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Market Research Courses

Market research courses can help you learn data collection techniques, survey design, consumer behavior analysis, and competitive landscape assessment. You can build skills in interpreting market trends, segmenting target audiences, and conducting focus groups. Many courses introduce tools like SPSS, Tableau, and Google Analytics, that support analyzing data and visualizing insights to inform business strategies.


Popular Market Research Courses and Certifications


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    The University of Edinburgh

    Know Thyself - The Value and Limits of Self-Knowledge: The Examined Life

    Skills you'll gain: Self-Awareness, Personal Development, Psychology, Research, Empathy, Cultural Diversity, Mindfulness

    4.7
    Rating, 4.7 out of 5 stars
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    814 reviews

    Beginner · Course · 1 - 3 Months

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    University of Toronto

    GIS, Mapping, and Spatial Analysis

    Skills you'll gain: ArcGIS, Spatial Data Analysis, Spatial Analysis, Geographic Information Systems, Geospatial Mapping, GIS Software, Data Mapping, Geospatial Information and Technology, Data Visualization, Metadata Management, Query Languages, Global Positioning Systems, Quantitative Research, Data Compilation, Typography, Data Manipulation, Data Storytelling, Data Modeling, Design Elements And Principles, Image Analysis

    4.8
    Rating, 4.8 out of 5 stars
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    3.1K reviews

    Beginner · Specialization · 3 - 6 Months

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    Packt

    Generative AI Foundations for Absolute Beginners

    Skills you'll gain: Prompt Engineering, Generative AI, Responsible AI, Generative Model Architectures, Data Ethics, Large Language Modeling, Artificial Intelligence, Machine Learning, Artificial Neural Networks, Computer Science, Deep Learning, Machine Learning Algorithms

    Beginner · Course · 1 - 3 Months

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    Alex Genadinik

    5 Sales-Video Formats For A Website Or YouTube Monetization

    Skills you'll gain: Sales Strategy, Advertising Sales, Video Production, Marketing Materials, Facebook, Promotional Strategies, Content Creation, Content Marketing, Drive Engagement, Target Audience

    Mixed · Course · 1 - 4 Weeks

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    University of Colorado System

    Grant Writing for Health Researchers

    Skills you'll gain: Concision, Grant Writing, Sample Size Determination, Grant Applications, Proposal Writing, Biostatistics, Writing, Clinical Research Ethics, Editing, Statistical Analysis, Healthcare Ethics, Persuasive Communication, Data Analysis, Clinical Research, Statistical Methods, Medical Science and Research, Research Design, Planning, Science and Research, Growth Mindedness

    4.9
    Rating, 4.9 out of 5 stars
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    54 reviews

    Intermediate · Specialization · 3 - 6 Months

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    Coursera

    Communicate Effectively: Business Email Templates

    Skills you'll gain: Business Correspondence, Business Writing, Intercultural Competence, Cultural Sensitivity, Business Communication, Target Audience, Writing, Professionalism, Communication, Communication Strategies, Purchasing, Request For Quotation (RFQ), Concision, Internal Communications, Stakeholder Communications

    Beginner · Course · 1 - 4 Weeks

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    University of Rochester

    The Power of Markets I: The Basics of Supply and Demand and Consumer Behavior

    Skills you'll gain: Supply And Demand, Market Dynamics, Economics, Consumer Behaviour, Resource Allocation, Cost Benefit Analysis, Market Analysis, Policy Analysis, Decision Making, Investment Management

    4.6
    Rating, 4.6 out of 5 stars
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    272 reviews

    Beginner · Course · 1 - 4 Weeks

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    AI CERTs

    AI in Finance Agent

    Skills you'll gain: Responsible AI, Agentic Workflows, Risking, Generative AI Agents, AI Enablement, Artificial Intelligence and Machine Learning (AI/ML), Power BI, AI Workflows, Accounting and Finance Software, Regulatory Compliance, Automation, Financial Data, Wealth Management, Compliance Management, Generative AI, Financial Forecasting, Data Processing, Finance, Workflow Management, General Finance

    Intermediate · Course · 1 - 3 Months

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    Edureka

    Analytics Engineering Workflows with dbt

    Skills you'll gain: Data Quality, SQL, YAML, Data Pipelines, Data Validation, Data Mart, CI/CD, Data Modeling, Data Transformation, Version Control, Git (Version Control System), Technical Documentation, Maintainability, Scalability

    Intermediate · Course · 1 - 4 Weeks

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    Alex Genadinik

    Facebook Marketing And Facebook Ads To Get More Engagement

    Skills you'll gain: Facebook, Copywriting, Social Media Marketing, Social Media Strategy, Instagram, Social Media Campaigns, Digital Advertising, Drive Engagement, Content Creation, Advertising, Customer Engagement, Target Audience

    Mixed · Course · 1 - 3 Months

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    Packt

    Manufacturing & Engineering

    Skills you'll gain: Labor Compliance, Industrial Engineering, Manufacturing and Production, Production Process, Team Management, Manufacturing Processes, Communication Strategies, Engineering

    Intermediate · Course · 1 - 4 Weeks

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    Coursera

    User Retention Analytics

    Skills you'll gain: Dashboard, Data Storytelling, Heat Maps, Looker (Software), Process Mapping, Key Performance Indicators (KPIs), Customer Retention, SQL, Data Visualization, Marketing Analytics, Customer Insights, Tableau Software, Statistical Analysis, Business Intelligence, Data Analysis, Time Series Analysis and Forecasting, Data-Driven Decision-Making, Predictive Analytics, R Programming, Python Programming

    Intermediate · Specialization · 3 - 6 Months

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In summary, here are 10 of our most popular market research courses

  • Know Thyself - The Value and Limits of Self-Knowledge: The Examined Life: The University of Edinburgh
  • GIS, Mapping, and Spatial Analysis: University of Toronto
  • Generative AI Foundations for Absolute Beginners: Packt
  • 5 Sales-Video Formats For A Website Or YouTube Monetization: Alex Genadinik
  • Grant Writing for Health Researchers: University of Colorado System
  • Communicate Effectively: Business Email Templates: Coursera
  • The Power of Markets I: The Basics of Supply and Demand and Consumer Behavior : University of Rochester
  • AI in Finance Agent: AI CERTs
  • Analytics Engineering Workflows with dbt: Edureka
  • Facebook Marketing And Facebook Ads To Get More Engagement: Alex Genadinik

Skills you can learn in Marketing

Market (economics) (28)
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Analytics (13)
Brand (13)
Digital Marketing (13)
Marketing Analytics (11)
Plan (11)
Advertising (9)
Modeling (9)
Social Media Marketing (9)
Brand Management (7)

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