Marketing analytics courses can help you learn data analysis, customer segmentation, campaign performance measurement, and return on investment calculations. You can build skills in interpreting marketing metrics, optimizing digital strategies, and leveraging consumer insights to drive decisions. Many courses introduce tools like Google Analytics, Tableau, and Excel, that support analyzing data and visualizing trends, enabling you to apply your skills in real marketing scenarios.

Skills you'll gain: Apache Hadoop, Apache Hive, Apache Spark, Big Data, Data Import/Export, Data Integration, Relational Databases, File Systems, Command-Line Interface, Software Installation
Intermediate · Course · 1 - 4 Weeks

University of California San Diego
Skills you'll gain: Linux Commands, Linux, Unix Commands, Linux Administration, Data Processing, Text Mining, Command-Line Interface, Data Manipulation, Unix, Scripting, Automation, File Management
Beginner · Course · 1 - 3 Months

Skills you'll gain: SAS (Software), Data Visualization, Data Manipulation, Data Analysis, Data Import/Export, Data Visualization Software, SQL, Statistical Analysis, Data Cleansing, Data Transformation, Exploratory Data Analysis
Intermediate · Course · 1 - 3 Months

Google Cloud
Skills you'll gain: Data Cleansing, Data Transformation, Looker (Software), SQL, Business Analytics, Big Data, Data Analysis, Data Warehousing, Analytics, Exploratory Data Analysis, Google Sheets, Data Visualization Software, Data Import/Export, Google Cloud Platform, Data Pipelines
Intermediate · Course · 1 - 3 Months

Skills you'll gain: Model Evaluation, Exploratory Data Analysis, Data Preprocessing, Predictive Modeling, Decision Tree Learning, Credit Risk, Random Forest Algorithm, Feature Engineering, Financial Modeling, Logistic Regression, Data Analysis, Statistical Machine Learning, Applied Machine Learning, Scikit Learn (Machine Learning Library), Pandas (Python Package), Machine Learning Methods, Classification Algorithms
Mixed · Course · 1 - 4 Weeks

Indian Statistical Institute
Skills you'll gain: Sampling (Statistics), Time Series Analysis and Forecasting, Sample Size Determination, Statistical Machine Learning, Spatial Data Analysis, Statistical Hypothesis Testing, Probability, Database Management Systems, Economics, Statistical Modeling, SQL, NumPy, Data Compilation, Dimensionality Reduction, Statistical Methods, Lifelong Learning, Regression Analysis, Graphing, Surveys, International Finance
Postgraduate Diploma · 6 - 12 Months

Skills you'll gain: Unsupervised Learning, Customer Analysis, Applied Machine Learning, R Programming, Data Preprocessing, Statistical Machine Learning, Machine Learning, Feature Engineering, Data Analysis
Mixed · Course · 1 - 4 Weeks

Skills you'll gain: Metadata Management, Extract, Transform, Load, Data Integration, Data Pipelines, Data Processing, Java, Data Import/Export, Data Transformation, Software Documentation, Data Storage Technologies, Debugging
Mixed · Course · 1 - 4 Weeks

Google Cloud
Skills you'll gain: Command-Line Interface, Data Lakes, Google Cloud Platform, Cloud Management, Metadata Management, Cloud API, Data Access, Data Analysis
Beginner · Project · Less Than 2 Hours

University of Oxford
Skills you'll gain: Social Impact, Design Thinking, Organizational Leadership, Innovation, Strategic Planning, Community Development, Sustainable Development, Human Centered Design, Research and Design, Project Design, Business Planning, Growth Strategies, Risk Management, Marketing Strategies, Stakeholder Engagement, Qualitative Research
Mixed · Course · 1 - 3 Months

Google Cloud
Skills you'll gain: Looker (Software), Dashboard, Interactive Data Visualization, Data Visualization, Exploratory Data Analysis, Google Cloud Platform, Data Analysis, Cloud Computing
Beginner · Project · Less Than 2 Hours

Skills you'll gain: Dashboard, Tableau Software, Data Presentation, Data Storytelling, Interactive Data Visualization, Data Visualization Software, Data Analysis, Data Management
Beginner · Guided Project · Less Than 2 Hours