• For Individuals
  • For Businesses
  • For Universities
  • For Governments
Coursera
  • Online Degrees
  • Careers
  • Log In
  • Join for Free
    Coursera
    • Browse
    • Marketing Strategy

    Marketing Strategy Courses Online

    Study marketing strategy for competitive advantage. Learn to develop and implement effective marketing plans that align with business goals.

    Skip to search results

    Filter by

    Subject
    Required
     *

    Language
    Required
     *

    The language used throughout the course, in both instruction and assessments.

    Learning Product
    Required
     *

    Level
    Required
     *

    Duration
    Required
     *

    Skills
    Required
     *

    Subtitles
    Required
     *

    Educator
    Required
     *

    Explore the Marketing Strategy Course Catalog

    • Status: Free Trial
      Free Trial
      A

      Adobe

      Multimedia Content Creation

      Skills you'll gain: Content Creation, Web Content, Multimedia, Infographics, Storyboarding, Video Production, Visual Design, Adobe Creative Cloud, Design, Graphic and Visual Design, Digital Media Strategy, Animations, Storytelling, Communication

      4.6
      Rating, 4.6 out of 5 stars
      ·
      71 reviews

      Mixed · Course · 1 - 4 Weeks

    • Status: Free Trial
      Free Trial
      U

      University of London

      International Business Environment

      Skills you'll gain: Business Strategy, Competitive Analysis, Business Strategies, International Finance, Market Analysis, Strategic Thinking, Global Marketing, Business Analysis, Analysis, Business, Product Lifecycle Management, Organizational Strategy, Product Management, Growth Strategies, Cultural Diversity, Culture

      4.7
      Rating, 4.7 out of 5 stars
      ·
      384 reviews

      Mixed · Course · 1 - 4 Weeks

    • Status: Free Trial
      Free Trial
      D

      Duke University

      Increasing Real Estate Management Profits: Harnessing Data Analytics

      Skills you'll gain: Data Visualization Software, Tableau Software, Financial Modeling, Business Process, Peer Review, Presentations, Property Management, Data Analysis, MySQL, Risk Analysis, Real Estate, Financial Analysis, Microsoft Excel, SQL

      4.7
      Rating, 4.7 out of 5 stars
      ·
      242 reviews

      Mixed · Course · 1 - 3 Months

    • Status: Free Trial
      Free Trial
      T

      Technion - Israel Institute of Technology

      From Idea to Startup

      Skills you'll gain: Business Planning, Value Propositions, Entrepreneurship, Ideation, Business Strategy, New Product Development, Product Strategy, Risk Management, Innovation, Communication, Feasibility Studies, Verification And Validation, Interviewing Skills

      4.8
      Rating, 4.8 out of 5 stars
      ·
      777 reviews

      Mixed · Course · 1 - 3 Months

    • Status: Free Trial
      Free Trial
      T

      Tecnológico de Monterrey

      Habilidades de negociación y comunicación efectiva

      Skills you'll gain: Conflict Management, Negotiation, Communication, Interpersonal Communications, Relationship Building, Emotional Intelligence, Active Listening, Empathy, Decision Making, Critical Thinking

      4.8
      Rating, 4.8 out of 5 stars
      ·
      307 reviews

      Intermediate · Course · 1 - 4 Weeks

    • Status: Free Trial
      Free Trial
      U

      University of California, Irvine

      Career Success Project

      Skills you'll gain: Peer Review, Project Management, Professional Development, Business Communication, Critical Thinking, Problem Solving, Innovation, Strategic Thinking, Business Analysis, Presentations, Constructive Feedback, Analysis

      4.7
      Rating, 4.7 out of 5 stars
      ·
      334 reviews

      Mixed · Course · 1 - 3 Months

    • Status: Free Trial
      Free Trial
      E

      ESSEC Business School

      Case studies in business analytics with ACCENTURE

      Skills you'll gain: Digital Transformation, Advanced Analytics, Business Analytics, Analytics, Business Analysis, Data Analysis, Value Propositions, Business Consulting, Business Transformation, Data-Driven Decision-Making, Big Data

      3.7
      Rating, 3.7 out of 5 stars
      ·
      208 reviews

      Mixed · Course · 1 - 4 Weeks

    • Status: Free Trial
      Free Trial
      S

      SAP

      Implementing an SAP Solution

      Skills you'll gain: System Implementation, Test Planning, Solution Delivery, SAP Applications, Project Implementation, System Testing, Stakeholder Management, Project Closure, User Acceptance Testing (UAT), Enterprise Resource Planning, System Monitoring, System Configuration, Automation, Data Cleansing

      4.7
      Rating, 4.7 out of 5 stars
      ·
      85 reviews

      Beginner · Course · 1 - 3 Months

    • Status: Free Trial
      Free Trial
      U

      Universidad de los Andes

      Hacer negocios con multinacionales y empresas en América Latina

      Skills you'll gain: Innovation, International Finance, Environmental Social And Corporate Governance (ESG), Corporate Sustainability, New Business Development, Business Strategy, Entrepreneurship, Competitive Analysis, Growth Strategies, Business, Economics, Natural Resource Management

      4.9
      Rating, 4.9 out of 5 stars
      ·
      249 reviews

      Beginner · Course · 1 - 4 Weeks

    • Status: Free Trial
      Free Trial
      U
      S

      Multiple educators

      Applied Sustainability for Technical Managers

      Skills you'll gain: Sustainability Reporting, Corporate Sustainability, Environmental Social And Corporate Governance (ESG), Energy and Utilities, Business Reporting, Organizational Leadership, Strategic Leadership, Environmental Resource Management, Business Leadership, Product Engineering, Initiative and Leadership, Electrical Power, Business Ethics, Leadership Development, Product Development, Environment, Environmental Engineering, Industrial Design, Waste Minimization, Community Organizing

      Build toward a degree

      4.6
      Rating, 4.6 out of 5 stars
      ·
      102 reviews

      Intermediate · Specialization · 3 - 6 Months

    • Status: Preview
      Preview
      S

      Starweaver

      Fundamentals of Business Analysis

      Skills you'll gain: Business Analysis, Requirements Analysis, Stakeholder Engagement, Organizational Change, Requirements Management, Change Management, Stakeholder Communications, Business Development, Process Improvement, Project Performance, Quality Management

      4.6
      Rating, 4.6 out of 5 stars
      ·
      86 reviews

      Beginner · Course · 1 - 4 Weeks

    • Status: Preview
      Preview
      I

      IE Business School

      Marketing Management Essentials:The Marketing Plan Structure

      Skills you'll gain: Marketing Planning, Customer Engagement, Strategic Marketing, Marketing Management, Marketing Effectiveness, Marketing Strategies, Marketing Operations, Marketing, Market Research, Market Analysis, Market Dynamics, Brand Management, Customer experience strategy (CX), Key Performance Indicators (KPIs), Performance Measurement

      4.6
      Rating, 4.6 out of 5 stars
      ·
      8 reviews

      Beginner · Course · 1 - 4 Weeks

    Marketing Strategy learners also search

    Marketing
    Digital Marketing
    Content Strategy
    Beginner Digital Marketing
    Social Media Marketing
    Digital Marketing Projects
    Advanced Digital Marketing
    Beginner Social Media Marketing
    1…99100101…316

    In summary, here are 10 of our most popular marketing strategy courses

    • Multimedia Content Creation: Adobe
    • International Business Environment: University of London
    • Increasing Real Estate Management Profits: Harnessing Data Analytics: Duke University
    • From Idea to Startup: Technion - Israel Institute of Technology
    • Habilidades de negociación y comunicación efectiva: Tecnológico de Monterrey
    • Career Success Project: University of California, Irvine
    • Case studies in business analytics with ACCENTURE: ESSEC Business School
    • Implementing an SAP Solution: SAP
    • Hacer negocios con multinacionales y empresas en América Latina: Universidad de los Andes
    • Applied Sustainability for Technical Managers: University of Colorado Boulder

    Skills you can learn in Marketing

    Market (economics) (28)
    Social Media (15)
    Marketing Strategy (14)
    Analytics (13)
    Brand (13)
    Digital Marketing (13)
    Marketing Analytics (11)
    Plan (11)
    Advertising (9)
    Modeling (9)
    Social Media Marketing (9)
    Brand Management (7)

    Other topics to explore

    Arts and Humanities
    338 courses
    Business
    1095 courses
    Computer Science
    668 courses
    Data Science
    425 courses
    Information Technology
    145 courses
    Health
    471 courses
    Math and Logic
    70 courses
    Personal Development
    137 courses
    Physical Science and Engineering
    413 courses
    Social Sciences
    401 courses
    Language Learning
    150 courses

    Coursera Footer

    Technical Skills

    • ChatGPT
    • Coding
    • Computer Science
    • Cybersecurity
    • DevOps
    • Ethical Hacking
    • Generative AI
    • Java Programming
    • Python
    • Web Development

    Analytical Skills

    • Artificial Intelligence
    • Big Data
    • Business Analysis
    • Data Analytics
    • Data Science
    • Financial Modeling
    • Machine Learning
    • Microsoft Excel
    • Microsoft Power BI
    • SQL

    Business Skills

    • Accounting
    • Digital Marketing
    • E-commerce
    • Finance
    • Google
    • Graphic Design
    • IBM
    • Marketing
    • Project Management
    • Social Media Marketing

    Career Resources

    • Essential IT Certifications
    • High-Income Skills to Learn
    • How to Get a PMP Certification
    • How to Learn Artificial Intelligence
    • Popular Cybersecurity Certifications
    • Popular Data Analytics Certifications
    • What Does a Data Analyst Do?
    • Career Development Resources
    • Career Aptitude Test
    • Share your Coursera Learning Story

    Coursera

    • About
    • What We Offer
    • Leadership
    • Careers
    • Catalog
    • Coursera Plus
    • Professional Certificates
    • MasterTrack® Certificates
    • Degrees
    • For Enterprise
    • For Government
    • For Campus
    • Become a Partner
    • Social Impact
    • Free Courses
    • ECTS Credit Recommendations

    Community

    • Learners
    • Partners
    • Beta Testers
    • Blog
    • The Coursera Podcast
    • Tech Blog

    More

    • Press
    • Investors
    • Terms
    • Privacy
    • Help
    • Accessibility
    • Contact
    • Articles
    • Directory
    • Affiliates
    • Modern Slavery Statement
    • Do Not Sell/Share
    Learn Anywhere
    Download on the App Store
    Get it on Google Play
    Logo of Certified B Corporation
    © 2025 Coursera Inc. All rights reserved.
    • Coursera Facebook
    • Coursera Linkedin
    • Coursera Twitter
    • Coursera YouTube
    • Coursera Instagram
    • Coursera TikTok