• For Individuals
  • For Businesses
  • For Universities
  • For Governments
Coursera
  • Online Degrees
  • Careers
  • Log In
  • Join for Free
    Coursera
    • Browse
    • Marketing Strategy

    Marketing Strategy Courses Online

    Study marketing strategy for competitive advantage. Learn to develop and implement effective marketing plans that align with business goals.

    Skip to search results

    Filter by

    Subject
    Required
     *

    Language
    Required
     *

    The language used throughout the course, in both instruction and assessments.

    Learning Product
    Required
     *

    Level
    Required
     *

    Duration
    Required
     *

    Skills
    Required
     *

    Subtitles
    Required
     *

    Educator
    Required
     *

    Explore the Marketing Strategy Course Catalog

    • Status: Preview
      Preview
      U

      Universidad de Palermo

      E-Business: Negocios Online

      Skills you'll gain: Online Advertising, E-Commerce, Digital Marketing, Business Strategy, Social Media Strategy, Google Ads, Digital Transformation, Email Marketing, Search Engine Optimization, Business Modeling, Branding

      4.7
      Rating, 4.7 out of 5 stars
      ·
      253 reviews

      Beginner · Course · 1 - 4 Weeks

    • Status: Preview
      Preview
      U

      University of Illinois Urbana-Champaign

      Forecasting Financial Statements & Valuation for Accountants

      Skills you'll gain: Financial Forecasting, Financial Statement Analysis, Business Valuation, Financial Statements, Financial Reporting, Cash Flow Forecasting, Financial Analysis, Financial Modeling, Balance Sheet, Finance, Generally Accepted Accounting Principles (GAAP), Cash Flows, Trend Analysis

      Build toward a degree

      4.6
      Rating, 4.6 out of 5 stars
      ·
      38 reviews

      Intermediate · Course · 1 - 3 Months

    • Status: Preview
      Preview
      B

      Banco Interamericano de Desarrollo

      Emprendimientos creativos

      Skills you'll gain: Entrepreneurship, Design Thinking, Innovation, New Business Development, Financial Management, Business Planning, Lean Methodologies, Creativity, Business Strategy, Fundraising

      4.8
      Rating, 4.8 out of 5 stars
      ·
      570 reviews

      Beginner · Course · 1 - 4 Weeks

    • Status: Free Trial
      Free Trial
      M

      Macquarie University

      Strategic management: Be competitive

      Skills you'll gain: Business Strategy, Strategic Thinking, Customer Analysis, Strategic Marketing, Growth Strategies, Competitive Analysis, Business Planning, Market Analysis, Strategic Decision-Making, Market Opportunities, Value Propositions, Organizational Effectiveness, Analysis, Innovation

      4.8
      Rating, 4.8 out of 5 stars
      ·
      320 reviews

      Beginner · Course · 1 - 3 Months

    • Status: Free Trial
      Free Trial
      M

      Microsoft

      Designing for User Experience

      Skills you'll gain: Storyboarding, User Research, Information Architecture, User Experience Design, Persona (User Experience), Design Research, Design Thinking, User Centered Design, Wireframing, Usability Testing, Prototyping, Innovation, Creativity

      4.6
      Rating, 4.6 out of 5 stars
      ·
      82 reviews

      Mixed · Course · 1 - 3 Months

    • C

      Coursera Project Network

      Strategically Build and Engage Your Network on LinkedIn

      Skills you'll gain: LinkedIn, Drive Engagement, Content Creation, Social Media Content, Professional Networking, Social Media, Relationship Building, Branding, Professional Development, Strategic Partnership

      4.5
      Rating, 4.5 out of 5 stars
      ·
      337 reviews

      Intermediate · Guided Project · Less Than 2 Hours

    • C

      Coursera Project Network

      Collaborating with G Suite Apps

      Skills you'll gain: Collaborative Software, Google Workspace, Gmail, Telecommuting, File Management, Document Management

      4.7
      Rating, 4.7 out of 5 stars
      ·
      391 reviews

      Beginner · Guided Project · Less Than 2 Hours

    • C

      Coursera Project Network

      Create Animated Social Media Posts using Canva

      Skills you'll gain: Canva (Software), Graphic Design, Graphic and Visual Design Software, Motion Graphics, Animations, Content Creation, Social Media, Data Sharing, Collaborative Software, Marketing

      4.4
      Rating, 4.4 out of 5 stars
      ·
      168 reviews

      Intermediate · Guided Project · Less Than 2 Hours

    • Status: Free Trial
      Free Trial
      U

      Universidad de Palermo

      Contabilidad como Herramienta Gerencial

      Skills you'll gain: Management Accounting, Cost Management, Cost Accounting, Accounting, Budgeting, Cash Flows, Financial Statement Analysis, Financial Statements, Financial Reporting, Financial Analysis, Income Statement, Balance Sheet, Business Metrics, Business Planning, Organizational Strategy

      4.8
      Rating, 4.8 out of 5 stars
      ·
      215 reviews

      Beginner · Course · 1 - 4 Weeks

    • Status: Free Trial
      Free Trial
      A

      Arizona State University

      Strategic Thinking

      Skills you'll gain: Strategic Thinking, Strategic Decision-Making, Systems Thinking, Strategic Planning, Business Strategy, Complex Problem Solving, Decision Making, Analysis, Trend Analysis, Competitive Analysis, Risk Analysis, Data-Driven Decision-Making, Market Intelligence, Performance Analysis

      4.4
      Rating, 4.4 out of 5 stars
      ·
      56 reviews

      Mixed · Course · 1 - 3 Months

    • Status: Preview
      Preview
      F

      Fundação Instituto de Administração

      Executivo de Vendas, Vendas Consultivas e Prospecção

      Skills you'll gain: Sales Strategy, Consultative Selling, Sales Process, Selling Techniques, Sales Presentation, Customer Relationship Management, Solution Selling, Prospecting and Qualification, Value Propositions, Overcoming Objections, Needs Assessment

      4.8
      Rating, 4.8 out of 5 stars
      ·
      39 reviews

      Beginner · Course · 1 - 4 Weeks

    • Status: Free
      Free
      S

      Stanford University

      Giving 2.0: The MOOC

      Skills you'll gain: Philanthropy, Fundraising, Resource Utilization, Program Evaluation, Lifelong Learning, Strategic Decision-Making, Professional Networking, Social Media, Planning, Innovation, Research

      4.6
      Rating, 4.6 out of 5 stars
      ·
      198 reviews

      Mixed · Course · 1 - 3 Months

    Marketing Strategy learners also search

    Marketing
    Digital Marketing
    Content Strategy
    Beginner Digital Marketing
    Social Media Marketing
    Digital Marketing Projects
    Advanced Digital Marketing
    Beginner Social Media Marketing
    1…120121122…316

    In summary, here are 10 of our most popular marketing strategy courses

    • E-Business: Negocios Online: Universidad de Palermo
    • Forecasting Financial Statements & Valuation for Accountants: University of Illinois Urbana-Champaign
    • Emprendimientos creativos: Banco Interamericano de Desarrollo
    • Strategic management: Be competitive: Macquarie University
    • Designing for User Experience: Microsoft
    • Strategically Build and Engage Your Network on LinkedIn : Coursera Project Network
    • Collaborating with G Suite Apps: Coursera Project Network
    • Create Animated Social Media Posts using Canva: Coursera Project Network
    • Contabilidad como Herramienta Gerencial: Universidad de Palermo
    • Strategic Thinking: Arizona State University

    Skills you can learn in Marketing

    Market (economics) (28)
    Social Media (15)
    Marketing Strategy (14)
    Analytics (13)
    Brand (13)
    Digital Marketing (13)
    Marketing Analytics (11)
    Plan (11)
    Advertising (9)
    Modeling (9)
    Social Media Marketing (9)
    Brand Management (7)

    Other topics to explore

    Arts and Humanities
    338 courses
    Business
    1095 courses
    Computer Science
    668 courses
    Data Science
    425 courses
    Information Technology
    145 courses
    Health
    471 courses
    Math and Logic
    70 courses
    Personal Development
    137 courses
    Physical Science and Engineering
    413 courses
    Social Sciences
    401 courses
    Language Learning
    150 courses

    Coursera Footer

    Technical Skills

    • ChatGPT
    • Coding
    • Computer Science
    • Cybersecurity
    • DevOps
    • Ethical Hacking
    • Generative AI
    • Java Programming
    • Python
    • Web Development

    Analytical Skills

    • Artificial Intelligence
    • Big Data
    • Business Analysis
    • Data Analytics
    • Data Science
    • Financial Modeling
    • Machine Learning
    • Microsoft Excel
    • Microsoft Power BI
    • SQL

    Business Skills

    • Accounting
    • Digital Marketing
    • E-commerce
    • Finance
    • Google
    • Graphic Design
    • IBM
    • Marketing
    • Project Management
    • Social Media Marketing

    Career Resources

    • Essential IT Certifications
    • High-Income Skills to Learn
    • How to Get a PMP Certification
    • How to Learn Artificial Intelligence
    • Popular Cybersecurity Certifications
    • Popular Data Analytics Certifications
    • What Does a Data Analyst Do?
    • Career Development Resources
    • Career Aptitude Test
    • Share your Coursera Learning Story

    Coursera

    • About
    • What We Offer
    • Leadership
    • Careers
    • Catalog
    • Coursera Plus
    • Professional Certificates
    • MasterTrack® Certificates
    • Degrees
    • For Enterprise
    • For Government
    • For Campus
    • Become a Partner
    • Social Impact
    • Free Courses
    • ECTS Credit Recommendations

    Community

    • Learners
    • Partners
    • Beta Testers
    • Blog
    • The Coursera Podcast
    • Tech Blog

    More

    • Press
    • Investors
    • Terms
    • Privacy
    • Help
    • Accessibility
    • Contact
    • Articles
    • Directory
    • Affiliates
    • Modern Slavery Statement
    • Do Not Sell/Share
    Learn Anywhere
    Download on the App Store
    Get it on Google Play
    Logo of Certified B Corporation
    © 2025 Coursera Inc. All rights reserved.
    • Coursera Facebook
    • Coursera Linkedin
    • Coursera Twitter
    • Coursera YouTube
    • Coursera Instagram
    • Coursera TikTok