Marketing analytics courses can help you learn data analysis, customer segmentation, campaign performance measurement, and return on investment calculations. You can build skills in interpreting marketing metrics, optimizing digital strategies, and leveraging consumer insights to drive decisions. Many courses introduce tools like Google Analytics, Tableau, and Excel, that support analyzing data and visualizing trends, enabling you to apply your skills in real marketing scenarios.
University of Toronto
Skills you'll gain: Bioinformatics, Network Analysis, Biostatistics, Molecular Biology, Analysis, Data Visualization Software, Database Software, Health Informatics, Data Analysis, Data Synthesis, Life Sciences, Statistical Methods, Data Mining, Exploratory Data Analysis, Technical Communication, Data Processing, Scientific Visualization, Databases, Data Collection
Beginner · Specialization · 3 - 6 Months

Simplilearn
Skills you'll gain: Search Engine Optimization, Web Analytics and SEO, Google Ads, Google Analytics, Keyword Research, Digital Marketing, Information Architecture, Content Strategy, Content Creation, User Experience
Beginner · Course · 1 - 4 Weeks

Skills you'll gain: Data Analysis Expressions (DAX), Real Time Data, Dataflow, Extract, Transform, Load, Business Intelligence
Beginner · Course · 1 - 3 Months

Johns Hopkins University
Skills you'll gain: Data Science, Data Management, Data Analysis, Data-Driven Decision-Making, Project Design, Performance Metric, Software Engineering, Machine Learning, Statistical Inference
Beginner · Course · 1 - 4 Weeks

University of Colorado Boulder
Skills you'll gain: Data Visualization, Data Visualization Software, Tableau Software, Interactive Data Visualization, Data Presentation, Data Import/Export, Data Storytelling, Business Analytics, Data Science, Marketing Analytics
Beginner · Course · 1 - 4 Weeks

Duke University
Skills you'll gain: MLOps (Machine Learning Operations), Model Deployment, Cloud Deployment, Pandas (Python Package), AWS SageMaker, NumPy, Microsoft Azure, Hugging Face, Responsible AI, Data Manipulation, Exploratory Data Analysis, Containerization, DevOps, Cloud Computing, Python Programming, Machine Learning, GitHub, Big Data, Data Management, Data Analysis
Advanced · Specialization · 3 - 6 Months

Skills you'll gain: Generative AI, Model Evaluation, Supervised Learning, Generative Model Architectures, AWS SageMaker, Recurrent Neural Networks (RNNs), Unsupervised Learning, Data Preprocessing, Large Language Modeling, Time Series Analysis and Forecasting, LLM Application, Applied Machine Learning, Deep Learning, A/B Testing, Transfer Learning, Python Programming, Machine Learning, Data Analysis, AWS CloudFormation, AI Personalization
Intermediate · Specialization · 3 - 6 Months

Packt
Skills you'll gain: Data Analysis Expressions (DAX), Customer Insights, Power BI, Data Modeling, Dashboard, Data Transformation, Data Import/Export, Data Manipulation, Data Literacy, Database Design, Interactive Data Visualization, Data Processing, Big Data, Business Intelligence, Data Integration, Star Schema, Time Series Analysis and Forecasting, Data Visualization Software, Data Cleansing, Trend Analysis
Beginner · Specialization · 1 - 4 Weeks
Knowledge Accelerators
Skills you'll gain: Power BI, Data Visualization, Dashboard, Data Presentation, Business Intelligence, Data Modeling, Data Import/Export, Interactive Data Visualization, Data Transformation, Data Visualization Software, Data Analysis Expressions (DAX), Data Storytelling, Pivot Tables And Charts, Data-Driven Decision-Making, Data Cleansing, Microsoft 365, Microsoft Teams, Key Performance Indicators (KPIs)
Beginner · Course · 1 - 3 Months

Skills you'll gain: NoSQL, Apache Spark, Apache Hadoop, MongoDB, PySpark, Extract, Transform, Load, Apache Hive, Databases, Apache Cassandra, Big Data, Machine Learning, Applied Machine Learning, Generative AI, Machine Learning Algorithms, IBM Cloud, Data Pipelines, Model Evaluation, Kubernetes, Supervised Learning, Distributed Computing
Beginner · Specialization · 3 - 6 Months

Skills you'll gain: Applied Machine Learning, Case Studies, Fraud detection, Project Risk Management, Project Planning, Business Ethics, Ethical Standards And Conduct, Law, Regulation, and Compliance, Scalability, Content Strategy, Quality Assessment, Keyword Research, Search Engine Optimization, Content Creation
Intermediate · Course · 1 - 4 Weeks

Skills you'll gain: Canva (Software), Color Theory, Typography, Creative Design, Design, Graphic and Visual Design, Graphic Design, Visual Design, Design Elements And Principles
Beginner · Course · 1 - 4 Weeks