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    • Digital Marketing

    Digital Marketing Courses

    Digital marketing courses can help you learn how to reach audiences online through search engines, social media, email, and content strategies.

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    Find the Best Digital Marketing Course for Your Goals

    • V

      Vanderbilt University

      Understanding the Music Business: What is Music Worth?

      Skills you'll gain: Music, Music Performance, Entrepreneurship, Intellectual Property, Digital Transformation, Marketing, Digital Assets, Innovation, Business Modeling, Revenue Management, Media and Communications, Business Ethics, Event Management

      4.5
      Rating, 4.5 out of 5 stars
      ·
      147 reviews

      Mixed · Course · 1 - 3 Months

    • U

      Universitat Autònoma de Barcelona

      Sustainable high-end tourism

      Skills you'll gain: Service Design, Hospitality, Hospitality Management, Customer Insights, Customer experience strategy (CX), Corporate Sustainability, Consumer Behaviour, Environmental Social And Corporate Governance (ESG), Marketing Strategy and Techniques, Innovation, Communication

      4.6
      Rating, 4.6 out of 5 stars
      ·
      30 reviews

      Intermediate · Course · 1 - 3 Months

    • V

      Vanderbilt University

      Online Games: Literature, New Media, and Narrative

      Skills you'll gain: Storytelling, Game Design, Video Game Development, Animation and Game Design, Timelines, Culture, Multimedia, Media and Communications, Art History

      4.6
      Rating, 4.6 out of 5 stars
      ·
      199 reviews

      Beginner · Course · 1 - 3 Months

    • C

      Coursera Instructor Network

      Software Sales

      Skills you'll gain: Sales Strategy, Selling Techniques, Sales Presentation, Sales Process, Market Analysis, Sales, Technical Sales, Customer Relationship Building, Customer Relationship Management, Market Opportunities, Competitive Analysis, Customer Analysis, Market Dynamics, Value Propositions, Company, Product, and Service Knowledge

      4.9
      Rating, 4.9 out of 5 stars
      ·
      25 reviews

      Beginner · Course · 1 - 4 Weeks

    • Status: Free Trial
      Free Trial
      A

      Arizona State University

      Business English: Final Project

      Skills you'll gain: English Language, Marketing Materials, Business Planning, Management Reporting, Business Writing, Marketing Planning, Project Documentation, Financial Analysis, Budgeting, Business Communication, Presentations, Business Reporting

      4.5
      Rating, 4.5 out of 5 stars
      ·
      34 reviews

      Intermediate · Course · 1 - 3 Months

    • Status: Free Trial
      Free Trial
      M

      Michigan State University

      Effectively delivering the news to your audience

      Skills you'll gain: Journalism, Multimedia, Media and Communications, Storytelling, Content Creation, Report Writing, Interviewing Skills, Oral Expression, Photo/Video Production and Technology, Video Production, Writing, Research, Ethical Standards And Conduct

      4.8
      Rating, 4.8 out of 5 stars
      ·
      313 reviews

      Intermediate · Course · 1 - 3 Months

    • Status: Free Trial
      Free Trial
      F

      Fundação Instituto de Administração

      Análise de Dados para Workforce Management

      Skills you'll gain: Workforce Management, People Analytics, Data Mining, HR Tech, Big Data, Workforce Planning, Data-Driven Decision-Making, Human Resource Strategy, Deep Learning, Human Resources Management and Planning, Data Visualization, Data Processing, Digital Transformation, Human Resources, Data Science, Data Visualization Software, R Programming, Data Manipulation, Machine Learning, Data Structures

      4.3
      Rating, 4.3 out of 5 stars
      ·
      63 reviews

      Beginner · Specialization · 1 - 3 Months

    • Status: Free Trial
      Free Trial
      U

      University of Virginia Darden School Foundation

      Advertising in the Age of Generative AI

      Skills you'll gain: Branding, Brand Awareness, Brand Strategy, Marketing Design, Advertising, Brand Management, Brand Loyalty, Marketing Psychology, Generative AI Agents, Digital Advertising

      4.7
      Rating, 4.7 out of 5 stars
      ·
      27 reviews

      Beginner · Course · 1 - 4 Weeks

    • Status: Free Trial
      Free Trial
      N

      National Academy of Sports Medicine

      Making Sense of Supplements

      Skills you'll gain: Nutrition and Diet, Nutrition Education, Regulatory Compliance, Clinical Nutrition, Medical Science and Research

      4.7
      Rating, 4.7 out of 5 stars
      ·
      36 reviews

      Beginner · Course · 1 - 4 Weeks

    • Status: Free Trial
      Free Trial
      S

      SkillUp EdTech

      Practice Exam for AIPMM Certified Product Manager (CPM)

      Skills you'll gain: Product Management, Product Lifecycle Management, Go To Market Strategy, Agile Methodology, Innovation, Market Analysis

      4.9
      Rating, 4.9 out of 5 stars
      ·
      38 reviews

      Advanced · Course · 1 - 4 Weeks

    • I

      IE Business School

      Critical Perspectives on Management

      Skills you'll gain: Innovation, Business Management, Performance Management, Management Accounting, Industrial and Organizational Psychology, Governance, Finance, Organizational Effectiveness, Corporate Strategy, Decision Making, Behavioral Economics, Ancient History, Organizational Structure, Business Strategy, Social Studies, Economics, Storytelling, Market Analysis

      4.8
      Rating, 4.8 out of 5 stars
      ·
      311 reviews

      Beginner · Course · 1 - 3 Months

    • R

      Rutgers the State University of New Jersey

      Generative AI and ESG

      Skills you'll gain: Environmental Social And Corporate Governance (ESG), Generative AI, Data Ethics, Corporate Sustainability, Environmental Regulations, Regulatory Compliance, Sustainability Reporting, Business Ethics, Prompt Engineering, Artificial Intelligence, Product Development, Stakeholder Engagement

      4.8
      Rating, 4.8 out of 5 stars
      ·
      16 reviews

      Intermediate · Course · 1 - 3 Months

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    In summary, here are 10 of our most popular digital marketing courses

    • Understanding the Music Business: What is Music Worth?: Vanderbilt University
    • Sustainable high-end tourism: Universitat Autònoma de Barcelona
    • Online Games: Literature, New Media, and Narrative: Vanderbilt University
    • Software Sales: Coursera Instructor Network
    • Business English: Final Project: Arizona State University
    • Effectively delivering the news to your audience: Michigan State University
    • Análise de Dados para Workforce Management: Fundação Instituto de Administração
    • Advertising in the Age of Generative AI : University of Virginia Darden School Foundation
    • Making Sense of Supplements: National Academy of Sports Medicine
    • Practice Exam for AIPMM Certified Product Manager (CPM): SkillUp EdTech

    Why Learn Digital Marketing?

    Digital marketing is the practice of promoting products, services, or ideas through online channels like search engines, social media, email, and websites. It’s essential for reaching audiences in today’s connected world and plays a key role in business growth across industries. Learning digital marketing equips you with adaptable skills for driving engagement, measuring impact, and advancing your career in a digital-first economy.

    Skills you can learn in Marketing

    Market (economics) (28)
    Social Media (15)
    Marketing Strategy (14)
    Analytics (13)
    Brand (13)
    Digital Marketing (13)
    Marketing Analytics (11)
    Plan (11)
    Advertising (9)
    Modeling (9)
    Social Media Marketing (9)
    Brand Management (7)

    Frequently Asked Questions about Digital Marketing

    Top digital marketing courses include programs from institutions like the University of Illinois, Meta, and Google. You can explore topics like SEO, social media marketing, email campaigns, analytics, and marketing strategy—all at your own pace.‎

    Yes. Many courses offer a free audit option, allowing you to access video lectures and reading materials without cost. To complete assignments and earn a certificate, you’ll need to upgrade or apply for financial aid.‎

    Digital marketing courses can help you learn how to create and manage online campaigns, understand audience behavior, use tools like Google Analytics and Meta Ads Manager, and develop content for email, social media, and search engines.‎

    No prior experience is required. Many courses are designed for beginners and walk you through marketing fundamentals before moving into specialized areas like SEO, paid ads, or influencer marketing.‎

    Yes. Digital marketing is a growing field with opportunities across industries. Courses that include hands-on projects and certificates can help you build your portfolio, develop practical skills, and show potential employers what you’ve learned.‎

    Yes, Coursera offers a variety of free courses across many topics, including digital marketing. While you can access most course materials for free by auditing the courses, this does not include graded assignments or a completion certificate. For those looking to obtain a certificate to showcase their learning or enhance their professional profile, Coursera provides the option to purchase the course. Additionally, Coursera offers free trials or financial aid to learners who qualify, making certifications more accessible to everyone.‎

    This FAQ content has been made available for informational purposes only. Learners are advised to conduct additional research to ensure that courses and other credentials pursued meet their personal, professional, and financial goals.

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