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    Digital Marketing Courses

    Digital marketing courses can help you learn how to reach audiences online through search engines, social media, email, and content strategies.

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    Find the Best Digital Marketing Course for Your Goals

    • Status: Free Trial
      Free Trial
      U

      University of Maryland, College Park

      PMP Exam Prep: Project Management Principles

      Skills you'll gain: Project Coordination, Project Management, Project Management Institute (PMI) Methodology, Agile Project Management, Project Management Life Cycle, Organizational Skills, Agile Methodology, Kanban Principles, Scope Management, Stakeholder Management, Product Lifecycle Management

      4.5
      Rating, 4.5 out of 5 stars
      ·
      21 reviews

      Beginner · Course · 1 - 3 Months

    • Status: Free Trial
      Free Trial
      E

      ESSEC Business School

      Hôtel “De l'étoile” - a hotel in crisis?

      Skills you'll gain: Revenue Management, Competitive Analysis, Stakeholder Communications, Hospitality Management, Demand Planning, Hotel Operations, Financial Analysis, Strategic Planning, Presentations, Brand Management, Market Analysis, Sales Management, Profit and Loss (P&L) Management

      4.6
      Rating, 4.6 out of 5 stars
      ·
      105 reviews

      Mixed · Course · 1 - 4 Weeks

    • U

      Universidades Anáhuac

      Productividad Empresarial con IA: ChatGPT

      Skills you'll gain: ChatGPT, Generative AI, Large Language Modeling, Prompt Engineering, Business Process Automation, Productivity Software, Safety Assurance, Artificial Intelligence, Trend Analysis, Automation, Data-Driven Decision-Making, Natural Language Processing, Content Creation

      4.4
      Rating, 4.4 out of 5 stars
      ·
      45 reviews

      Beginner · Course · 1 - 3 Months

    • C

      Coursera Instructor Network

      Generative AI for Keyword Research

      Skills you'll gain: Keyword Research, Generative AI, Search Engine Optimization, Marketing Automation, Web Analytics and SEO, Prompt Engineering, Business Process Automation, Competitive Analysis

      4.7
      Rating, 4.7 out of 5 stars
      ·
      31 reviews

      Intermediate · Course · 1 - 4 Weeks

    • Status: Free Trial
      Free Trial
      I

      IESE Business School

      Análisis de situaciones de negocio

      Skills you'll gain: Business, Financial Analysis, People Management, Strategic Decision-Making, Marketing Management, Corporate Strategy, Decision Making, Financial Statement Analysis, Business Analysis, Business Administration, Strategic Thinking, Complex Problem Solving, Brand Management, Leadership and Management

      4.7
      Rating, 4.7 out of 5 stars
      ·
      152 reviews

      Beginner · Course · 1 - 3 Months

    • U

      University of Alberta

      Arctic Economy

      Skills you'll gain: International Relations, Socioeconomics, Global Marketing, Cultural Diversity, World History, Intercultural Competence, Economic Development, Economics, Environment and Resource Management, Governance

      4.6
      Rating, 4.6 out of 5 stars
      ·
      81 reviews

      Beginner · Course · 1 - 4 Weeks

    • Status: Free Trial
      Free Trial
      U

      University of California San Diego

      Internet of Things: Multimedia Technologies

      Skills you'll gain: Computer Vision, Mobile Development, Digital Communications, Application Development, Python Programming, Internet Of Things, Embedded Software

      4.7
      Rating, 4.7 out of 5 stars
      ·
      304 reviews

      Mixed · Course · 1 - 4 Weeks

    • Status: Free
      Free
      C

      Coursera Project Network

      Create a Project Management Tracker using Google Sheets

      Skills you'll gain: Google Sheets, Collaborative Software, Productivity Software, Organizational Skills, Spreadsheet Software, Project Management Software, Project Coordination, Small Business Accounting, Data Management

      4.6
      Rating, 4.6 out of 5 stars
      ·
      274 reviews

      Beginner · Guided Project · Less Than 2 Hours

    • Status: Free Trial
      Free Trial
      U

      Universidad Nacional Autónoma de México

      Introducción al mercado

      Skills you'll gain: Strategic Marketing, Marketing, Marketing Planning, Market Research, Target Market, Marketing Strategies, Go To Market Strategy, Business Analytics, Product Promotion, Market Analysis, Product Development, Consumer Behaviour, Entrepreneurship, New Business Development, Budgeting

      4.7
      Rating, 4.7 out of 5 stars
      ·
      257 reviews

      Mixed · Course · 1 - 3 Months

    • Status: Free Trial
      Free Trial
      I

      IE Business School

      Posicionamiento: La base del éxito en la estrategia de marketing

      Skills you'll gain: Target Market, Value Propositions, Product Marketing, Strategic Marketing, Marketing, Marketing Strategy and Techniques, Brand Strategy, Market Analysis, Market Trend, Consumer Behaviour, Competitive Analysis

      4.8
      Rating, 4.8 out of 5 stars
      ·
      282 reviews

      Beginner · Course · 1 - 4 Weeks

    • Status: Free Trial
      Free Trial
      E

      Emory University

      Introduction to Social Media Analytics

      Skills you'll gain: Social Media Marketing, Social Media, Marketing Analytics, Text Mining, Consumer Behaviour, Data Mining, Customer Insights, Market Analysis, Data Analysis Software, Trend Analysis, Research

      4.3
      Rating, 4.3 out of 5 stars
      ·
      108 reviews

      Mixed · Course · 1 - 4 Weeks

    • Status: Free Trial
      Free Trial
      U

      University of Glasgow

      Data-Driven Leadership Skills

      Skills you'll gain: Data-Driven Decision-Making, Data Literacy, Business Transformation, Strategic Leadership, Leadership, Business Leadership, Agile Methodology, Team Oriented, Analytics, Leadership Studies, Team Leadership, Organizational Leadership, Data Analysis, Organizational Structure, Business Intelligence Software, Strategic Decision-Making, Leadership and Management, Big Data, Decision Making, Data Management

      4.7
      Rating, 4.7 out of 5 stars
      ·
      25 reviews

      Intermediate · Specialization · 1 - 3 Months

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    1…112113114…282

    In summary, here are 10 of our most popular digital marketing courses

    • PMP Exam Prep: Project Management Principles : University of Maryland, College Park
    • Hôtel “De l'étoile” - a hotel in crisis? : ESSEC Business School
    • Productividad Empresarial con IA: ChatGPT: Universidades Anáhuac
    • Generative AI for Keyword Research: Coursera Instructor Network
    • Análisis de situaciones de negocio: IESE Business School
    • Arctic Economy : University of Alberta
    • Internet of Things: Multimedia Technologies: University of California San Diego
    • Create a Project Management Tracker using Google Sheets: Coursera Project Network
    • Introducción al mercado: Universidad Nacional Autónoma de México
    • Posicionamiento: La base del éxito en la estrategia de marketing: IE Business School

    Why Learn Digital Marketing?

    Digital marketing is the practice of promoting products, services, or ideas through online channels like search engines, social media, email, and websites. It’s essential for reaching audiences in today’s connected world and plays a key role in business growth across industries. Learning digital marketing equips you with adaptable skills for driving engagement, measuring impact, and advancing your career in a digital-first economy.

    Skills you can learn in Marketing

    Market (economics) (28)
    Social Media (15)
    Marketing Strategy (14)
    Analytics (13)
    Brand (13)
    Digital Marketing (13)
    Marketing Analytics (11)
    Plan (11)
    Advertising (9)
    Modeling (9)
    Social Media Marketing (9)
    Brand Management (7)

    Frequently Asked Questions about Digital Marketing

    Top digital marketing courses include programs from institutions like the University of Illinois, Meta, and Google. You can explore topics like SEO, social media marketing, email campaigns, analytics, and marketing strategy—all at your own pace.‎

    Yes. Many courses offer a free audit option, allowing you to access video lectures and reading materials without cost. To complete assignments and earn a certificate, you’ll need to upgrade or apply for financial aid.‎

    Digital marketing courses can help you learn how to create and manage online campaigns, understand audience behavior, use tools like Google Analytics and Meta Ads Manager, and develop content for email, social media, and search engines.‎

    No prior experience is required. Many courses are designed for beginners and walk you through marketing fundamentals before moving into specialized areas like SEO, paid ads, or influencer marketing.‎

    Yes. Digital marketing is a growing field with opportunities across industries. Courses that include hands-on projects and certificates can help you build your portfolio, develop practical skills, and show potential employers what you’ve learned.‎

    Yes, Coursera offers a variety of free courses across many topics, including digital marketing. While you can access most course materials for free by auditing the courses, this does not include graded assignments or a completion certificate. For those looking to obtain a certificate to showcase their learning or enhance their professional profile, Coursera provides the option to purchase the course. Additionally, Coursera offers free trials or financial aid to learners who qualify, making certifications more accessible to everyone.‎

    This FAQ content has been made available for informational purposes only. Learners are advised to conduct additional research to ensure that courses and other credentials pursued meet their personal, professional, and financial goals.

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