social media marketing professional certificate
    genai for social media marketing specialists
    social media marketing and brand advocacy
    1…314315316…402

    In summary, here are 10 of our most popular social media marketing courses

    • Get Started with User Experience (UX) Design in Miro: Coursera Project Network
    • Building Your Community Resources: Goodwill Industries International
    • R Programming and Tidyverse Capstone Project: University of Colorado Boulder
    • Empathy and Data in Risk Management: University of Illinois Urbana-Champaign
    • Créer du contenu pour les réseaux sociaux avec PicMonkey: Coursera Project Network
    • Leading Transformation: Driving Organizational Change: Coursera Instructor Network
    • Servicio al cliente desde el punto de vista logístico: UBITS
    • Streamlined Project Management with Trello: AI Integration: Coursera Project Network
    • GenAI for Marketing Teams: Coursera Instructor Network
    • The "Who" of the Marketing Strategy:Segmentation & Targeting: IE Business School

    Why Learn Social Media Marketing?

    Social media marketing is the strategy of using platforms like Instagram, LinkedIn, TikTok, and others to connect with audiences, build brands, and drive engagement. It’s a critical skill in today’s digital economy, where businesses rely on social channels for visibility and growth. Learning social media marketing empowers you to create content, analyze performance, and grow a presence that makes an impact.

    Skills you can learn in Marketing

    Market (economics) (28)
    Social Media (15)
    Marketing Strategy (14)
    Analytics (13)
    Brand (13)
    Digital Marketing (13)
    Marketing Analytics (11)
    Plan (11)
    Advertising (9)
    Modeling (9)
    Social Media Marketing (9)
    Brand Management (7)

    Other topics to explore

    Arts and Humanities
    338 courses
    Business
    1095 courses
    Computer Science
    668 courses
    Data Science
    425 courses
    Information Technology
    145 courses
    Health
    471 courses
    Math and Logic
    70 courses
    Personal Development
    137 courses
    Physical Science and Engineering
    413 courses
    Social Sciences
    401 courses
    Language Learning
    150 courses

    Coursera Footer

    Technical Skills

    • ChatGPT
    • Coding
    • Computer Science
    • Cybersecurity
    • DevOps
    • Ethical Hacking
    • Generative AI
    • Java Programming
    • Python
    • Web Development

    Analytical Skills

    • Artificial Intelligence
    • Big Data
    • Business Analysis
    • Data Analytics
    • Data Science
    • Financial Modeling
    • Machine Learning
    • Microsoft Excel
    • Microsoft Power BI
    • SQL

    Business Skills

    • Accounting
    • Digital Marketing
    • E-commerce
    • Finance
    • Google
    • Graphic Design
    • IBM
    • Marketing
    • Project Management
    • Social Media Marketing

    Career Resources

    • Essential IT Certifications
    • High-Income Skills to Learn
    • How to Get a PMP Certification
    • How to Learn Artificial Intelligence
    • Popular Cybersecurity Certifications
    • Popular Data Analytics Certifications
    • What Does a Data Analyst Do?
    • Career Development Resources
    • Career Aptitude Test
    • Share your Coursera Learning Story

    Coursera

    • About
    • What We Offer
    • Leadership
    • Careers
    • Catalog
    • Coursera Plus
    • Professional Certificates
    • MasterTrack® Certificates
    • Degrees
    • For Enterprise
    • For Government
    • For Campus
    • Become a Partner
    • Social Impact
    • Free Courses
    • ECTS Credit Recommendations

    Community

    • Learners
    • Partners
    • Beta Testers
    • Blog
    • The Coursera Podcast
    • Tech Blog

    More

    • Press
    • Investors
    • Terms
    • Privacy
    • Help
    • Accessibility
    • Contact
    • Articles
    • Directory
    • Affiliates
    • Modern Slavery Statement
    • Do Not Sell/Share
    Learn Anywhere
    Download on the App Store
    Get it on Google Play
    Logo of Certified B Corporation
    © 2025 Coursera Inc. All rights reserved.
    • Coursera Facebook
    • Coursera Linkedin
    • Coursera Twitter
    • Coursera YouTube
    • Coursera Instagram
    • Coursera TikTok