Marketing analytics courses can help you learn data analysis, customer segmentation, campaign performance measurement, and return on investment calculations. You can build skills in interpreting marketing metrics, optimizing digital strategies, and leveraging consumer insights to drive decisions. Many courses introduce tools like Google Analytics, Tableau, and Excel, that support analyzing data and visualizing trends, enabling you to apply your skills in real marketing scenarios.

University of Illinois at Urbana-Champaign
Skills you'll gain: Data Visualization, Data Storytelling, Management Accounting, Fund Accounting, Operations Management, Mergers & Acquisitions, Financial Statement Analysis, Credit Risk, Marketing, Machine Learning Algorithms, Business Strategy, Risk Management, Revenue Recognition, Financial Auditing, Entrepreneurship, Data Governance, Generative AI, Financial Market, Statistical Inference, Strategic Decision-Making
Credit offered
Graduate Certificate · 6 - 12 Months

Google Cloud
Skills you'll gain: Generative AI, AI Personalization, Web Analytics and SEO, Web Content, Prompt Engineering, Google Cloud Platform, User Experience
Beginner · Course · 1 - 4 Weeks
O.P. Jindal Global University
Skills you'll gain: Diplomacy, Surveys, Intelligence Collection and Analysis, Survey Creation, Risk Mitigation, Quantitative Research, Environmental Laws, Sampling (Statistics), Political Sciences, Economic Development, International Relations, Cybersecurity, Immigration Law, Public Safety and National Security, Socioeconomics, Governance, Ancient History, Climate Change Adaptation, Social Sciences, Security Strategy
Earn a degree
Degree · 1 - 4 Years

University of Illinois at Urbana-Champaign
Skills you'll gain: Data Visualization, Data Storytelling, Management Accounting, Fund Accounting, Operations Management, Mergers & Acquisitions, Financial Statement Analysis, Credit Risk, Marketing, Machine Learning Algorithms, Business Strategy, Risk Management, Revenue Recognition, Financial Auditing, Entrepreneurship, Data Governance, Generative AI, Financial Market, Statistical Inference, Strategic Decision-Making
Credit offered
Graduate Certificate · 6 - 12 Months

Skills you'll gain: Gemini, Data Preprocessing, Exploratory Data Analysis, Big Data, Google Cloud Platform, Interactive Data Visualization, Data Pipelines, Generative AI, Debugging, SQL
Beginner · Course · 1 - 4 Weeks

Universidad de los Andes
Skills you'll gain: Real-Time Operating Systems, Semantic Web, Supervised Learning, LangChain, Unsupervised Learning, Cloud-Native Computing, Continuous Deployment, Model Evaluation, Reinforcement Learning, Computer Vision, Stakeholder Management, Biomedical Engineering, Natural Language Processing, MLOps (Machine Learning Operations), Artificial Intelligence, Deep Learning, Responsible AI, Probability & Statistics, Data Ethics, Control Systems
Earn a degree
Degree · 1 - 4 Years

Google Cloud
Skills you'll gain: Data Analysis, Big Data, Applied Machine Learning, Statistical Inference, Model Evaluation, Google Cloud Platform, Machine Learning Methods, SQL
Beginner · Course · 1 - 4 Weeks