• For Individuals
  • For Businesses
  • For Universities
  • For Governments
Coursera
  • Online Degrees
  • Careers
  • Log In
  • Join for Free
    Coursera
    • Browse
    • Marketing Analytics

    Marketing Analytics Courses Online

    Master marketing analytics for data-driven decision-making. Learn to analyze marketing data, measure performance, and optimize campaigns.

    Skip to search results

    Filter by

    Subject
    Required
     *

    Language
    Required
     *

    The language used throughout the course, in both instruction and assessments.

    Learning Product
    Required
     *

    Level
    Required
     *

    Duration
    Required
     *

    Skills
    Required
     *

    Subtitles
    Required
     *

    Educator
    Required
     *

    Explore the Marketing Analytics Course Catalog

    • Status: Free Trial
      Free Trial
      U

      University of Colorado Boulder

      Essential Linear Algebra for Data Science

      Skills you'll gain: Linear Algebra, Applied Mathematics, Data Science, Data Analysis, Statistical Methods, Algebra, Numerical Analysis

      4.5
      Rating, 4.5 out of 5 stars
      ·
      176 reviews

      Intermediate · Course · 1 - 3 Months

    • Status: Free Trial
      Free Trial
      I

      IESE Business School

      Finanzas para directivos

      Skills you'll gain: Financial Management, Financial Analysis, Financial Statement Analysis, Forecasting, Financial Statements, Working Capital, Return On Investment, Balance Sheet, Operational Analysis, Operating Expense, Cash Flow Forecasting, Income Statement, Financial Planning, Growth Strategies, Risk Analysis, Business Strategies, Accounts Receivable, Accounts Payable, Inventory Management

      4.9
      Rating, 4.9 out of 5 stars
      ·
      390 reviews

      Beginner · Course · 1 - 4 Weeks

    • Status: Free Trial
      Free Trial
      U

      University of Illinois Urbana-Champaign

      Financial Analysis of Scenarios and Decisions

      Skills you'll gain: Variance Analysis, Performance Measurement, Management Accounting, Return On Investment, Financial Management, Cost Management, Budgeting, Financial Analysis, Cost Accounting, Accounting, Operational Analysis, Performance Management, Key Performance Indicators (KPIs), Data Analysis, Planning, Decision Making

      4.8
      Rating, 4.8 out of 5 stars
      ·
      84 reviews

      Beginner · Course · 1 - 4 Weeks

    • Status: Preview
      Preview
      E

      ESCP Business School

      Doing Business in Europe

      Skills you'll gain: Cultural Diversity, Supply Chain Management, Business Strategy, Retail Store Operations, Business Development, Business Economics, Global Marketing, Market Dynamics, Innovation, Negotiation, Investments, Digital Marketing

      4.4
      Rating, 4.4 out of 5 stars
      ·
      138 reviews

      Beginner · Course · 1 - 3 Months

    • Status: Free Trial
      Free Trial
      U

      University of Colorado Boulder

      Data Mining Pipeline

      Skills you'll gain: Data Mining, Data Warehousing, Data Pipelines, Data Processing, Data Integration, Data Modeling, Data Cleansing, Data Transformation, Data Quality, Data Analysis, Data Visualization, Descriptive Analytics, Exploratory Data Analysis

      Build toward a degree

      3.9
      Rating, 3.9 out of 5 stars
      ·
      101 reviews

      Intermediate · Course · 1 - 4 Weeks

    • Status: Free Trial
      Free Trial
      J

      Johns Hopkins University

      Evaluating Large-Scale Health Programs

      Skills you'll gain: Surveys, Program Evaluation, Survey Creation, Health Policy, Sampling (Statistics), Health Systems, Health Assessment, Systems Thinking, Health Equity, Data Collection, Quantitative Research, Training Programs, Maternal Health, Data Management, Statistical Analysis, Analysis, Nutrition and Diet, Public Health, Research Design, Data Analysis

      4.6
      Rating, 4.6 out of 5 stars
      ·
      66 reviews

      Intermediate · Specialization · 3 - 6 Months

    • Status: Free Trial
      Free Trial
      I

      IE Business School

      Marketing Mix Implementation Capstone

      Skills you'll gain: Strategic Decision-Making, Brand Management, Marketing Strategies, Branding, Data-Driven Decision-Making, Marketing Communications, Product Management, Product Marketing, Marketing, Marketing Channel, Market Dynamics, Go To Market Strategy

      4.6
      Rating, 4.6 out of 5 stars
      ·
      114 reviews

      Intermediate · Course · 1 - 3 Months

    • Status: Preview
      Preview
      E

      Edureka

      Advanced Microsoft Power BI

      Skills you'll gain: Data Transformation, Microsoft Power Platform, Advanced Analytics

      4.4
      Rating, 4.4 out of 5 stars
      ·
      82 reviews

      Advanced · Course · 1 - 4 Weeks

    • Status: Free Trial
      Free Trial
      T

      Tableau Learning Partner

      Advanced Data Visualization with Tableau

      Skills you'll gain: Data Visualization Software, Spatial Data Analysis, Tableau Software, Data Storytelling, Data Visualization, Statistical Visualization, Interactive Data Visualization, Data Presentation, Geospatial Information and Technology, Stakeholder Communications, Geospatial Mapping, Business Reporting, Data Analysis, Business Analytics

      4.9
      Rating, 4.9 out of 5 stars
      ·
      97 reviews

      Beginner · Course · 1 - 4 Weeks

    • Status: Free Trial
      Free Trial
      E

      Emory University

      Consulting Tools and Tips

      Skills you'll gain: Consulting, Management Consulting, Business Consulting, Benchmarking, Microsoft Excel, Business Research, Analysis, Market Research, Competitive Analysis, Market Analysis, Data Modeling, Supply Chain, Interviewing Skills, Trend Analysis, Business Strategy

      4.9
      Rating, 4.9 out of 5 stars
      ·
      348 reviews

      Beginner · Course · 1 - 3 Months

    • Status: Free Trial
      Free Trial
      J

      Johns Hopkins University

      Clinical Trials Analysis, Monitoring, and Presentation

      Skills you'll gain: Sample Size Determination, Clinical Trials, Clinical Research, Statistical Reporting, Biostatistics, Statistical Analysis, Advanced Analytics, Data Analysis, Statistical Methods, Patient Safety, Bayesian Statistics, Data Quality, Data Presentation, Communication

      4.7
      Rating, 4.7 out of 5 stars
      ·
      73 reviews

      Beginner · Course · 1 - 3 Months

    • Status: Free Trial
      Free Trial
      C

      California Institute of the Arts

      Plan a Successful Freelancing Business

      Skills you'll gain: Competitive Analysis, Business Planning, Business Strategy, Market Analysis, Market Opportunities, Value Propositions, Peer Review, Entrepreneurship, Business Modeling, Service Design, Goal Setting

      4.7
      Rating, 4.7 out of 5 stars
      ·
      296 reviews

      Beginner · Course · 1 - 3 Months

    Marketing Analytics learners also search

    Business Analysis
    Market Research
    Customer Analytics
    Economic Policy
    Business Statistics
    Business English
    Business Calculus
    Business Skills
    1…113114115…355

    In summary, here are 10 of our most popular marketing analytics courses

    • Essential Linear Algebra for Data Science: University of Colorado Boulder
    • Finanzas para directivos: IESE Business School
    • Financial Analysis of Scenarios and Decisions: University of Illinois Urbana-Champaign
    • Doing Business in Europe: ESCP Business School
    • Data Mining Pipeline: University of Colorado Boulder
    • Evaluating Large-Scale Health Programs: Johns Hopkins University
    • Marketing Mix Implementation Capstone : IE Business School
    • Advanced Microsoft Power BI: Edureka
    • Advanced Data Visualization with Tableau: Tableau Learning Partner
    • Consulting Tools and Tips: Emory University

    Skills you can learn in Marketing

    Market (economics) (28)
    Social Media (15)
    Marketing Strategy (14)
    Analytics (13)
    Brand (13)
    Digital Marketing (13)
    Marketing Analytics (11)
    Plan (11)
    Advertising (9)
    Modeling (9)
    Social Media Marketing (9)
    Brand Management (7)

    Other topics to explore

    Arts and Humanities
    338 courses
    Business
    1095 courses
    Computer Science
    668 courses
    Data Science
    425 courses
    Information Technology
    145 courses
    Health
    471 courses
    Math and Logic
    70 courses
    Personal Development
    137 courses
    Physical Science and Engineering
    413 courses
    Social Sciences
    401 courses
    Language Learning
    150 courses

    Coursera Footer

    Technical Skills

    • ChatGPT
    • Coding
    • Computer Science
    • Cybersecurity
    • DevOps
    • Ethical Hacking
    • Generative AI
    • Java Programming
    • Python
    • Web Development

    Analytical Skills

    • Artificial Intelligence
    • Big Data
    • Business Analysis
    • Data Analytics
    • Data Science
    • Financial Modeling
    • Machine Learning
    • Microsoft Excel
    • Microsoft Power BI
    • SQL

    Business Skills

    • Accounting
    • Digital Marketing
    • E-commerce
    • Finance
    • Google
    • Graphic Design
    • IBM
    • Marketing
    • Project Management
    • Social Media Marketing

    Career Resources

    • Essential IT Certifications
    • High-Income Skills to Learn
    • How to Get a PMP Certification
    • How to Learn Artificial Intelligence
    • Popular Cybersecurity Certifications
    • Popular Data Analytics Certifications
    • What Does a Data Analyst Do?
    • Career Development Resources
    • Career Aptitude Test
    • Share your Coursera Learning Story

    Coursera

    • About
    • What We Offer
    • Leadership
    • Careers
    • Catalog
    • Coursera Plus
    • Professional Certificates
    • MasterTrack® Certificates
    • Degrees
    • For Enterprise
    • For Government
    • For Campus
    • Become a Partner
    • Social Impact
    • Free Courses
    • ECTS Credit Recommendations

    Community

    • Learners
    • Partners
    • Beta Testers
    • Blog
    • The Coursera Podcast
    • Tech Blog

    More

    • Press
    • Investors
    • Terms
    • Privacy
    • Help
    • Accessibility
    • Contact
    • Articles
    • Directory
    • Affiliates
    • Modern Slavery Statement
    • Do Not Sell/Share
    Learn Anywhere
    Download on the App Store
    Get it on Google Play
    Logo of Certified B Corporation
    © 2025 Coursera Inc. All rights reserved.
    • Coursera Facebook
    • Coursera Linkedin
    • Coursera Twitter
    • Coursera YouTube
    • Coursera Instagram
    • Coursera TikTok