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    • Brand Management

    Brand Management Courses Online

    Master brand management techniques for building and maintaining brand identity. Learn about brand positioning, equity, and communication strategies.

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    Explore the Brand Management Course Catalog

    • P

      Packt

      Selenium WebDriver 4 with Python - Zero To Hero

      Skills you'll gain: GitHub, Selenium (Software), Jenkins, Version Control, Git (Version Control System), Object Oriented Programming (OOP), CI/CD, Continuous Integration, Unit Testing, Test Data, Regression Testing, Computer Programming, Test Automation, Test Execution Engine, Browser Compatibility, File Management, Web Development Tools, Scripting, Software Testing, Javascript

      4.3
      Rating, 4.3 out of 5 stars
      ·
      6 reviews

      Beginner · Specialization · 3 - 6 Months

    • Status: New
      New
      P

      Packt

      Deploying Windows Clients & Managing Identities

      Skills you'll gain: Azure Active Directory, Role-Based Access Control (RBAC), Group Policy, Microsoft Windows, Microsoft Intune (Mobile Device Management Software), Active Directory, Enterprise Security, Windows Servers, Identity and Access Management, Security Controls, System Configuration, Application Deployment, Microsoft Servers, Desktop Support, User Provisioning, Systems Administration, Remote Access Systems, Patch Management, Enterprise Application Management, Operating Systems

      4.6
      Rating, 4.6 out of 5 stars
      ·
      7 reviews

      Intermediate · Course · 1 - 4 Weeks

    • C

      Coursera Project Network

      Security with AWS: Identity and Access Management (IAM)

      Skills you'll gain: AWS Identity and Access Management (IAM), Identity and Access Management, Amazon Web Services, Role-Based Access Control (RBAC), User Accounts, Cloud Security, Command-Line Interface

      4.8
      Rating, 4.8 out of 5 stars
      ·
      10 reviews

      Intermediate · Guided Project · Less Than 2 Hours

    • Status: Free
      Free
      C

      Coursera Project Network

      How to edit and improve a Facebook Ad

      Skills you'll gain: Facebook, Social Media Campaigns, Social Media Marketing, Social Media, Target Audience, Advertising, Social Media Strategy, Digital Advertising, Content Performance Analysis

      4.4
      Rating, 4.4 out of 5 stars
      ·
      16 reviews

      Intermediate · Guided Project · Less Than 2 Hours

    • Status: Free
      Free
      U

      University of California San Diego

      مقدمة عن البيانات الضخمة

      Skills you'll gain: Big Data, Apache Hadoop, Data Analysis, Unstructured Data, Scalability, Data Processing, Data Science, Distributed Computing, Data Management

      4.5
      Rating, 4.5 out of 5 stars
      ·
      110 reviews

      Mixed · Course · 1 - 3 Months

    • Status: Free
      Free
      C

      Coursera Project Network

      Create Informative Presentations with Microsoft PowerPoint

      Skills you'll gain: Public Speaking, Technical Communication, Concision, Microsoft Power Platform

      4.4
      Rating, 4.4 out of 5 stars
      ·
      57 reviews

      Intermediate · Guided Project · Less Than 2 Hours

    • P

      PwC India

      GST - Audit, assessment and litigation

      Skills you'll gain: Auditing, Tax Compliance, Sales Tax, Tax, Compliance Auditing, Tax Laws, Business Risk Management, Standard Operating Procedure, Legal Risk, Risk Mitigation, Financial Regulation, Regulation and Legal Compliance, Regulatory Compliance, Financial Regulations, Litigation Support

      4.6
      Rating, 4.6 out of 5 stars
      ·
      9 reviews

      Beginner · Course · 1 - 4 Weeks

    • C

      Coursera Project Network

      Introduction To Java Database Connectivity - JDBC

      Skills you'll gain: MySQL, Java, Data Access, Database Application, Database Development, Java Programming, Databases, Software Development, Data Storage

      4.4
      Rating, 4.4 out of 5 stars
      ·
      83 reviews

      Advanced · Guided Project · Less Than 2 Hours

    • F

      Fractal Analytics

      Generative AI for Consultants

      Skills you'll gain: Prompt Engineering, Generative AI, Business Consulting, Leadership, Management Consulting, Customer Insights, Data Ethics, Business Process Automation, Automation, Solution Design, Ethical Standards And Conduct

      4
      Rating, 4 out of 5 stars
      ·
      13 reviews

      Beginner · Course · 1 - 4 Weeks

    • U

      University of California, Irvine

      إدارة مخاطر المشروعات والتغييرات التي تطرأ عليها

      Skills you'll gain: Project Risk Management, Change Control, Communication Planning, Project Scoping, Risk Analysis, Scope Management, Project Management, Change Management, Stakeholder Management, Performance Measurement, Strategic Communication, Timelines, Prioritization

      4.7
      Rating, 4.7 out of 5 stars
      ·
      58 reviews

      Mixed · Course · 1 - 3 Months

    • U

      University of Western Australia

      Recruiting for Diversity and Inclusion

      Skills you'll gain: Diversity Awareness, Diversity and Inclusion, Diversity Equity and Inclusion Initiatives, Cultural Diversity, Workforce Planning, Employee Engagement, Recruitment, Recruitment Strategies, Talent Sourcing, Human Resource Strategy, Interviewing Skills, Data Collection, Talent Acquisition, Employee Onboarding, Organizational Effectiveness, Professional Networking, Job Analysis, Business Metrics, LinkedIn, Cultural Sensitivity

      4.2
      Rating, 4.2 out of 5 stars
      ·
      84 reviews

      Beginner · Specialization · 1 - 3 Months

    • Status: New
      New
      P

      Packt

      CompTIA CySA+ (CS0-003)

      Skills you'll gain: Incident Response, Vulnerability Scanning, Threat Modeling, Identity and Access Management, Vulnerability Management, Threat Detection, Vulnerability Assessments, Secure Coding, Encryption, Cybersecurity, Threat Management, Computer Security Incident Management, Cyber Security Policies, Cyber Threat Intelligence, Cyber Security Assessment, Incident Management, Intrusion Detection and Prevention, Cyber Attacks, Application Security, Technical Communication

      Intermediate · Specialization · 1 - 4 Weeks

    Brand Management learners also search

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    In summary, here are 10 of our most popular brand management courses

    • Selenium WebDriver 4 with Python - Zero To Hero: Packt
    • Deploying Windows Clients & Managing Identities: Packt
    • Security with AWS: Identity and Access Management (IAM) : Coursera Project Network
    • How to edit and improve a Facebook Ad: Coursera Project Network
    • مقدمة عن البيانات الضخمة: University of California San Diego
    • Create Informative Presentations with Microsoft PowerPoint: Coursera Project Network
    • GST - Audit, assessment and litigation: PwC India
    • Introduction To Java Database Connectivity - JDBC: Coursera Project Network
    • Generative AI for Consultants: Fractal Analytics
    • إدارة مخاطر المشروعات والتغييرات التي تطرأ عليها: University of California, Irvine

    Skills you can learn in Marketing

    Market (economics) (28)
    Social Media (15)
    Marketing Strategy (14)
    Analytics (13)
    Brand (13)
    Digital Marketing (13)
    Marketing Analytics (11)
    Plan (11)
    Advertising (9)
    Modeling (9)
    Social Media Marketing (9)
    Brand Management (7)

    Frequently Asked Questions about Brand Management

    Coursera’s Brand Management courses equip learners with vital skills to build and sustain strong brands:

    • Understanding brand equity and how to measure it
    • Techniques for crafting compelling brand stories that resonate with audiences
    • Strategies for brand positioning and differentiation in competitive markets
    • Insights into consumer behavior and brand loyalty
    • Skills in managing a brand across various channels, including digital
    • Best practices for responding to market trends and aligning with consumer expectations‎

    Brand Management courses on Coursera are structured to support learners of all backgrounds:

    • Beginners can learn the fundamentals of branding and the key concepts of brand creation.
    • Those with some marketing experience can enhance their understanding of brand strategies and consumer engagement.
    • Advanced marketers can explore in-depth techniques in brand innovation and global brand management.‎

    Learners can achieve various certifications in Brand Management through Coursera:

    • Professional certificates that validate your skills in managing and growing a brand
    • Specializations that explore specific aspects of Brand Management, such as digital branding or luxury brand management
    • Certificates that may help advance your career by demonstrating your expertise to employers‎

    Mastering Brand Management opens doors to several strategic roles in the marketing and communications fields:

    • Brand Manager, responsible for the overall image of a product or service
    • Marketing Manager, focusing on how a brand is communicated and perceived in the market
    • Product Manager, aligning product development with brand strategy
    • Communications Director, crafting and maintaining the brand voice across all platforms
    • Brand Consultant, providing expert advice on brand strategy and market positioning ‎

    Looking to enhance your team's brand management skills? Coursera provides tailored enterprise solutions for teams ranging of 5-125 employees. Our offerings include advanced analytics, customized learning paths, and collaborative tools. To explore our brand management training options and make a purchase, please visit our Coursera for Teams page.‎

    This FAQ content has been made available for informational purposes only. Learners are advised to conduct additional research to ensure that courses and other credentials pursued meet their personal, professional, and financial goals.

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