• For Individuals
  • For Businesses
  • For Universities
  • For Governments
Coursera
  • Online Degrees
  • Careers
  • Log In
  • Join for Free
    Coursera
    • Browse
    • Digital Marketing

    Digital Marketing Courses

    Digital marketing courses can help you learn how to reach audiences online through search engines, social media, email, and content strategies.

    Skip to search results

    Filter by

    Subject
    Required
     *

    Language
    Required
     *

    The language used throughout the course, in both instruction and assessments.

    Learning Product
    Required
     *

    Level
    Required
     *

    Duration
    Required
     *

    Skills
    Required
     *

    Subtitles
    Required
     *

    Educator
    Required
     *

    Find the Best Digital Marketing Course for Your Goals

    • Status: New
      New
      Status: Free Trial
      Free Trial
      M

      Microsoft

      Market Research and Competitive Analysis

      Skills you'll gain: Competitive Analysis, Market Research, Persona Development, Market Analysis, Market Opportunities, Business Research, Consumer Behaviour, Target Market, Customer Insights, Data-Driven Decision-Making, Product Development, Product Strategy, Data Analysis, AI Personalization, Innovation, Regulatory Compliance

      Beginner · Course · 1 - 4 Weeks

    • U

      University of Illinois Urbana-Champaign

      Customer Insights: Quantitative Techniques

      Skills you'll gain: New Product Development, Product Development, Design Thinking, Market Research, Quantitative Research, Product Management, Customer Insights, Consumer Behaviour, Market Analysis, Target Market, Forecasting, Innovation, Needs Assessment, Analysis, Data Collection, Technology Solutions

      3.7
      Rating, 3.7 out of 5 stars
      ·
      32 reviews

      Mixed · Course · 1 - 3 Months

    • C

      Coursera Instructor Network

      Success with Integrity: Business Ethics Foundation

      Skills you'll gain: Business Ethics, Ethical Standards And Conduct, Decision Making, Trustworthiness, Professionalism, Personal Integrity, Business Management, Global Marketing, Compliance Management, Leadership Studies, Environmental Social And Corporate Governance (ESG), Corporate Sustainability, Conflict Management

      4.9
      Rating, 4.9 out of 5 stars
      ·
      128 reviews

      Beginner · Course · 1 - 4 Weeks

    • Status: Free Trial
      Free Trial
      U

      University of Science and Technology of China

      信息社会的机遇和挑战

      Skills you'll gain: Lifelong Learning, Learning Strategies, Adaptability, Personal Development, Self-Awareness, Social Studies, Trend Analysis, Emerging Technologies, Open Mindset, Technology Solutions, Innovation, Digital Transformation

      4.5
      Rating, 4.5 out of 5 stars
      ·
      59 reviews

      Mixed · Course · 1 - 4 Weeks

    • Status: Free
      Free
      C

      Coursera Project Network

      Introducción a CRM con HubSpot

      Skills you'll gain: HubSpot CRM, Customer Relationship Management (CRM) Software, Customer Relationship Management, Email Marketing, Customer Relationship Building, Dashboard, Customer Data Management, Customer Acquisition Management, Integrated Marketing Communications, Sales Pipelines

      4.7
      Rating, 4.7 out of 5 stars
      ·
      72 reviews

      Beginner · Guided Project · Less Than 2 Hours

    • Status: New
      New
      D

      Dubai College of Tourism

      Dubai Hospitality Marketing

      Skills you'll gain: Online Advertising, Promotional Strategies, Hospitality, Digital Marketing, Marketing Strategy and Techniques, Consumer Behaviour, Customer Insights, Customer experience improvement, Marketing, Target Market, Strategic Marketing, Marketing Channel, Content Marketing, Target Audience, Market Trend, Market Analysis, Brand Strategy

      4.2
      Rating, 4.2 out of 5 stars
      ·
      6 reviews

      Beginner · Course · 1 - 4 Weeks

    • C

      Coursera Project Network

      Midjourney for Beginners: Craft an Exquisite Piece of AI Art

      Skills you'll gain: Generative AI, Prompt Engineering, Content Creation, Digital Design, Graphics Software, Creativity

      4
      Rating, 4 out of 5 stars
      ·
      22 reviews

      Beginner · Guided Project · Less Than 2 Hours

    • C

      Coursera Project Network

      Adobe Indesign for Beginners: Workshop Flyer Design

      Skills you'll gain: Adobe InDesign, Color Theory, Typography, Graphic Design, Adobe Creative Cloud, Design, Graphic and Visual Design

      4.6
      Rating, 4.6 out of 5 stars
      ·
      7 reviews

      Beginner · Guided Project · Less Than 2 Hours

    • P

      Pontificia Universidad Católica del Perú

      Fundamentos del Modelo de Negocio Canvas

      Skills you'll gain: Business Modeling, Strategic Partnership, Business Planning, Business Strategy, Business Strategies, Entrepreneurship, Value Propositions, New Business Development, Business Development, Customer Analysis, Target Audience, Revenue Management, Market Opportunities, Cost Accounting, Customer Relationship Management, Resource Management

      4.8
      Rating, 4.8 out of 5 stars
      ·
      164 reviews

      Beginner · Course · 1 - 3 Months

    • C

      Coursera Project Network

      Build a Website using an API with HTML, JavaScript, and JSON

      Skills you'll gain: JSON, Restful API, HTML and CSS, Web Design, Cloud API, Web Development, Application Programming Interface (API), Web Applications, Responsive Web Design, Real Time Data, Javascript

      4.1
      Rating, 4.1 out of 5 stars
      ·
      31 reviews

      Intermediate · Guided Project · Less Than 2 Hours

    • Status: Free Trial
      Free Trial
      U

      University of Illinois Urbana-Champaign

      Public Goods, Common Resources, and Externalities

      Skills you'll gain: Economics, Policy, and Social Studies, Supply And Demand, Market Analysis, Economics, Resource Allocation, Environmental Issue, Public Policies

      4.9
      Rating, 4.9 out of 5 stars
      ·
      22 reviews

      Beginner · Course · 1 - 4 Weeks

    • Y

      Yonsei University

      Recent Advances in Freeform Electronics

      Skills you'll gain: Semiconductors, Electronics, Electronics Engineering, Electronic Components, Display Devices, Computer Displays, Manufacturing Processes, Emerging Technologies, Reliability

      4.7
      Rating, 4.7 out of 5 stars
      ·
      114 reviews

      Intermediate · Course · 1 - 3 Months

    Searches related to digital marketing

    digital marketing specialization
    digital marketing analytics
    digital marketing free
    digital marketing institute
    digital marketing specialist
    digital marketing certification
    digital marketing strategy
    digital marketing analytics in practice
    1…128129130…282

    In summary, here are 10 of our most popular digital marketing courses

    • Market Research and Competitive Analysis: Microsoft
    • Customer Insights: Quantitative Techniques: University of Illinois Urbana-Champaign
    • Success with Integrity: Business Ethics Foundation: Coursera Instructor Network
    • 信息社会的机遇和挑战: University of Science and Technology of China
    • Introducción a CRM con HubSpot: Coursera Project Network
    • Dubai Hospitality Marketing : Dubai College of Tourism
    • Midjourney for Beginners: Craft an Exquisite Piece of AI Art: Coursera Project Network
    • Adobe Indesign for Beginners: Workshop Flyer Design: Coursera Project Network
    • Fundamentos del Modelo de Negocio Canvas: Pontificia Universidad Católica del Perú
    • Build a Website using an API with HTML, JavaScript, and JSON: Coursera Project Network

    Why Learn Digital Marketing?

    Digital marketing is the practice of promoting products, services, or ideas through online channels like search engines, social media, email, and websites. It’s essential for reaching audiences in today’s connected world and plays a key role in business growth across industries. Learning digital marketing equips you with adaptable skills for driving engagement, measuring impact, and advancing your career in a digital-first economy.

    Skills you can learn in Marketing

    Market (economics) (28)
    Social Media (15)
    Marketing Strategy (14)
    Analytics (13)
    Brand (13)
    Digital Marketing (13)
    Marketing Analytics (11)
    Plan (11)
    Advertising (9)
    Modeling (9)
    Social Media Marketing (9)
    Brand Management (7)

    Frequently Asked Questions about Digital Marketing

    Top digital marketing courses include programs from institutions like the University of Illinois, Meta, and Google. You can explore topics like SEO, social media marketing, email campaigns, analytics, and marketing strategy—all at your own pace.‎

    Yes. Many courses offer a free audit option, allowing you to access video lectures and reading materials without cost. To complete assignments and earn a certificate, you’ll need to upgrade or apply for financial aid.‎

    Digital marketing courses can help you learn how to create and manage online campaigns, understand audience behavior, use tools like Google Analytics and Meta Ads Manager, and develop content for email, social media, and search engines.‎

    No prior experience is required. Many courses are designed for beginners and walk you through marketing fundamentals before moving into specialized areas like SEO, paid ads, or influencer marketing.‎

    Yes. Digital marketing is a growing field with opportunities across industries. Courses that include hands-on projects and certificates can help you build your portfolio, develop practical skills, and show potential employers what you’ve learned.‎

    Yes, Coursera offers a variety of free courses across many topics, including digital marketing. While you can access most course materials for free by auditing the courses, this does not include graded assignments or a completion certificate. For those looking to obtain a certificate to showcase their learning or enhance their professional profile, Coursera provides the option to purchase the course. Additionally, Coursera offers free trials or financial aid to learners who qualify, making certifications more accessible to everyone.‎

    This FAQ content has been made available for informational purposes only. Learners are advised to conduct additional research to ensure that courses and other credentials pursued meet their personal, professional, and financial goals.

    Other topics to explore

    Arts and Humanities
    338 courses
    Business
    1095 courses
    Computer Science
    668 courses
    Data Science
    425 courses
    Information Technology
    145 courses
    Health
    471 courses
    Math and Logic
    70 courses
    Personal Development
    137 courses
    Physical Science and Engineering
    413 courses
    Social Sciences
    401 courses
    Language Learning
    150 courses

    Coursera Footer

    Technical Skills

    • ChatGPT
    • Coding
    • Computer Science
    • Cybersecurity
    • DevOps
    • Ethical Hacking
    • Generative AI
    • Java Programming
    • Python
    • Web Development

    Analytical Skills

    • Artificial Intelligence
    • Big Data
    • Business Analysis
    • Data Analytics
    • Data Science
    • Financial Modeling
    • Machine Learning
    • Microsoft Excel
    • Microsoft Power BI
    • SQL

    Business Skills

    • Accounting
    • Digital Marketing
    • E-commerce
    • Finance
    • Google
    • Graphic Design
    • IBM
    • Marketing
    • Project Management
    • Social Media Marketing

    Career Resources

    • Essential IT Certifications
    • High-Income Skills to Learn
    • How to Get a PMP Certification
    • How to Learn Artificial Intelligence
    • Popular Cybersecurity Certifications
    • Popular Data Analytics Certifications
    • What Does a Data Analyst Do?
    • Career Development Resources
    • Career Aptitude Test
    • Share your Coursera Learning Story

    Coursera

    • About
    • What We Offer
    • Leadership
    • Careers
    • Catalog
    • Coursera Plus
    • Professional Certificates
    • MasterTrack® Certificates
    • Degrees
    • For Enterprise
    • For Government
    • For Campus
    • Become a Partner
    • Social Impact
    • Free Courses
    • ECTS Credit Recommendations

    Community

    • Learners
    • Partners
    • Beta Testers
    • Blog
    • The Coursera Podcast
    • Tech Blog
    • Teaching Center

    More

    • Press
    • Investors
    • Terms
    • Privacy
    • Help
    • Accessibility
    • Contact
    • Articles
    • Directory
    • Affiliates
    • Modern Slavery Statement
    • Do Not Sell/Share
    Learn Anywhere
    Download on the App Store
    Get it on Google Play
    Logo of Certified B Corporation
    © 2025 Coursera Inc. All rights reserved.
    • Coursera Facebook
    • Coursera Linkedin
    • Coursera Twitter
    • Coursera YouTube
    • Coursera Instagram
    • Coursera TikTok