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  • Marketing Analytics

Marketing Analytics Courses

Marketing analytics courses can help you learn data analysis, customer segmentation, campaign performance measurement, and return on investment calculations. You can build skills in interpreting marketing metrics, optimizing digital strategies, and leveraging consumer insights to drive decisions. Many courses introduce tools like Google Analytics, Tableau, and Excel, that support analyzing data and visualizing trends, enabling you to apply your skills in real marketing scenarios.


More to explore:

Popular Marketing Analytics Courses and Certifications


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    The State University of New York

    Launch Your Online Business

    Skills you'll gain: Branding, Marketing and Public Relations, Entrepreneurship, Content Creation, Video Production, Marketing, Copywriting, Business Modeling, Presentations, Customer Engagement, Value Propositions, E-Commerce, Web Design and Development, Photography, Persona Development, Competitive Analysis

    4.7
    Rating, 4.7 out of 5 stars
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    877 reviews

    Beginner · Course · 1 - 4 Weeks

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    Real Madrid Graduate School Universidad Europea

    Must-Know Concepts - Basic requirements for data analysis

    Skills you'll gain: Data Presentation, Matplotlib, Analytics, Probability Distribution, Data Processing, Statistical Methods, Exploratory Data Analysis, Statistical Analysis, Probability, Data Cleansing, Computer Programming Tools, Data Collection, Performance Measurement, Python Programming, Technical Analysis

    Beginner · Course · 1 - 4 Weeks

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    AI CERTs

    AI for Mining

    Skills you'll gain: Model Evaluation, Data Analysis, Applied Machine Learning, Environmental Regulations, Environment and Resource Management, Geospatial Information and Technology, Computer Vision, Environment Health And Safety, Environment, Operations, Operations Management, Workforce Development

    Intermediate · Course · 1 - 3 Months

  • C

    Coursera

    Getting Started with Microsoft Excel

    Skills you'll gain: Microsoft Excel, Excel Formulas, Spreadsheet Software, Microsoft Office, Data Entry, Microsoft 365

    4.6
    Rating, 4.6 out of 5 stars
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    13K reviews

    Intermediate · Guided Project · Less Than 2 Hours

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    U

    University of California, Irvine

    Strategies for Converting and Retaining Customers Online

    Skills you'll gain: Pay Per Click Advertising, Search Engine Marketing, Customer Retention, Digital Marketing, Search Engine Optimization, Keyword Research, Digital Advertising, Marketing Strategies, Marketing, Customer Acquisition Management, Web Analytics and SEO, Content Marketing, Lead Generation, Target Audience

    4.7
    Rating, 4.7 out of 5 stars
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    117 reviews

    Beginner · Course · 1 - 4 Weeks

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    Coursera

    Brand Identity Design in Canva

    Skills you'll gain: Canva (Software), Brand Strategy, Logo Design, Branding, Style Guides, Brand Awareness, Graphic and Visual Design, Marketing Materials, Typography, Design Elements And Principles, Color Theory, Asset Management

    Beginner · Course · 1 - 4 Weeks

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    LearnKartS

    AI Image Generation and Content Creation

    Skills you'll gain: Adobe Firefly, Generative AI, Photo Editing, Multimedia, Prompt Engineering, Content Creation, ChatGPT, Marketing Materials, Digital Media Strategy, Video Editing, Logo Design, Automation, E-Commerce

    Beginner · Course · 1 - 4 Weeks

  • C

    Coursera

    Develop a Company Website with Wix

    Skills you'll gain: Event Management, Blogs, Content Development and Management, Content Management, Web Design, Web Design and Development, No-Code Development, Brand Management, Digital Marketing, Public Relations

    4.6
    Rating, 4.6 out of 5 stars
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    1.3K reviews

    Beginner · Guided Project · Less Than 2 Hours

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    U

    University of Virginia

    Mercadeo analítico

    Skills you'll gain: Marketing Analytics, Marketing Effectiveness, Data-Driven Decision-Making, Marketing Strategies, Brand Management, Marketing, Regression Analysis, Analytics, Customer Retention, Consumer Behaviour, Return On Investment, Statistical Analysis, A/B Testing

    Beginner · Course · 1 - 3 Months

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    LearnQuest

    Mastering Sales Negotiations and Closure

    Skills you'll gain: Sales Presentation, Influencing, Persuasive Communication, Intercultural Competence, Virtual Teams, Storytelling, Behavioral Economics, Business Research, Value Propositions, Active Listening, Market Research, Empathy & Emotional Intelligence, Sales Pipelines, Marketing Psychology, Digital Communications, Collaboration, Customer Relationship Management (CRM) Software, Stakeholder Management, Strategic Communication, Cross-Functional Collaboration

    Intermediate · Specialization · 1 - 3 Months

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    Coursera

    Content Creation With Generative AI

    Skills you'll gain: Marketing Materials, Copywriting, Generative AI, Marketing Design, Content Marketing, Prompt Engineering, Content Creation, Marketing Strategies, Responsible AI, AI Enablement, MarTech, ChatGPT, Operational Efficiency

    4.4
    Rating, 4.4 out of 5 stars
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    69 reviews

    Intermediate · Course · 1 - 4 Weeks

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    LearnKartS

    Launch Digital Products with ChatGPT & AI

    Skills you'll gain: Product Knowledge, AI Enablement, Ideation, Value Propositions, E-Commerce, Digital Transformation, Email Marketing, Search Engine Optimization, Video Production

    Beginner · Course · 1 - 4 Weeks

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In summary, here are 10 of our most popular marketing analytics courses

  • Launch Your Online Business: The State University of New York
  • Must-Know Concepts - Basic requirements for data analysis: Real Madrid Graduate School Universidad Europea
  • AI for Mining: AI CERTs
  • Getting Started with Microsoft Excel: Coursera
  • Strategies for Converting and Retaining Customers Online: University of California, Irvine
  • Brand Identity Design in Canva: Coursera
  • AI Image Generation and Content Creation: LearnKartS
  • Develop a Company Website with Wix: Coursera
  • Mercadeo analítico: University of Virginia
  • Mastering Sales Negotiations and Closure: LearnQuest

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Brand Management (7)

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