Marketing analytics courses can help you learn data analysis, customer segmentation, campaign performance measurement, and return on investment calculations. You can build skills in interpreting marketing metrics, optimizing digital strategies, and leveraging consumer insights to drive decisions. Many courses introduce tools like Google Analytics, Tableau, and Excel, that support analyzing data and visualizing trends, enabling you to apply your skills in real marketing scenarios.

Google Cloud
Skills you'll gain: Generative AI, Google Cloud Platform, Cloud Infrastructure, MLOps (Machine Learning Operations), Big Data, Artificial Intelligence and Machine Learning (AI/ML), Tensorflow, AI Workflows, Machine Learning, Model Deployment, Model Evaluation, Natural Language Processing
Beginner · Course · 1 - 3 Months

Skills you'll gain: Generative AI, AI Enablement, Web Content, AI Personalization, Web Analytics and SEO, Prompt Engineering, Google Cloud Platform
Beginner · Course · 1 - 4 Weeks

Skills you'll gain: Data Lakes, Data Warehousing, Data Pipelines, Data Infrastructure, Data Architecture, Cloud Engineering, Cloud Storage, Google Cloud Platform, Data Storage, Big Data, Data Storage Technologies, Data Processing, Database Design, SQL
Intermediate · Course · 1 - 3 Months

Pontificia Universidad Católica de Chile
Skills you'll gain: Database Design, Descriptive Analytics, Business Analytics, Data Ethics, NoSQL, Digital Transformation, Data Mining, MongoDB, SQL, Big Data, Database Theory, Data Analysis, Predictive Analytics, R Programming, Data-Driven Decision-Making, Analytical Skills, Business Strategy, Data Strategy, Organizational Strategy, Business Modeling
Credit offered
Mastertrack · 6 - 12 Months

Pontificia Universidad Católica de Chile
Skills you'll gain: Predictive Analytics, Unsupervised Learning, Data Cleansing, Data Visualization, Exploratory Data Analysis, Supervised Learning, Model Evaluation, Dimensionality Reduction, Predictive Modeling, Data Science, Descriptive Analytics, Data Analysis, Plot (Graphics), Matplotlib, Visualization (Computer Graphics), Pandas (Python Package), Time Series Analysis and Forecasting, Machine Learning Algorithms, Data Integration, Data Visualization Software
Credit offered
Mastertrack · 6 - 12 Months

Google Cloud
Skills you'll gain: Transfer Learning, Recurrent Neural Networks (RNNs), Machine Learning Methods, Applied Machine Learning, Artificial Neural Networks, Large Language Modeling, Text Mining
Intermediate · Course · 1 - 4 Weeks

Google Cloud
Skills you'll gain: Change Management, Organizational Change, Google Workspace, Training and Development, Culture Transformation, Process Management, Customer Success Management, Organizational Effectiveness, Internal Communications, Needs Assessment, Communication Strategies, Stakeholder Engagement
Intermediate · Course · 1 - 3 Months
University of Colorado Boulder
Skills you'll gain: Machine Learning Algorithms, Real-Time Operating Systems, Big Data, User Research, User Experience Design, Product Development, User Experience, Power Electronics, User Interface and User Experience (UI/UX) Design, Usability, Verification And Validation, Data Preprocessing, Analytics, Embedded Software, Control Systems, File Systems, Usability Testing, Internet Of Things, Embedded Systems, Human Computer Interaction
Credit offered
Graduate Certificate · 6 - 12 Months
Universidad de los Andes
Skills you'll gain: Social Network Analysis, Data Storytelling, Network Analysis, Predictive Modeling, Data Presentation, Marketing Analytics, Financial Data, Financial Modeling, Predictive Analytics, Interactive Data Visualization, Machine Learning, Advertising, Transfer Learning, Infographics, Data Visualization, Random Forest Algorithm, Data Cleansing, Operations Research, Statistical Analysis, Mathematical Modeling
Credit offered
Mastertrack · 6 - 12 Months

Pontificia Universidad Católica de Chile
Skills you'll gain: Descriptive Analytics, Business Analytics, Model Evaluation, Logistic Regression, Data Mining, Dimensionality Reduction, Big Data, Plot (Graphics), Data Analysis, Predictive Analytics, Statistical Modeling, Visualization (Computer Graphics), R Programming, Predictive Modeling, Data Management, Data Modeling, Data-Driven Decision-Making, Data Visualization Software, Statistical Visualization, Analytical Skills
Credit offered
Mastertrack · 6 - 12 Months

Skills you'll gain: Generative AI, AI Personalization, Prompt Engineering Tools, AI Enablement, Web Content, Web Analytics and SEO, Google Cloud Platform, User Experience, Web Development
Beginner · Course · 1 - 4 Weeks

Skills you'll gain: Data Sharing, Extract, Transform, Load, Cloud Storage, Google Cloud Platform, Data Migration, Data Pipelines, Big Data, Data Infrastructure, Data Warehousing, Data Storage, Data Processing, Data Management, Metadata Management, Automation
Beginner · Course · 1 - 3 Months