Marketing analytics courses can help you learn data analysis, customer segmentation, campaign performance measurement, and return on investment calculations. You can build skills in interpreting marketing metrics, optimizing digital strategies, and leveraging consumer insights to drive decisions. Many courses introduce tools like Google Analytics, Tableau, and Excel, that support analyzing data and visualizing trends, enabling you to apply your skills in real marketing scenarios.

Skills you'll gain: Predictive Modeling, Model Evaluation, Data Preprocessing, Predictive Analytics, Logistic Regression, Risk Modeling, Statistical Modeling, Feature Engineering, Regression Analysis, Correlation Analysis, Classification Algorithms, Data Manipulation, Scikit Learn (Machine Learning Library), Data Transformation, Pandas (Python Package), NumPy
Mixed · Course · 1 - 3 Months

Skills you'll gain: Embeddings, Natural Language Processing, Keras (Neural Network Library), Generative AI, Convolutional Neural Networks, Transfer Learning, Recurrent Neural Networks (RNNs), Model Evaluation, Image Analysis, Artificial Neural Networks, Text Mining, Computer Vision, Data Preprocessing, Tensorflow, Deep Learning, Model Deployment, Applied Machine Learning, Google Cloud Platform, Jupyter, Matplotlib
Beginner · Specialization · 1 - 3 Months

Johns Hopkins University
Skills you'll gain: Database Management, Apache Hadoop, Query Languages, Big Data, Databases, SQL, Data Access, Distributed Computing, Performance Tuning, Data Processing, Data Integrity, Authorization (Computing), Data Storage Technologies, File Systems, Algorithms
Intermediate · Course · 1 - 4 Weeks

Skills you'll gain: Google Gemini, Generative AI, Multimodal Prompts, Google Cloud Platform, Image Analysis, Analysis, Unstructured Data, Data Analysis
Beginner · Project · Less Than 2 Hours

Skills you'll gain: Data Management, Data Loss Prevention, Data Security, Google Cloud Platform, Personally Identifiable Information, Big Data, Identity and Access Management
Intermediate · Project · Less Than 2 Hours

LearnQuest
Skills you'll gain: Sales Prospecting, Lead Generation, Cross-Channel Marketing, Sales Development, Global Marketing, Communication Strategies, Customer Engagement, LinkedIn, Sales Pipelines, Sales Strategy, AI Personalization, Personalized Service, Customer Relationship Management (CRM) Software, Automation
Intermediate · Course · 1 - 4 Weeks

Skills you'll gain: MongoDB, Dataflow, Applied Machine Learning, Google Cloud Platform, Data Pipelines, Big Data, Data Integration, Data Migration, Data Analysis
Intermediate · Project · Less Than 2 Hours

Skills you'll gain: Governance, Talent Management, Competitive Analysis, Sales Operations, Sales Management, Sales Strategy, Sales, Market Share, Sales Enablement, Organizational Structure, Workforce Planning, Performance Improvement, Performance Measurement, Operational Excellence, Talent Acquisition, Strategic Marketing, Compensation Strategy, Brand Strategy, Revenue Management, Disaster Recovery
Mixed · Course · 1 - 4 Weeks

Johns Hopkins University
Skills you'll gain: Rmarkdown, Data Science, Version Control, R (Software), Big Data, R Programming, Data Visualization Software, General Science and Research, GitHub, Statistical Programming, Git (Version Control System), Data Analysis, Exploratory Data Analysis, Integrated Development Environments, Software Installation
Mixed · Course · 1 - 4 Weeks

Google Cloud
Skills you'll gain: Data Cleansing, Data Visualization Software, Data Transformation, Looker (Software), Data Manipulation, Data Processing, SQL, Big Data, Extract, Transform, Load, Data Pipelines, Data Integrity, Data Import/Export, Google Sheets, Data Analysis, Analytics, Cloud Storage, Cloud Solutions
Intermediate · Course · 1 - 3 Months

Skills you'll gain: Predictive Modeling, Model Evaluation, Regression Analysis, Scikit Learn (Machine Learning Library), Probability & Statistics, Statistical Inference, Business Analytics, Data Analysis, Statistical Analysis, Probability Distribution, Estimation, Machine Learning
Beginner · Course · 1 - 4 Weeks

HubSpot Academy
Skills you'll gain: Prospecting and Qualification, Sales Presentations, Persona Development, Inside Sales, Sales Prospecting, Sales Process, Target Audience, Sales Strategy, Lead Generation, Customer Analysis, Customer Relationship Management (CRM) Software, Professional Networking
Beginner · Course · 1 - 3 Months