Marketing analytics courses can help you learn data analysis, customer segmentation, campaign performance measurement, and return on investment calculations. You can build skills in interpreting marketing metrics, optimizing digital strategies, and leveraging consumer insights to drive decisions. Many courses introduce tools like Google Analytics, Tableau, and Excel, that support analyzing data and visualizing trends, enabling you to apply your skills in real marketing scenarios.

Skills you'll gain: Data Migration, Google Cloud Platform, Cloud Storage, Extract, Transform, Load, Data Pipelines, Big Data, Data Warehousing, Data Integration, Data Storage, SQL, Automation
Beginner · Course · 1 - 3 Months

University of Illinois at Urbana-Champaign
Skills you'll gain: Data Visualization, Data Storytelling, Management Accounting, Fund Accounting, Operations Management, Mergers & Acquisitions, Financial Statement Analysis, Credit Risk, Marketing, Machine Learning Algorithms, Business Strategy, Risk Management, Revenue Recognition, Financial Auditing, Entrepreneurship, Data Governance, Generative AI, Financial Market, Statistical Inference, Strategic Decision-Making
Credit offered
Graduate Certificate · 6 - 12 Months

Microsoft
Advanced · Course
University of Colorado Boulder
Skills you'll gain: Model Evaluation, Data Mining, Unsupervised Learning, Supervised Learning, Deep Learning, Service Level, Probability, Statistical Modeling, Recurrent Neural Networks (RNNs), Machine Learning Algorithms, Applied Machine Learning, Anomaly Detection, Statistical Inference, Statistical Hypothesis Testing, Statistical Machine Learning, Exploratory Data Analysis, Dimensionality Reduction, Performance Testing, Bash (Scripting Language), Data Science
Credit offered
Graduate Certificate · 6 - 12 Months

Skills you'll gain: Anomaly Detection, Microsoft Azure, Application Performance Management, Site Reliability Engineering, Time Series Analysis and Forecasting, Generative AI, Query Languages, Data Integration, Process Optimization, Data Analysis, Scalability, User Feedback
Intermediate · Course · 1 - 4 Weeks

University of Illinois at Urbana-Champaign
Skills you'll gain: Data Visualization, Data Storytelling, Management Accounting, Fund Accounting, Operations Management, Mergers & Acquisitions, Financial Statement Analysis, Credit Risk, Marketing, Machine Learning Algorithms, Business Strategy, Risk Management, Revenue Recognition, Financial Auditing, Entrepreneurship, Data Governance, Generative AI, Financial Market, Statistical Inference, Strategic Decision-Making
Credit offered
Graduate Certificate · 6 - 12 Months

Google Cloud
Skills you'll gain: Google Gemini, Exploratory Data Analysis, Data Pipelines, AI Workflows, Big Data, Google Cloud Platform, Data Transformation, Data Visualization Software, SQL, Natural Language Processing
Beginner · Course · 1 - 4 Weeks
Universidad de los Andes
Skills you'll gain: User Story, Version Control, Software Testing, Test Automation, Unified Modeling Language, Continuous Integration, Git (Version Control System), Software Architecture, Maintainability, System Testing, JavaScript Frameworks, Software Design, Usability, Acceptance Testing, Web Content Accessibility Guidelines, Test Script Development, Angular, Agile Software Development, Application Design, Software Design Patterns
Credit offered
Mastertrack · 6 - 12 Months
Universidad de los Andes
Skills you'll gain: User Story, Supervised Learning, LangChain, Unsupervised Learning, Cloud-Native Computing, Process Analysis, Continuous Deployment, Software Testing, Android Jetpack, Model Evaluation, API Design, Dashboard, Project Controls, Angular, Software Architecture, Design Thinking, Internet Of Things, Security Requirements Analysis, Microservices, Software As A Service
Earn a degree
Degree · 1 - 4 Years

University of Illinois at Urbana-Champaign
Skills you'll gain: Data Visualization, Data Storytelling, Management Accounting, Fund Accounting, Operations Management, Mergers & Acquisitions, Financial Statement Analysis, Credit Risk, Marketing, Machine Learning Algorithms, Business Strategy, Risk Management, Revenue Recognition, Financial Auditing, Entrepreneurship, Data Governance, Generative AI, Financial Market, Statistical Inference, Strategic Decision-Making
Credit offered
Graduate Certificate · 6 - 12 Months

Google Cloud
Skills you'll gain: Data Pipelines, Google Cloud Platform, Extract, Transform, Load, Data Infrastructure, Data Processing, Data Migration, Data Lakes, Big Data, Data Storage, Data Transformation, Data Sharing, Command-Line Interface, Automation, Serverless Computing
Beginner · Course · 1 - 3 Months

Google Cloud
Skills you'll gain: Generative AI, AI Personalization, Web Analytics and SEO, Web Content, Prompt Engineering, Google Cloud Platform, User Experience
Beginner · Course · 1 - 4 Weeks