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Market Research Courses

Market research courses can help you learn data collection techniques, survey design, consumer behavior analysis, and competitive landscape assessment. You can build skills in interpreting market trends, segmenting target audiences, and conducting focus groups. Many courses introduce tools like SPSS, Tableau, and Google Analytics, that support analyzing data and visualizing insights to inform business strategies.


More to explore:

Popular Market Research Courses and Certifications


  • Status: Free Trial
    Free Trial
    C

    Copenhagen Business School

    FinTech and the Transformation in Financial Services

    Skills you'll gain: FinTech, Payment Systems, Financial Services, International Finance, Mobile Banking, Digital Transformation, Financial Regulations, Financial Market, Banking, Regulatory Requirements, Emerging Technologies, Fundraising and Crowdsourcing

    4.3
    Rating, 4.3 out of 5 stars
    ·
    1.2K reviews

    Beginner · Course · 1 - 3 Months

  • C

    Coursera

    Create a Google Ads Search Campaign

    Skills you'll gain: Google Ads, Online Advertising, Search Engine Marketing, Campaign Management, Keyword Research, Advertising Campaigns, Advertising, Pay Per Click Advertising, Digital Advertising, Marketing, Bidding, Digital Marketing, Budget Management, Marketing Strategies, Performance marketing, Goal Setting

    4.6
    Rating, 4.6 out of 5 stars
    ·
    723 reviews

    Beginner · Guided Project · Less Than 2 Hours

  • Status: Preview
    Preview
    S

    Shanghai Jiao Tong University

    中医药与中华传统文化

    Skills you'll gain: Pharmacology, Culture, Cultural Diversity, Health Care, Medical Science and Research, Medical History Documentation, Medical Practices and Procedures, Nutrition and Diet, Ancient History, Liberal Arts

    4.6
    Rating, 4.6 out of 5 stars
    ·
    202 reviews

    Mixed · Course · 1 - 3 Months

  • Status: Free Trial
    Free Trial
    F

    Fundação Instituto de Administração

    Sistemática de Comércio Exterior

    Skills you'll gain: Logistics, Logistics Management, Export Control, International Finance, Transportation Management, Supply Chain, Entrepreneurship, Market Opportunities, Market Research, Regulatory Compliance, Operational Efficiency, Commercial Laws, Negotiation

    4.7
    Rating, 4.7 out of 5 stars
    ·
    39 reviews

    Beginner · Course · 1 - 4 Weeks

  • C

    Coursera

    Copywriting with ChatGPT: Produce Compelling Copy That Sells

    Skills you'll gain: Copywriting, User Research, Target Audience, Prompt Engineering, ChatGPT, Writing and Editing, Marketing Materials, Product Knowledge, Value Propositions, Marketing Communications

    4.6
    Rating, 4.6 out of 5 stars
    ·
    74 reviews

    Beginner · Guided Project · Less Than 2 Hours

  • Status: Free Trial
    Free Trial
    T

    Technical University of Munich (TUM)

    Digitalisation in Aeronautics

    Skills you'll gain: Control Systems, Structural Analysis, Digital Transformation, Engineering Analysis, Communication Systems, Mathematical Modeling, Engineering Design Process, Simulation and Simulation Software, Technology Strategies, Computer Networking

    4.7
    Rating, 4.7 out of 5 stars
    ·
    206 reviews

    Intermediate · Course · 1 - 3 Months

  • Status: Free Trial
    Free Trial
    M

    Macquarie University

    Strategic management: Be competitive

    Skills you'll gain: Business Strategy, Strategic Thinking, Customer Analysis, Strategic Marketing, Growth Strategies, Competitive Analysis, Business Planning, Market Analysis, Strategic Decision-Making, Market Opportunities, Value Propositions, Organizational Effectiveness, Analysis, Innovation

    4.8
    Rating, 4.8 out of 5 stars
    ·
    323 reviews

    Beginner · Course · 1 - 3 Months

  • Status: Preview
    Preview
    U

    Universidad Austral

    Coberturas de riesgo con futuros y opciones para agrobusiness

    Skills you'll gain: Futures Exchange, Derivatives, Financial Trading, Strategic Decision-Making, Financial Market, Risk Management, Risk Mitigation, Market Dynamics, Business Risk Management, Risk Analysis, Market Analysis

    4.5
    Rating, 4.5 out of 5 stars
    ·
    122 reviews

    Beginner · Course · 1 - 4 Weeks

  • Status: Free Trial
    Free Trial
    U

    Universidad de Palermo

    Economía y Finanzas de Empresas

    Skills you'll gain: Business Economics, Market Dynamics, Economics, Economic Development, Business, Market Analysis, Public Policies, International Finance, Market Trend, Consumer Behaviour, Policy Analysis, Supply And Demand, Decision Making

    4.7
    Rating, 4.7 out of 5 stars
    ·
    331 reviews

    Beginner · Course · 1 - 4 Weeks

  • Status: Preview
    Preview
    H

    HEC Paris

    Entrepreneurship Strategy: From Ideation to Exit

    Skills you'll gain: Ideation, Entrepreneurship, Innovation, Creativity, B2B Sales, Sales, Business Planning, Business Strategy, Business Development, Self-Awareness, Global Marketing, Human Resources, Fundraising and Crowdsourcing, Financial Analysis, Cash Management, Recruitment, Team Building

    4.7
    Rating, 4.7 out of 5 stars
    ·
    1.2K reviews

    Beginner · Course · 1 - 4 Weeks

  • Status: Free Trial
    Free Trial
    U

    University of Pennsylvania

    Healthcare Law

    Skills you'll gain: Intellectual Property, Health Insurance Portability And Accountability Act (HIPAA) Compliance, Medical Privacy, General Data Protection Regulation (GDPR), Health Systems, Personally Identifiable Information, Health Care Procedure and Regulation, Law, Regulation, and Compliance, Information Privacy, Primary Care, Health Care Administration, Health Information Management, Medicaid, Healthcare Industry Knowledge, Medicare, Health Care, Pharmaceuticals, Managed Care, Health Policy, Regulation and Legal Compliance

    4.8
    Rating, 4.8 out of 5 stars
    ·
    602 reviews

    Intermediate · Specialization · 3 - 6 Months

  • Status: Free Trial
    Free Trial
    S

    Snowflake

    Snowflake Data Engineering

    Skills you'll gain: Data Engineering, Data Pipelines, Database Management, Data Manipulation, Databases, Data Transformation, Extract, Transform, Load, Data Warehousing, Change Control, DevOps, Cloud Development, SQL, Data Integration, CI/CD, Application Development, Artificial Intelligence and Machine Learning (AI/ML), Role-Based Access Control (RBAC), Software Development Tools, Stored Procedure, Data Analysis

    4.8
    Rating, 4.8 out of 5 stars
    ·
    304 reviews

    Beginner · Professional Certificate · 1 - 3 Months

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In summary, here are 10 of our most popular market research courses

  • FinTech and the Transformation in Financial Services: Copenhagen Business School
  • Create a Google Ads Search Campaign: Coursera
  • 中医药与中华传统文化 : Shanghai Jiao Tong University
  • Sistemática de Comércio Exterior: Fundação Instituto de Administração
  • Copywriting with ChatGPT: Produce Compelling Copy That Sells: Coursera
  • Digitalisation in Aeronautics: Technical University of Munich (TUM)
  • Strategic management: Be competitive: Macquarie University
  • Coberturas de riesgo con futuros y opciones para agrobusiness: Universidad Austral
  • Economía y Finanzas de Empresas: Universidad de Palermo
  • Entrepreneurship Strategy: From Ideation to Exit: HEC Paris

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